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HAS Stock Chart & Stats
$96.29
$1.82(2.05%)
At close: 4:00 PM EDT
$96.29
$1.82(2.05%)
Day’s Range― - ―
52-Week Range$69.50 - $106.98
Previous Close$90.61
Volume1.43M
Average Volume (3M)1.67M
Market Cap
$13.93B
Enterprise Value$14.74B
Total Cash (Recent Filing)$1.38B
Total Debt (Recent Filing)$3.57B
Price to Earnings (P/E)17.5
Beta0.79
Next Earnings
Oct 20, 2026EPS Estimate
1.86Next Dividend Ex-DateN/A
Dividend Yield2.84%
Share Statistics
EPS (TTM)5.63
Shares Outstanding141,044,460
10 Day Avg. Volume1,604,661
30 Day Avg. Volume1,671,340
Financial Highlights & Ratios
PEG Ratio0.20
Price to Book (P/B)21.57
Price to Sales (P/S)2.47
P/FCF Ratio13.99
Enterprise Value/Market Cap1.06
Enterprise Value/Revenue2.96
Enterprise Value/Gross Profit4.22
Enterprise Value/Ebitda10.91
Forecast
1Y Price Target
$108.73Price Target Upside12.92% Upside
Rating ConsensusStrong Buy
Number of Analyst Covering12
EPS Forecast (FY)6.13
Revenue Forecast (FY)$5.06B
Bulls Say, Bears Say
Bulls Say
Raised Growth OutlookRaised guidance indicates management sees sufficient demand and execution visibility to improve revenue and profitability over the next several quarters. The combination of sales growth, higher operating margins, and stronger EBITDA supports a durable recovery rather than relying only on isolated product launches.
Wizards And Magic MomentumWizards provides a high-growth, engaged gaming ecosystem with recurring release-driven demand and strong brand participation. Sustained Magic momentum can improve Hasbro's mix toward a scalable franchise with attractive margins, while reinforcing the company's broader IP and digital strategy.
Strong Cash GenerationRobust operating and free cash flow demonstrate strong conversion from Hasbro's business model despite uneven accounting earnings. This internally generated liquidity can support debt reduction, continued investment in franchises and digital platforms, and shareholder returns across the next several quarters.
Bears Say
High LeverageElevated leverage and a thin, declining equity base reduce financial flexibility and make Hasbro more sensitive to earnings volatility and interest costs. Even with operational improvement, the capital structure may constrain investment choices and leave less capacity to absorb weaker demand or execution setbacks.
Digital Portfolio ImpairmentThe impairment shows that parts of Hasbro's digital investment portfolio have not generated sufficient expected value and that product selection carries execution risk. Although management is narrowing the strategy, cancellations can waste development spending and weaken confidence in near-term digital returns.
Consumer Products Profit PressureRevenue growth is not yet translating into consistent profitability in Consumer Products, indicating pressure from costs and royalties within the physical product model. Persistent margin weakness in this segment could dilute gains from Wizards and limit the durability of consolidated earnings improvement.
HAS FAQ
What was Hasbro’s price range in the past 12 months?
Hasbro lowest stock price was $69.50 and its highest was $106.98 in the past 12 months.
What is Hasbro’s market cap?
Hasbro’s market cap is $13.93B.
When is Hasbro’s upcoming earnings report date?
Hasbro’s upcoming earnings report date is Oct 20, 2026 which is today.
How were Hasbro’s earnings last quarter?
Hasbro released its earnings results on Jul 21, 2026. The company reported $1.28 earnings per share for the quarter, beating the consensus estimate of $1.157 by $0.123.
Is Hasbro overvalued?
According to Wall Street analysts Hasbro’s price is currently Undervalued.
Does Hasbro pay dividends?
Hasbro pays a Quarterly dividend of $0.7 which represents an annual dividend yield of 2.84%. See more information on Hasbro dividends here
What is Hasbro’s EPS estimate?
Hasbro’s EPS estimate is 1.86.
How many shares outstanding does Hasbro have?
Hasbro has 141,044,460 shares outstanding.
What happened to Hasbro’s price movement after its last earnings report?
Hasbro reported an EPS of $1.28 in its last earnings report, beating expectations of $1.157. Following the earnings report the stock price went up 8.812%.
Which hedge fund is a major shareholder of Hasbro?
