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Etsy (ETSY)
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Etsy (ETSY) AI Stock Analysis

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ETSY

Etsy

(NYSE:ETSY)

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Neutral 53 (OpenAI - 4o)
Rating:53Neutral
Price Target:
$63.00
▲(6.62% Upside)
Etsy's overall stock score is primarily influenced by its financial performance, which shows strong revenue growth but is offset by declining profitability and negative equity. Technical analysis indicates a bearish trend, while valuation concerns arise from a high P/E ratio and lack of dividend yield. Despite positive aspects from the earnings call, these factors weigh heavily on the stock's attractiveness.
Positive Factors
Revenue Growth
Etsy's Q3 revenue surpassing expectations indicates strong market demand and effective business strategies, supporting long-term growth.
Leadership Transition
The leadership transition to Kruti Patel Goyal as CEO is expected to bring fresh strategic perspectives, potentially enhancing Etsy's market position.
Depop Growth
Depop's significant growth reflects Etsy's successful expansion in the resale market, strengthening its competitive edge in the industry.
Negative Factors
Declining Profitability
The decline in net profit margin suggests challenges in cost management or pricing power, potentially affecting long-term profitability.
Negative Equity
Negative equity can limit financial flexibility and increase risk, potentially impacting Etsy's ability to invest in growth opportunities.
Active Buyer Decline
A decline in active buyers may indicate challenges in customer retention or acquisition, potentially affecting future revenue growth.

Etsy (ETSY) vs. SPDR S&P 500 ETF (SPY)

Etsy Business Overview & Revenue Model

Company DescriptionEtsy, Inc. operates two-sided online marketplaces that connect buyers and sellers primarily in the United States, the United Kingdom, Germany, Canada, Australia, France, and India. Its primary marketplace is Etsy.com that connects artisans and entrepreneurs with various consumers. The company also offers Reverb, a musical instrument marketplace; Depop, a fashion resale marketplace; and Elo7, a Brazil-based marketplace for handmade and unique items. In addition, it offers various seller services, including Etsy Payments, a payment processing service; Etsy Ads, an advertising platform; and Shipping Labels, which allows sellers in the United States, Canada, the United Kingdom, Australia, and India to purchase discounted shipping labels. Further, the company provides various seller tools, including Shop Manager dashboard, a centralized hub for Etsy sellers to track orders, manage inventory, view metrics and statistics, and have conversations with their customers; and Sell on Etsy, an application to enable enhanced onboarding and video uploading. Additionally, it offers Etsy seller analytics pages that provides insights regarding traffic acquisition for their shops; Targeted Offers, a sales and promotions tool, and social media tool; and accounting and bookkeeping services. The company also provides educational resources comprising blog posts, video tutorials, Etsy Seller Handbook, Etsy.com online forums, and insights; Etsy Teams, a platform to build personal relationships with other Etsy sellers; and a Star Seller program. As of December 31, 2021, it connected a total of 7.5 million active sellers to 96.3 million active buyers; and had 120 million items for sale. The company was formerly known as Indieco, Inc changed its name to Etsy, Inc. in June 2006. Etsy, Inc. was founded in 2005 and is headquartered in Brooklyn, New York.
How the Company Makes MoneyEtsy generates revenue through several key streams. The primary source is transaction fees, which are charged to sellers for each sale made through the platform. In addition, Etsy collects listing fees for each product a seller lists on the site. The company also earns revenue from advertising services, where sellers can pay for increased visibility of their listings through promoted listings. Furthermore, Etsy has introduced a subscription service, Etsy Plus, which offers sellers additional tools and features for a monthly fee. Significant partnerships, such as collaborations with shipping providers, also contribute to its earnings by enhancing the seller experience and streamlining logistics.

