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Helens International Holdings Company Limited (HK:9869)
:9869
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Helens International Holdings Company Limited (9869) AI Stock Analysis

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HK:9869

Helens International Holdings Company Limited

(9869)

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Neutral 65 (OpenAI - Gpt-5.6Sol)
Rating:65Neutral
Price Target:
HK$1.50
â–²(3.45% Upside)
Action:Reiterated
Date:07/03/26
The score is driven primarily by improving financial fundamentals (profitability recovery, positive cash generation, and low leverage) and supportive technical momentum with the price above key moving averages. Offsetting this are ongoing revenue contraction, a history of earnings volatility, and a negative P/E that reduces valuation clarity despite a high dividend yield.
Positive Factors
Profitability Recovery and Margins
Returning to positive net income while sustaining roughly 39% gross and 22% EBITDA margins indicates the standardized venue model can generate attractive economics when demand and execution improve. This supports earnings rebuilding, though consistency remains important.
Negative Factors
Persistent Revenue Contraction
Revenue contraction signals pressure on customer traffic, spending, store productivity, or network scale. Persistent top-line weakness can dilute fixed-cost absorption and make it harder to sustain margins and rebuild durable earnings across the venue base.
Read all positive and negative factors
Positive Factors
Negative Factors
Profitability Recovery and Margins
Returning to positive net income while sustaining roughly 39% gross and 22% EBITDA margins indicates the standardized venue model can generate attractive economics when demand and execution improve. This supports earnings rebuilding, though consistency remains important.
Read all positive factors

Helens International Holdings Company Limited (9869) vs. iShares MSCI Hong Kong ETF (EWH)

Helens International Holdings Company Limited Business Overview & Revenue Model

Company Description
Helens International Holdings Limited, an investment holding entity, primarily focuses on managing and franchising bar establishments throughout the People's Republic of China (PRC) and Hong Kong. The company markets a range of alcoholic beverages...
How the Company Makes Money
The company primarily makes money through (1) on-premise sales of alcoholic beverages and other drinks to customers at its Helen’s branded bar venues, which typically represent the core transactional revenue driver; and (2) sales of food and other...

Helens International Holdings Company Limited Financial Statement Overview

Summary
2025 shows clear improvement with a return to positive net income, solid gross margin (~39%) and EBITDA margin (~22%), plus positive operating and free cash flow and low leverage (~0.16 debt/equity). The main drag is durability: revenue continued to decline (~10.7% in 2025) and profitability has been highly volatile across recent years, making results less predictable.
Income Statement
54
Neutral
Balance Sheet
74
Positive
Cash Flow
68
Positive
BreakdownTTMDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue481.89M539.01M752.21M1.21B1.56B1.84B
Gross Profit162.01M210.59M274.29M489.91M525.37M801.46M
EBITDA43.00M117.49M75.53M379.35M-1.06B198.40M
Net Income-2.66M33.95M-77.98M180.50M-1.60B-230.00M
Balance Sheet
Total Assets964.40M1.13B1.38B2.16B2.68B4.29B
Cash, Cash Equivalents and Short-Term Investments502.92M643.14M803.63M1.28B1.30B1.63B
Total Debt112.20M142.40M145.43M255.67M741.00M1.25B
Total Liabilities207.22M251.06M257.18M343.58M853.90M1.41B
Stockholders Equity757.18M874.66M1.12B1.82B1.82B2.88B
Cash Flow
Free Cash Flow51.14M125.55M157.32M229.46M-228.28M-626.93M
Operating Cash Flow63.18M141.50M165.53M275.02M142.89M366.59M
Investing Cash Flow-320.55M191.72M33.96M-437.16M-356.00M-994.09M
Financing Cash Flow-149.78M-313.32M-696.90M-323.15M-220.21M2.24B

Helens International Holdings Company Limited Technical Analysis

Technical Analysis Sentiment
Negative
Last Price1.45
Price Trends
50DMA
1.74
Negative
100DMA
1.47
Positive
200DMA
1.17
Positive
Market Momentum
MACD
-0.03
Negative
RSI
44.34
Neutral
STOCH
57.49
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For HK:9869, the sentiment is Negative. The current price of 1.45 is below the 20-day moving average (MA) of 1.59, below the 50-day MA of 1.74, and above the 200-day MA of 1.17, indicating a neutral trend. The MACD of -0.03 indicates Negative momentum. The RSI at 44.34 is Neutral, neither overbought nor oversold. The STOCH value of 57.49 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for HK:9869.

Helens International Holdings Company Limited Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
69
Neutral
HK$1.48B10.1115.54%5.56%8.46%56.14%
66
Neutral
HK$2.99B18.116.13%6.47%-4.50%-29.22%
65
Neutral
HK$1.99B-568.80-0.33%12.32%-17.55%97.86%
62
Neutral
HK$851.40M34.860.75%7.11%8.18%100.92%
61
Neutral
$18.38B12.79-2.54%3.03%1.52%-15.83%
50
Neutral
HK$1.49B17.592.33%4.92%-12.56%82.25%
48
Neutral
HK$1.18B-4.53-6.16%―-8.18%62.17%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
HK:9869
Helens International Holdings Company Limited
1.46
0.25
20.56%
HK:9922
Jiumaojiu International Holdings Ltd.
1.11
-1.16
-51.06%
HK:2150
Nayuki Holdings Ltd.
0.68
-0.68
-50.00%
HK:0341
Cafe de Coral Holdings Ltd.
5.28
-1.07
-16.89%
HK:0538
Ajisen (China) Holdings Limited
0.79
-0.09
-10.59%
HK:6811
Tai Hing Group Holdings Ltd.
1.48
0.47
46.53%

Helens International Holdings Company Limited Corporate Events

Helens International’s Interim Profit Drops Sharply on Lower Revenue
Aug 28, 2026
Helens International Holdings reported unaudited interim results for the six months ended June 30, 2026, showing revenue of RMB232.1 million, down from RMB291.1 million a year earlier, with profit before tax dropping to RMB14.2 million from RMB51....
Helens International Declares Interim Dividend for First Half of 2026
Aug 28, 2026
Helens International Holdings Company Limited has declared an interim ordinary cash dividend of RMB 0.041 per share for the six months ended 30 June 2026, for the financial year ending 31 December 2026. The dividend, equivalent to HKD 0.0474 per s...
Helens Sets August Board Meeting to Approve Interim Results and Consider Dividend
Aug 18, 2026
Helens International Holdings Company Limited has scheduled a board meeting for August 28, 2026 to review and approve the interim financial results for the six months ended June 30, 2026. The board will also consider the publication of these resul...
Helens International Names Veteran Governance Executive as New Company Secretary
Jun 30, 2026
Helens International Holdings has announced that company secretary, authorised representative and Hong Kong process agent Mr. Lui Wing Yat Christopher will step down from his roles effective July 1, 2026, to focus on other business commitments, wi...
Helens International Reshapes Leadership, Appoints Co-CEOs to Bolster Governance
Jun 28, 2026
Helens International Holdings Company Limited has adjusted its leadership structure to align with its long-term business development plans and to strengthen corporate governance by clearly separating the roles of chairman and chief executive. The ...
Helens International Faces Trademark Setback but Sees Limited Business Impact
Jun 25, 2026
Helens International Holdings has disclosed an adverse court ruling in a long-running legal dispute over three Chinese trademarks held by its subsidiary Shenzhen Helens. The Beijing High People’s Court found the marks similar to earlier regi...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Jul 03, 2026