Financial PerformanceSnapchat's earnings before interest, taxes, depreciation, and amortization (EBITDA) surpassed expectations, outperforming by 43% in the recent quarter.
Monetization And User EngagementThe company's focus on driving engagement in high-monetizing regions, coupled with an increase in purchase conversions by 90% among small and medium-sized business advertisers, suggests strong revenue potential.
User GrowthSnap's Daily Active Users (DAU) continued to increase, reaching 414 million in the last quarter, which represents a 10% year-over-year growth.