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Shanshan Brand Management Co. Ltd. Class H
(1749)
Select Model
Select Model
Rating:51Neutral
Price Target:
HK$0.46
▼(-38.40% Downside)
Action:Reiterated
Date:08/06/26
The score is held back primarily by weakening financial performance (declining revenue, sharp margin compression, higher leverage, and a swing to deeply negative free cash flow) and bearish technical conditions (price below key moving averages with negative MACD). These are partially offset by seemingly attractive valuation (low P/E and very high dividend yield).
Positive Factors
Business model: brand management & retail
A brand-management plus retail operating model provides diversified revenue channels (licensing, wholesale, retail) and strategic control over distribution. Over a 2–6 month horizon this structural mix supports resilience in revenue mix and potential margin recovery if execution improves.
Negative Factors
Sustained revenue decline
Two consecutive years of double-digit and mid-single-digit revenue declines signal weakening demand or competitive loss of market share. Persisting top-line contraction undermines operating leverage, reduces ability to cover fixed costs, and limits capacity for strategic reinvestment over the medium term.
Read all positive and negative factors
Positive Factors
Negative Factors
Business model: brand management & retail
A brand-management plus retail operating model provides diversified revenue channels (licensing, wholesale, retail) and strategic control over distribution. Over a 2–6 month horizon this structural mix supports resilience in revenue mix and potential margin recovery if execution improves.
Read all positive factors
Shanshan Brand Management Co. Ltd. Class H (1749) vs. iShares MSCI Hong Kong ETF (EWH)
Market Cap
HK$66.70M
Dividend Yield17.46%
Average Volume (3M)22.23K
Price to Earnings (P/E)―
Beta (1Y)0.26
Revenue Growth-10.79%
EPS Growth-103.24%
CountryHK
Employees96
SectorConsumer Cyclical
Sector Strength84
IndustryApparel - Manufacturers
Share Statistics
EPS (TTM)>-0.01
Shares Outstanding33,400,000
10 Day Avg. Volume3,600
30 Day Avg. Volume22,233
Financial Highlights & Ratios
PEG Ratio-0.14
Price to Book (P/B)0.32
Price to Sales (P/S)0.10
P/FCF Ratio-1.81
Enterprise Value/Market CapN/A
Enterprise Value/RevenueN/A
Enterprise Value/Gross ProfitN/A
Enterprise Value/EbitdaN/A
Forecast
1Y Price TargetN/A
Price Target UpsideN/A
Rating ConsensusN/A
Number of Analyst Covering0
EPS Forecast (FY)N/A
Revenue Forecast (FY)N/A
Shanshan Brand Management Co. Ltd. Class H Business Overview & Revenue Model
Company Description
Shanshan Brand Management Co., Ltd. specializes in the design, promotion, and retail of formal and casual business clothing for men throughout the People's Republic of China. The company primarily markets its garments under the Firs and Shanshan b...
How the Company Makes Money
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Shanshan Brand Management Co. Ltd. Class H Financial Statement Overview
Summary
Income Statement
44
Neutral
Balance Sheet
52
Neutral
Cash Flow
28
Negative
| Breakdown | TTM | Dec 2025 | Dec 2024 | Dec 2023 | Dec 2022 | Dec 2021 |
|---|---|---|---|---|---|---|
Income Statement | ||||||
| Total Revenue | 820.13M | 862.80M | 1.01B | 1.06B | 881.20M | 993.03M |
| Gross Profit | 317.20M | 333.95M | 379.20M | 397.24M | 385.89M | 485.22M |
| EBITDA | 30.51M | 30.82M | 73.22M | 84.95M | 70.14M | 83.53M |
| Net Income | -1.19M | 7.90M | 33.17M | 31.61M | 16.01M | 12.37M |
Balance Sheet | ||||||
| Total Assets | 793.44M | 792.80M | 819.55M | 726.39M | 758.58M | 825.43M |
| Cash, Cash Equivalents and Short-Term Investments | 104.30M | 113.18M | 107.10M | 143.48M | 114.97M | 84.27M |
| Total Debt | 307.64M | 245.00M | 162.68M | 145.92M | 172.66M | 200.68M |