Etsy Key Performance Indicators (KPIs)

Any
Any
Active Buyers
Active Buyers
Tracks the number of unique buyers who have made purchases over a specific period, indicating Etsy's customer base size, engagement level, and potential for future sales growth.
Chart InsightsEtsy's active buyers have been declining since 2023, with a notable drop in 2025. The earnings call highlights a 4.6% year-over-year decrease in active buyers, reflecting challenges in retaining habitual buyers and maintaining GMS per buyer. Despite these challenges, Etsy is focusing on personalized marketing and app improvements to drive engagement. The growth in Depop's GMS and app engagement offers a positive outlook, but the core marketplace's declining buyer base remains a concern for sustained growth.
Data provided by:Main Street Data

Etsy Earnings Call Summary

Earnings Call Date:Oct 29, 2025
(Q3-2025)
|
% Change Since: |
Next Earnings Date:Feb 25, 2026
Earnings Call Sentiment Neutral
The earnings call presented a balanced view with significant highlights, such as exceeding financial expectations and strong growth in Depop, as well as lowlights, including a decline in Etsy's marketplace GMS and active buyer count. The leadership transition was positioned positively, with confidence in future growth under the new CEO.
Q3-2025 Updates
Positive Updates
Leadership Transition
Josh Silverman announced his transition from CEO to Executive Chair, with Kruti Patel Goyal taking over as CEO effective January 1. The Board of Directors supports this transition.
Third Quarter Financial Metrics Exceed Expectations
GMS, revenue, and adjusted EBITDA exceeded expectations. GMS for Etsy and Depop combined returned to year-over-year growth, with a sequential improvement of approximately 300 basis points.
Depop's Strong Growth
Depop's GMS grew by 39.4% year-over-year, with new user growth and improvements to buyer conversion driving a 59% year-over-year growth in Depop's U.S. GMS.
App Engagement Increases
Engagement on Etsy's app home screen increased significantly, and app home GMS grew 20% year-over-year in the third quarter.
Machine Learning Enhancements
AI and machine learning advancements have driven double-digit increases in engagement metrics, improving conversion rates across search and ads.
Successful Capital Allocation
Etsy repurchased 2.1 million shares, reducing the share count by 17% since December 2023.
Negative Updates
Etsy Marketplace GMS Decline
Etsy marketplace GMS was down 2.4% year-over-year and 3.2% on an FX-neutral basis.
Active Buyer Count Decline
Etsy's active buyer count was 86.6 million, down 5% year-over-year.
Potential Tariff and Trade Lane Pressure
There was some pressure on U.S. import trade routes, which resulted in a modest headwind to quarterly results due to the expiration of the de minimis exemption.
Company Guidance
During Etsy's Third Quarter 2025 Earnings Conference Call, the company provided guidance indicating a positive outlook for the future. Etsy's gross merchandise sales (GMS) improved by approximately 300 basis points sequentially to $2.43 billion, although this was still a 2.4% year-over-year decline. The company reported consolidated revenue of $678 million, representing a year-over-year growth of 6.1% and a consolidated adjusted EBITDA of $172 million, with a margin of 25.4%. Etsy's marketplace take rate improved to 24.9%, and app GMS outperformed non-app GMS by 13 percentage points, reflecting successful efforts to enhance the app experience. The company expects further sequential improvement in GMS growth at the midpoint of their fourth quarter guidance, projecting Q4 consolidated GMS between $3.5 billion and $3.65 billion. Additionally, Etsy's subsidiary Depop saw a significant GMS increase of 39.4% year-over-year to $292 million, driven by new user growth and buyer conversion improvements.

