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China Shun Ke Long Holdings Limited (HK:0974)
:0974
Hong Kong Market
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China Shun Ke Long Holdings Limited (0974) AI Stock Analysis

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HK:0974

China Shun Ke Long Holdings Limited

(0974)

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Neutral 46 (OpenAI - Gpt-5.6Sol)
Rating:46Neutral
Price Target:
HK$0.68
▼(-38.09% Downside)
Action:Reiterated
Date:07/15/26
The score is primarily constrained by weak financial performance (continued losses and declining revenue) and elevated leverage, partially offset by the strong 2025 improvement in operating and free cash flow. Technicals remain bearish with the price below all key moving averages, while valuation is difficult to assess due to the negative P/E and no dividend yield data.
Positive Factors
Improved Cash Generation
The sharp 2025 rebound in operating and free cash flow improves the company’s ability to fund operations internally and meet obligations. Better cash conversion provides a more durable base for recovery, although continued consistency will be important before the improvement can be considered fully established.
Negative Factors
Persistent Revenue Decline
Repeated revenue contraction signals weakening sales scale across the supermarket and wholesale businesses rather than a single-period setback. Lower turnover can reduce purchasing leverage and operating efficiency, making it harder to absorb fixed costs or sustain a durable return to profit.
Read all positive and negative factors
Positive Factors
Negative Factors
Improved Cash Generation
The sharp 2025 rebound in operating and free cash flow improves the company’s ability to fund operations internally and meet obligations. Better cash conversion provides a more durable base for recovery, although continued consistency will be important before the improvement can be considered fully established.
Read all positive factors

China Shun Ke Long Holdings Limited (0974) vs. iShares MSCI Hong Kong ETF (EWH)

China Shun Ke Long Holdings Limited Business Overview & Revenue Model

Company Description
China Shun Ke Long Holdings Limited, an investment holding entity, primarily operates and manages supermarket chain stores across the People's Republic of China (PRC). Its operations are segmented into Retail Outlet Operation and Wholesale Distrib...
How the Company Makes Money
The company primarily makes money through (1) retail sales generated at its supermarket stores and (2) wholesale distribution of consumer goods to other customers. Retail revenue is earned when consumers purchase merchandise in-store, with gross p...

China Shun Ke Long Holdings Limited Financial Statement Overview

Summary
Mixed fundamentals. Revenue has declined for multiple years and the company remains unprofitable, but 2025 showed a meaningful improvement in net loss and a sharp rebound to positive operating and free cash flow. Balance sheet risk remains elevated as leverage has risen versus earlier years despite some debt reduction from 2024 to 2025.
Income Statement
28
Negative
Balance Sheet
34
Negative
Cash Flow
55
Neutral
BreakdownTTMDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue431.04M481.81M592.94M667.41M638.76M741.63M
Gross Profit50.90M56.51M71.88M91.20M102.21M107.84M
EBITDA-4.81M-4.31M-28.82M16.39M26.91M25.95M
Net Income-17.73M-16.98M-67.98M-26.75M-25.00M-38.05M
Balance Sheet
Total Assets250.90M238.58M304.70M365.51M389.82M481.58M
Cash, Cash Equivalents and Short-Term Investments35.67M40.36M21.15M48.68M48.97M103.34M
Total Debt99.78M87.73M117.83M97.16M71.09M154.20M
Total Liabilities190.02M173.73M222.34M215.09M213.06M280.74M
Stockholders Equity60.05M63.97M81.35M149.18M175.60M199.75M
Cash Flow
Free Cash Flow31.01M44.45M-36.07M11.28M39.11M50.49M
Operating Cash Flow29.93M46.94M-25.38M16.53M43.94M59.76M
Investing Cash Flow1.49M-1.94M-10.07M-4.24M-3.57M36.83M
Financing Cash Flow-20.36M-25.53M7.78M-12.94M-95.66M-96.79M

China Shun Ke Long Holdings Limited Technical Analysis

Technical Analysis Sentiment
Negative
Last Price1.10
Price Trends
50DMA
0.78
Negative
100DMA
0.80
Negative
200DMA
0.93
Negative
Market Momentum
MACD
-0.01
Positive
RSI
20.98
Positive
STOCH
7.82
Positive
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For HK:0974, the sentiment is Negative. The current price of 1.1 is above the 20-day moving average (MA) of 0.78, above the 50-day MA of 0.78, and above the 200-day MA of 0.93, indicating a bearish trend. The MACD of -0.01 indicates Positive momentum. The RSI at 20.98 is Positive, neither overbought nor oversold. The STOCH value of 7.82 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for HK:0974.

China Shun Ke Long Holdings Limited Peers Comparison

Overall Rating
UnderperformOutperform
Sector (62)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
81
Outperform
HK$1.14B7.716.00%8.64%4.72%20.03%
67
Neutral
HK$297.21M8.175.61%10.53%1.35%38.28%
63
Neutral
HK$1.73B7.8740.50%16.20%1.19%-12.34%
62
Neutral
$20.33B14.63-3.31%3.23%1.93%-12.26%
58
Neutral
HK$589.39M15.141.54%6.67%4.12%
46
Neutral
HK$200.42M-10.60-28.60%3.47%-16.12%65.61%
44
Neutral
HK$950.07M78.781.09%3.49%3.24%31.30%
* Consumer Defensive Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
HK:0974
China Shun Ke Long Holdings Limited
0.70
-0.48
-40.60%
HK:0374
Four Seas Mercantile Holdings Limited
2.50
0.04
1.79%
HK:0831
Convenience Retail Asia Limited
0.38
0.08
26.67%
HK:3999
Dachan Food (Asia) Limited
0.58
-0.03
-4.92%
HK:2317
Vedan International (Holdings) Ltd.
0.75
0.09
13.22%
HK:2360
Best Mart 360 Holdings Ltd.
1.73
-0.29
-14.27%

China Shun Ke Long Holdings Limited Corporate Events

China Shun Ke Long’s Interim Loss Widens as Revenue Falls 21%
Aug 26, 2026
China Shun Ke Long Holdings reported a 20.6% year-on-year decline in revenue to RMB195.2 million for the six months ended 30 June 2026, reflecting weaker sales in its retail operations. Gross profit fell 19.5% to RMB23.2 million, and the group&#82...
China Shun Ke Long Sets Board Meeting to Review Interim Results and Possible Dividend
Aug 14, 2026
China Shun Ke Long Holdings Limited has scheduled a board meeting for 26 August 2026 to review the interim financial results for the six months ended 30 June 2026 and approve their publication. The meeting will also consider the declaration of an ...
China Shun Ke Long reshuffles company secretary role and relocates Hong Kong office
Jul 6, 2026
China Shun Ke Long Holdings Limited has announced a change in key corporate governance roles, with company secretary, authorised representative and process agent Ms. Pang Hui resigning effective 6 July 2026 due to personal commitments, and the boa...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Jul 15, 2026