Currently, no hedge funds are holding shares in HAS
What is the TipRanks Smart Score and how is it calculated?
Smart Score combines eight research factors - such as analyst recommendations, hedge fund trends, and technical indicators - to measure a stock’s outlook. These signals are unified into a single score that reflects bullish or bearish momentum. See detailed methodology
Hasbro Stock Smart Score
Outperform
1
2
3
4
5
6
7
8
9
10
Analyst Consensus
Strong Buy
Average Price Target:
$108.73 (12.92% Upside)
$108.73 (12.92% Upside)
Blogger Sentiment
Bullish
HAS Sentiment 80%
Sector Average 61%
Sector Average 61%
Hedge Fund Trend
Decreased
By 88.1K Shares
Last Quarter.
Last Quarter.
Insider Transactions
Sold Shares
Worth $7.6M over
the Last 3 Months
the Last 3 Months
Crowd Wisdom
Positive
Last 7 Days ▲ 1.0%
Last 30 Days ▲ 0.4%
Last 30 Days ▲ 0.4%
News Sentiment
Very Bullish
Bullish news 100%
Bearish news 0%
Bearish news 0%
Technicals
SMA
Positive
20 days / 200 days
Momentum
37.02%
12-Months-Change
Fundamentals
Return on Equity
138.39%
Trailing 12-Months
Asset Growth
16.67%
Trailing 12-Months
Learn more about TipRanks Smart Score
Company Description
Hasbro
Hasbro, Inc., alongside its various subsidiaries, operates as a global leader in the play and entertainment industry. Its Consumer Products segment focuses on the procurement, marketing, and global distribution of toys and games. This division further amplifies its brands by out-licensing trademarks, characters, and intellectual property rights to third parties, enabling the creation and sale of a diverse range of branded consumer goods, such as apparel and toys. Its extensive product catalog encompasses action figures, arts and crafts supplies, fashion dolls and other figurines, playsets, preschool toys, plush items, sports-action blasters and accessories, toy vehicles, and specialty play items, in addition to various traditional games. The company also offers licensed merchandise spanning apparel, publishing, home goods, electronics, and toy products. Through its Wizards of the Coast and Digital Gaming segment, Hasbro cultivates its brands by developing immersive trading card games, role-playing games, and digital gaming experiences, leveraging intellectual property from both Hasbro and Wizards of the Coast. The Entertainment segment is devoted to the conception, acquisition, production, distribution, and commercialization of top-tier entertainment content. This includes feature films, scripted and unscripted television programs, family-friendly shows, digital media, and live performances. Hasbro distributes its offerings through an expansive network, reaching diverse channels including various retailers, distributors, wholesalers, discount and drug stores, mail-order and catalog vendors, department stores, and other traditional brick-and-mortar establishments, as well as a significant presence among e-commerce retailers. Consumers can also acquire products directly through the company's Hasbro PULSE e-commerce website. Established in 1923, Hasbro, Inc. maintains its corporate headquarters in Pawtucket, Rhode Island.
HAS Company Deck
HAS Earnings Call
Q2 2026
0:00 / 0:00
Earnings Call Sentiment|Positive
The call shows a predominantly positive picture: strong top-line growth, particularly from Wizards and Magic, improved cash flow, raised full‑year guidance, successful operational execution (including rapid recovery from a cyber incident), and progress on cost transformation. The company tempered its digital portfolio and took a one‑time $56M impairment for canceled games while committing to a more focused, lower‑spend digital strategy (targeting a ≥25% annual reduction in digital spend by 2028). Near‑term pressures include a Q2 margin hit from the impairment, consumer products profitability headwinds, higher royalties and marketing investment for upcoming game launches, and typical holiday timing risks. On balance, the highlights and upgrades materially outweigh the one‑time and near‑term challenges.View all HAS earnings summariesHAS Net revenue Breakdown
74.00% Grow Brands
14.85% Optimize Brands
11.15% Reinvent Brands

HAS Stock 12 Month Forecast
All Analysts
Top Analysts
Average Price Target
$108.73
▲(12.92% Upside)
Technical Analysis
1 Day
3 Days
1 Week
1 Month
Ownership Overview
0.56% Insiders
20.39% Mutual Funds
1.64% Other Institutional Investors
47.19% Public Companies and
Individual Investors










