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Shirble Department Store Holdings (China) Ltd. (HK:0312)
:0312
Hong Kong Market
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Shirble Department Store Holdings (China) Ltd. (0312) AI Stock Analysis

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HK:0312

Shirble Department Store Holdings (China) Ltd.

(0312)

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Neutral 41 (OpenAI - Gpt-5.6Sol)
Rating:41Neutral
Price Target:
HK$0.05
â–¼(-50.00% Downside)
Action:Reiterated
Date:08/25/26
The score is held down primarily by weak financial performance (recurring net losses, 2025 revenue decline, and elevated leverage) and bearish technical trend (price below all major moving averages). Consistently positive and improving free cash flow and ongoing debt reduction provide some support, but the negative P/E underscores continued earnings risk.
Positive Factors
Positive Cash Generation
Consistent positive operating and free cash flow provides internal funding for operations and debt service. The 2025 FCF increase indicates improving cash conversion, although the current scale remains insufficient for rapid deleveraging.
Negative Factors
Revenue Contraction
A sharp sales decline weakens operating leverage in a physical department-store model and can reduce supplier bargaining power and store productivity. The limited prior rebound suggests demand and competitive pressures remain unresolved over the medium term.
Read all positive and negative factors
Positive Factors
Negative Factors
Positive Cash Generation
Consistent positive operating and free cash flow provides internal funding for operations and debt service. The 2025 FCF increase indicates improving cash conversion, although the current scale remains insufficient for rapid deleveraging.
Read all positive factors

Shirble Department Store Holdings (China) Ltd. (0312) vs. iShares MSCI Hong Kong ETF (EWH)

Shirble Department Store Holdings (China) Ltd. Business Overview & Revenue Model

Company Description
Shirble Department Store Holdings (China) Limited functions as an investment holding enterprise, with its principal activities centered on operating department stores throughout the People's Republic of China. By December 31, 2021, the company ove...
How the Company Makes Money
The company primarily makes money by selling merchandise to consumers through its department-store retail operations, recognizing revenue from retail sales at the point of sale. A typical department-store model also includes earning income from co...

Shirble Department Store Holdings (China) Ltd. Financial Statement Overview

Summary
Financial results are weak overall due to persistent net losses and sharp revenue decline in 2025 (down 18.9% YoY). Positives include consistently positive operating/free cash flow with strong FCF growth in 2025 (+30.4% YoY) and a multi-year reduction in total debt, but leverage remains elevated (debt-to-equity above 1.0) and ROE is consistently negative.
Income Statement
34
Negative
Balance Sheet
42
Neutral
Cash Flow
63
Positive
BreakdownDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue186.10M227.30M190.67M191.58M230.12M
Gross Profit144.89M215.72M184.00M186.38M219.75M
EBITDA70.06M92.41M-334.23M-83.19M35.57M
Net Income-93.91M-33.76M-340.98M-556.49M-438.04M
Balance Sheet
Total Assets1.57B2.17B2.34B2.90B3.97B
Cash, Cash Equivalents and Short-Term Investments34.07M43.09M54.48M82.24M159.22M
Total Debt691.76M1.12B1.25B1.35B1.76B
Total Liabilities917.13M1.42B1.56B1.78B2.29B
Stockholders Equity656.39M750.76M785.85M1.11B1.67B
Cash Flow
Free Cash Flow57.21M77.73M100.53M134.87M74.06M
Operating Cash Flow57.22M79.53M106.52M141.91M111.82M
Investing Cash Flow16.70M22.48M27.93M110.23M-23.84M
Financing Cash Flow-94.17M-108.89M-161.99M-231.97M-136.51M

Shirble Department Store Holdings (China) Ltd. Technical Analysis

Technical Analysis Sentiment
Negative
Last Price0.09
Price Trends
50DMA
0.05
Negative
100DMA
0.06
Negative
200DMA
0.06
Negative
Market Momentum
MACD
>-0.01
Positive
RSI
39.83
Neutral
STOCH
91.07
Negative
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For HK:0312, the sentiment is Negative. The current price of 0.09 is above the 20-day moving average (MA) of 0.05, above the 50-day MA of 0.05, and above the 200-day MA of 0.06, indicating a bearish trend. The MACD of >-0.01 indicates Positive momentum. The RSI at 39.83 is Neutral, neither overbought nor oversold. The STOCH value of 91.07 is Negative, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for HK:0312.

Shirble Department Store Holdings (China) Ltd. Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
61
Neutral
$18.38B12.79-2.54%3.03%1.52%-15.83%
61
Neutral
HK$455.26M12.611.06%7.70%-13.36%155.17%
59
Neutral
HK$3.78B-13.94-1.66%8.93%-1.82%67.15%
45
Neutral
HK$420.47M-5.80687.69%2.50%-12.57%-49.50%
44
Neutral
HK$66.30M-0.1932.83%5.26%-3.13%9.97%
41
Neutral
HK$114.75M-1.03-14.50%2.86%0.84%-437.97%
40
Underperform
HK$43.69M-0.07-319.23%0.82%-6.99%18.64%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
HK:0312
Shirble Department Store Holdings (China) Ltd.
0.05
-0.05
-53.06%
HK:0289
Wing On Co. International Ltd.
13.10
1.05
8.69%
HK:0825
New World Department Store China Limited
0.28
-0.05
-16.42%
HK:0984
AEON Stores (Hong Kong) Co., Limited
0.25
-0.18
-41.41%
HK:0162
Century Ginwa Retail Holdings Limited
0.04
-0.01
-25.49%
HK:0244
Sincere Co. Ltd.
0.32
-0.04
-11.11%

Shirble Department Store Holdings (China) Ltd. Corporate Events

Shirble Sets August Board Meeting to Approve Interim Results and Mull Dividend
Aug 18, 2026
Shirble Department Store Holdings (China) Limited has scheduled a board meeting for 31 August 2026 to review and approve the group’s interim results for the six months ended 30 June 2026. The directors will also consider whether to recommend...
Shirble Department Store Shifts Hong Kong Business Address
Jul 3, 2026
Shirble Department Store Holdings (China) Limited has announced that it will change its Hong Kong business address to Unit S16, 18/F, W Luxe, No. 5, On Yiu Street, Shatin, New Territories, effective 12 July 2026. The move represents an administrat...
Shirble Outlines Strategy After Consultancy Fee Extension Rejected
Jun 16, 2026
Shirble Department Store Holdings (China) Ltd. has confirmed that its proposed Consultancy Fees Payment Extension Agreement with SRF failed to gain approval from independent shareholders, leaving the agreement ineffective and the overdue consultan...
Shirble Wins Strong Shareholder Backing for Governance and Capital Mandates
May 29, 2026
Shirble Department Store Holdings (China) Ltd. reported that all resolutions at its 29 May 2026 annual general meeting were duly passed by poll, with Union Registrars Limited serving as scrutineer. Shareholders unanimously adopted the 2025 audited...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Aug 25, 2026