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China Shun Ke Long Holdings Limited (0974) AI Stock Analysis

HK:0974

China Shun Ke Long Holdings Limited

(HKEX:0974)

Select Model
Rating:45Neutral
Price Target:HKD 0.83â–¼(-2.46% Downside)
Action:reiterated
Date:10/22/26

The score is held down primarily by weak financial performance—declining revenue, continued losses, and higher leverage—despite a meaningful 2025 improvement in loss magnitude and a rebound to positive operating and free cash flow. Technical indicators add pressure (negative momentum and below the 200-day average), while valuation is constrained by the negative P/E and lack of dividend yield data.

Positive Factors
Narrower Net LossThe materially narrower 2025 loss indicates that management has improved earnings performance even though profitability has not yet been restored. If this progress continues, reduced losses could strengthen retained capital, lower cash needs, and provide a foundation for a broader operating turnaround.
Negative Factors
Sustained Revenue DeclineTwo consecutive years of falling revenue indicate that the company has not yet established durable top-line momentum across its retail and wholesale activities. Continued contraction can weaken purchasing scale, reduce operating leverage, and make it harder to absorb fixed costs or rebuild sustainable profitability.

China Shun Ke Long Holdings Limited (0974) vs. iShares MSCI Hong Kong ETF (EWH)

-40%-30%-20%-10%0%10%20%HK:0974-19.34%EWH+8.05%Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26Sep '26Oct '26
Market Cap
HKD 248.34M
Dividend Yield
―
Average Volume (3M)
50.76K
Price to Earnings (P/E)
-11.9
Beta (1Y)
0.32
Revenue Growth
-16.12%
EPS Growth
65.61%
Country
Hong Kong
Employees
477
Sector
Consumer Defensive
Sector Strength
62
Industry
Grocery Stores

China Shun Ke Long Holdings Limited Business Overview & Revenue Model

Company Description

China Shun Ke Long Holdings Limited, an investment holding entity, primarily operates and manages supermarket chain stores across the People's Republic of China (PRC). Its operations are segmented into Retail Outlet Operation and Wholesale Distributi...

How the Company Makes Money

The company primarily makes money through (1) retail sales generated at its supermarket stores and (2) wholesale distribution of consumer goods to other customers. Retail revenue is earned when consumers purchase merchandise in-store, with gross prof...

China Shun Ke Long Holdings Limited Financial Statement Overview

Summary

Financials are improving but still weak overall. Revenue has declined for two consecutive years (2025 down ~12% YoY) and the company remains unprofitable with negative operating profit. Positively, the 2025 net loss narrowed materially (net margin improved from ~-11.5% to ~-3.5%) and cash generation rebounded with positive operating and free cash flow. Balance sheet risk remains elevated as leverage rose versus earlier years (debt-to-equity ~1.37 in 2025), despite some debt reduction from 2024 to 2025.

Income Statement

28Negative

Balance Sheet

34Negative

Cash Flow

55Neutral
Financial statement breakdown
BreakdownTTMDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue431.04M481.81M592.94M667.41M638.76M741.63M
Gross Profit50.90M56.51M71.88M91.20M102.21M107.84M
EBITDA6.49M10.16M-28.82M16.39M26.91M25.95M
Net Income-17.73M-16.98M-67.98M-26.75M-25.00M-38.05M
Balance Sheet
Total Assets250.90M238.58M304.70M365.51M389.82M481.58M
Cash, Cash Equivalents and Short-Term Investments35.67M40.36M21.15M48.68M48.97M103.34M
Total Debt99.78M87.73M117.83M97.16M71.09M154.20M
Total Liabilities190.02M173.73M222.34M215.09M213.06M280.74M
Stockholders Equity60.05M63.97M81.35M149.18M175.60M199.75M
Cash Flow
Free Cash Flow31.01M44.45M-36.07M11.28M39.11M50.49M
Operating Cash Flow29.93M46.94M-25.38M16.53M43.94M59.76M
Investing Cash Flow1.49M-1.94M-10.07M-4.24M-3.57M36.83M
Financing Cash Flow-20.36M-25.53M7.78M-12.94M-95.66M-96.79M

China Shun Ke Long Holdings Limited Technical Analysis

Technical Analysis SentimentPositive
Last Price0.85

Price Trends

50DMA0.78Positive
100DMA0.79Positive
200DMA0.86Negative

Market Momentum

MACD0.03Negative
RSI71.83Negative
STOCH94.12Negative

Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For HK:0974, the sentiment is Positive. The current price of 0.85 is above the 20-day moving average (MA) of 0.79, above the 50-day MA of 0.78, and below the 200-day MA of 0.86, indicating a neutral trend. The MACD of 0.03 indicates Negative momentum. The RSI at 71.83 is Negative, neither overbought nor oversold. The STOCH value of 94.12 is Negative, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for HK:0974.

China Shun Ke Long Holdings Limited Peers Comparison

Overall Rating

UnderperformOutperform
Sector (62)

Financial Indicators

HK:0974 against its peers
NameOverall RatingMarket CapP/E RatioROEDividend YieldRevenue GrowthEPS Growth
HK:0831HK:083167NeutralHKD 297.52M8.175.61%10.53%1.35%38.28%
HK:2317HK:231765NeutralHKD 1.01B7.066.00%15.80%4.72%20.03%
HK:2360HK:236065NeutralHKD 1.64B7.4940.50%17.68%1.19%-12.34%
Sector *62Neutral$20.33B14.63-3.31%3.23%1.93%-12.26%
HK:3999HK:399959NeutralHKD 563.98M14.331.54%―4.12%―
HK:0974HK:097445NeutralHKD 248.34M-11.87-28.60%―-16.12%65.61%
HK:0374HK:037444NeutralHKD 988.05M78.781.09%3.36%3.24%31.30%

* Consumer Defensive Sector Average

Performance Comparison

-40%-20%0%20%40%HK:0974HK:0374HK:0831HK:3999HK:2317HK:2360Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26Sep '26Oct '26
HK:0974 and its peers over the selected period
Show on chartTickerCompany NamePriceChange% Change
HK:0974China Shun Ke Long Holdings Limited0.85-0.31-26.92%
HK:0374Four Seas Mercantile Holdings Limited2.600.000.00%
HK:0831Convenience Retail Asia Limited0.380.0828.38%
HK:3999Dachan Food (Asia) Limited0.56-0.10-15.91%
HK:2317Vedan International (Holdings) Ltd.0.670.1119.39%
HK:2360Best Mart 360 Holdings Ltd.1.64-0.20-10.87%

China Shun Ke Long Holdings Limited Corporate Events

China Shun Ke Long’s Interim Loss Widens as Revenue Falls 21%

Aug 26, 2026

China Shun Ke Long Holdings reported a 20.6% year-on-year decline in revenue to RMB195.2 million for the six months ended 30 June 2026, reflecting weaker sales in its retail operations. Gross profit fell 19.5% to RMB23.2 million, and the group’...

China Shun Ke Long Sets Board Meeting to Review Interim Results and Possible Dividend

Aug 14, 2026

China Shun Ke Long Holdings Limited has scheduled a board meeting for 26 August 2026 to review the interim financial results for the six months ended 30 June 2026 and approve their publication. The meeting will also consider the declaration of an int...

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.

Date of analysis: Oct 22, 2026