| Total Liabilities | 516.96M | 519.18M | 543.27M | 472.61M | 531.07M | 613.93M |
| Stockholders Equity | 276.47M | 273.62M | 276.28M | 253.77M | 227.51M | 211.50M |
Cash Flow | ||||||
| Free Cash Flow | 11.43M | -47.74M | -8.47M | 77.79M | 64.47M | 24.30M |
| Operating Cash Flow | 49.78M | 8.49M | 38.19M | 134.07M | 83.23M | 56.58M |
| Investing Cash Flow | -29.29M | -48.34M | -52.50M | -51.61M | -3.69M | -26.99M |
| Financing Cash Flow | 28.74M | 43.37M | -22.45M | -53.93M | -49.12M | -56.65M |
Shanshan Brand Management Co. Ltd. Class H Technical Analysis
Negative
0.75
Price Trends
0.46
Negative
0.51
Negative
0.66
Negative
Market Momentum
<0.01
Negative
46.54
Neutral
46.20
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For HK:1749, the sentiment is Negative. The current price of 0.75 is above the 20-day moving average (MA) of 0.44, above the 50-day MA of 0.46, and above the 200-day MA of 0.66, indicating a neutral trend. The MACD of <0.01 indicates Negative momentum. The RSI at 46.54 is Neutral, neither overbought nor oversold. The STOCH value of 46.20 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for HK:1749.
Shanshan Brand Management Co. Ltd. Class H Peers Comparison
UnderperformOutperform
Sector (61)
Name | Overall Rating | Market Cap | P/E Ratio | ROE | Dividend Yield | Revenue Growth | EPS Growth |
|---|---|---|---|---|---|---|---|
83 Outperform | HK$10.25B | 9.49 | 38.78% | 7.70% | 6.62% | 11.13% | |
80 Outperform | HK$49.44B | 10.83 | 22.96% | 5.96% | 8.08% | 12.13% | |
71 Outperform | HK$3.53B | 6.24 | 11.18% | 8.21% | 20.57% | 16.02% | |
68 Neutral | HK$625.13M | 4.31 | 5.83% | 6.04% | -1.84% | 29.22% | |
61 Neutral | $18.38B | 12.79 | -2.54% | 3.03% | 1.52% | -15.83% | |
51 Neutral | HK$66.70M | -41.43 | -0.43% | 12.12% | -10.79% | -103.24% | |
43 Neutral | HK$114.05M | -0.45 | -15.46% | ― | 5.51% | 30.14% |
* Consumer Cyclical Sector Average
HK:1749
Shanshan Brand Management Co. Ltd. Class H
0.44
-0.43
-49.42%
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4.35
0.02
0.51%
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20.52
0.89
4.51%
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2.93
-0.33
-10.07%
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0.29
-0.04
-12.04%
Shanshan Brand Management Co. Ltd. Class H Corporate Events
Shanshan Brand Management Names E-Commerce Executive as Employee Director After Governance Change
Jun 8, 2026
Shanshan Brand Management Co., Ltd., a Chinese apparel and retail company, operates across menswear manufacturing, branded clothing, and e-commerce through subsidiaries such as Shanshan E-Commerce and Ningbo Shanshan Garments. The group emphasizes...
Shanshan Brand Management Wins Full Shareholder Backing at 2026 AGM
Jun 8, 2026
Shanshan Brand Management Co. Ltd. convened its 2026 annual general meeting in Ningbo, Zhejiang, with all directors attending either in person or electronically and an independent share registrar acting as scrutineer. Shareholders representing abo...
Shanshan Brand Management to Overhaul Articles for New Listing and PRC Company Law Rules
May 19, 2026
Shanshan Brand Management Co., Ltd. plans to revise its articles of association to align with recent changes to Hong Kong Listing Rules and the PRC Company Law, including adoption of core shareholder protection standards and expansion of the paper...
Shanshan Brand Management Adds Special Resolution to 2026 AGM Agenda
May 19, 2026
Shanshan Brand Management Co., Ltd. has issued a supplemental notice confirming that its 2026 Annual General Meeting will proceed as originally scheduled on 8 June 2026 in Ningbo, Zhejiang Province. The meeting will be held at the company’s ...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
Disclaimer
This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.