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Hobonichi Co., Ltd.
(3560)
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Rating:76Outperform
Price Target:
¥5,876.00
▲(71.06% Upside)
Action:Reiterated
Date:09/19/26
The score is driven primarily by strong financial fundamentals—steady growth, high margins, and a very low-risk balance sheet—tempered by inconsistent cash-flow generation (including negative free cash flow in 2025). Technicals are supportive due to a strong uptrend, but overbought readings add near-term risk. Valuation is reasonable with a mid-teens P/E and a modest dividend yield.
Positive Factors
Steady Revenue Growth
Multi-year revenue expansion indicates sustained demand for Hobonichi’s products and an ability to grow beyond a single reporting period. Continued top-line progress can support investment in product development, customer engagement, and distribution while reinforcing the brand’s market position.
Negative Factors
Volatile Cash Generation
Uneven operating cash flow and negative free cash flow in 2025 weaken the quality and predictability of reported earnings. If this pattern persists, working-capital needs or investment spending could constrain internally funded growth and make cash planning less reliable.
Read all positive and negative factors
Positive Factors
Negative Factors
Steady Revenue Growth
Multi-year revenue expansion indicates sustained demand for Hobonichi’s products and an ability to grow beyond a single reporting period. Continued top-line progress can support investment in product development, customer engagement, and distribution while reinforcing the brand’s market position.
Read all positive factors
Hobonichi Co., Ltd. (3560) vs. iShares MSCI Japan ETF (EWJ)
Market Cap
¥12.05B
Dividend Yield1.73%
Average Volume (3M)4.08K
Price to Earnings (P/E)15.8
Beta (1Y)0.20
Revenue Growth17.13%
EPS Growth71.84%
CountryJP
Employees156
SectorConsumer Cyclical
Sector Strength84
IndustrySpecialty Retail
Share Statistics
EPS (TTM)330.10
Shares Outstanding2,321,800
10 Day Avg. Volume5,070
30 Day Avg. Volume4,080
Financial Highlights & Ratios
PEG Ratio1.32
Price to Book (P/B)1.47
Price to Sales (P/S)0.83
P/FCF Ratio-32.88
Enterprise Value/Market CapN/A
Enterprise Value/RevenueN/A
Enterprise Value/Gross ProfitN/A
Enterprise Value/EbitdaN/A
Forecast
1Y Price TargetN/A
Price Target UpsideN/A
Rating ConsensusN/A
Number of Analyst Covering0
EPS Forecast (FY)N/A
Revenue Forecast (FY)N/A
Hobonichi Co., Ltd. Business Overview & Revenue Model
Company Description
Hobonichi Co., Ltd. operates and creates content for the Hobonichi Itoi Shimbun website, alongside managing its Hobonichi web store in Japan. The company specializes in the conceptualization, development, and sale of products such as the Hobonichi...
How the Company Makes Money
Hobonichi primarily earns revenue by selling physical products centered on the Hobonichi Techo ecosystem. Key revenue streams include (1) sales of Techo planners/notebooks and refill books; (2) sales of higher-priced complementary items such as co...
Hobonichi Co., Ltd. Financial Statement Overview
Summary
Income Statement
78
Positive
Balance Sheet
92
Very Positive
Cash Flow
46
Neutral
| Breakdown | TTM | Aug 2025 | Aug 2024 | Aug 2023 | Aug 2022 | Aug 2021 |
|---|---|---|---|---|---|---|
Income Statement | ||||||
| Total Revenue | 9.84B | 8.68B | 7.53B | 6.82B | 5.91B | 5.64B |
| Gross Profit | 5.99B | 4.95B | 4.27B | 3.88B | 3.28B | 3.09B |
| EBITDA | 1.47B | 912.56M | 747.05M | 760.68M | 428.35M | 325.55M |
| Net Income | 766.27M | 448.35M | 399.20M | 411.91M | 205.71M | 196.98M |
Balance Sheet | ||||||
| Total Assets | 7.00B | 6.99B | 6.55B | 5.90B | 5.35B | 5.17B |
| Cash, Cash Equivalents and Short-Term Investments | 2.63B | 755.18M | 1.19B | 1.37B | 1.62B | 1.77B |
| Total Debt | 29.94M | 8.96M | 2.87M | 5.22M | 7.89M | 9.03M |
| Total Liabilities | 1.41B | 2.10B | 2.03B | 1.70B | 1.49B | 1.38B |
| Stockholders Equity | 5.59B | 4.89B | 4.52B | 4.20B | 3.86B | 3.79B |
Cash Flow | ||||||
| Free Cash Flow | -218.86M | -218.86M | 372.36M | -37.70M | 50.19M | -82.78M |
| Operating Cash Flow | 158.47M | 158.47M | 401.59M | 162.66M | 201.61M | 466.59M |
| Investing Cash Flow | -485.58M | -485.58M | -467.33M | -292.33M | -255.08M | -291.42M |
| Financing Cash Flow | -105.05M | -105.05M | -106.45M | -106.93M | -106.84M | -106.35M |
Hobonichi Co., Ltd. Technical Analysis
Positive
3435.00
Price Trends
4313.81
Positive
4233.00
Positive
3865.31
Positive
Market Momentum
179.20
Negative
79.28
Negative
98.67
Negative
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For JP:3560, the sentiment is Positive. The current price of 3435 is below the 20-day moving average (MA) of 4461.44, below the 50-day MA of 4313.81, and below the 200-day MA of 3865.31, indicating a bullish trend. The MACD of 179.20 indicates Negative momentum. The RSI at 79.28 is Negative, neither overbought nor oversold. The STOCH value of 98.67 is Negative, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for JP:3560.
Hobonichi Co., Ltd. Peers Comparison
UnderperformOutperform
Sector (61)
Name | Overall Rating | Market Cap | P/E Ratio | ROE | Dividend Yield | Revenue Growth | EPS Growth |
|---|---|---|---|---|---|---|---|
76 Outperform | ¥12.05B | 15.75 | ― | 1.73% | 17.13% | 71.84% | |
75 Outperform | ¥35.35B | 10.63 | ― | 1.58% | 5.55% | -29.88% | |
72 Outperform | ¥5.70B | 14.74 | ― | 2.32% | -0.77% | 160.00% | |
61 Neutral | $18.38B | 12.79 | -2.54% | 3.03% | 1.52% | -15.83% | |
57 Neutral | ¥7.26B | 9.89 | ― | 1.47% | -6.45% | ― | |
56 Neutral | ¥4.72B | 8.31 | ― | 7.53% | -9.38% | -52.30% | |
55 Neutral | ¥3.65B | 83.89 | ― | 2.60% | 3.16% | -28.86% |
* Consumer Cyclical Sector Average
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Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
Disclaimer
This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.