Etsy Financial Statement Overview

Summary
Etsy shows solid revenue growth and strong cash flow generation, indicating operational efficiency. However, declining profit margins and negative equity raise concerns about financial sustainability and leverage. The company should focus on improving profitability and stabilizing its balance sheet to mitigate potential risks.
Income Statement
65
Positive
Etsy shows a consistent revenue growth with a 3.7% increase in the latest TTM period. Gross profit margin remains robust at 72.2%, reflecting efficient cost management. However, the net profit margin has decreased to 7.35% from 10.8% last year, indicating some profitability challenges. EBIT margin is also lower at 10.43%, suggesting increased operational costs.
Balance Sheet
40
Negative
The balance sheet reflects a negative equity situation, with stockholders' equity at -$1.12 billion, indicating financial instability. The debt-to-equity ratio is not meaningful due to negative equity, but significant total liabilities highlight potential risk. ROE is not calculable due to negative equity, and the equity ratio is negative, further underlining balance sheet weaknesses.
Cash Flow
55
Neutral
Etsy demonstrates strong cash flow generation with a 7.5% increase in free cash flow in the latest TTM period. The operating cash flow to net income ratio is high at 3.31, indicating robust cash generation relative to profits. However, the free cash flow to net income ratio has slightly decreased to 3.25, suggesting a need for careful monitoring.
BreakdownTTMDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue2.85B2.81B2.75B2.57B2.33B1.73B
Gross Profit2.06B2.03B1.92B1.82B1.67B1.26B
EBITDA534.92M532.65M398.19M-551.11M555.81M465.92M
Net Income182.15M303.28M307.57M-694.29M493.51M349.25M
Balance Sheet
Total Assets2.65B2.42B2.69B2.63B3.83B2.40B
Cash, Cash Equivalents and Short-Term Investments1.51B1.04B1.15B1.17B984.61M1.67B
Total Debt95.05M2.39B2.39B2.39B2.39B1.12B
Total Liabilities3.77B3.18B3.23B3.18B3.20B1.66B
Stockholders Equity-1.11B-758.87M-543.72M-547.27M628.62M742.42M
Cash Flow
Free Cash Flow666.66M738.26M665.61M652.87M623.38M671.85M
Operating Cash Flow691.25M752.47M705.51M683.61M651.55M678.96M
Investing Cash Flow15.19M-53.10M-73.31M-30.02M-1.56B-11.38M
Financing Cash Flow-286.96M-787.17M-656.53M-506.48M452.75M119.28M

Etsy Technical Analysis

Technical Analysis Sentiment
Negative
Last Price59.09
Price Trends
50DMA
64.82
Negative
100DMA
61.67
Negative
200DMA
55.77
Positive
Market Momentum
MACD
-2.35
Positive
RSI
38.34
Neutral
STOCH
10.14
Positive
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For ETSY, the sentiment is Negative. The current price of 59.09 is below the 20-day moving average (MA) of 67.71, below the 50-day MA of 64.82, and above the 200-day MA of 55.77, indicating a neutral trend. The MACD of -2.35 indicates Positive momentum. The RSI at 38.34 is Neutral, neither overbought nor oversold. The STOCH value of 10.14 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for ETSY.

Etsy Risk Analysis

Etsy disclosed 47 risk factors in its most recent earnings report. Etsy reported the most risks in the "Finance & Corporate" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

Etsy Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
70
Outperform
$36.54B17.5942.43%1.40%4.89%17.30%
65
Neutral
$6.05B-3.18%33.30%74.42%
61
Neutral
$18.38B12.79-2.54%3.03%1.52%-15.83%
60
Neutral
$130.49M-19.50%3.21%-56.15%
54
Neutral
$13.72B92.6134.48%9.04%-56.79%
53
Neutral
$5.95B39.711.98%-20.98%
52
Neutral
$994.88M-35.37%-4.90%50.77%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
ETSY
Etsy
59.09
5.09
9.43%
EBAY
eBay
83.80
22.35
36.37%
CHWY
Chewy
33.70
0.18
0.54%
TDUP
thredUP
7.91
6.97
741.49%
GLBE
Global-e Online
36.43
-3.77
-9.38%
DIBS
1stdibs.com
4.02
-0.08
-1.95%

Etsy Corporate Events

Etsy Inc. Reports Strong Q3 2025 Performance
Oct 30, 2025

Etsy Inc. operates as a two-sided online marketplace connecting creative buyers and sellers globally, with a focus on unique and handcrafted goods, and also owns the fashion resale platform Depop. In its third quarter of 2025, Etsy reported results that exceeded expectations, with growth in key financial metrics and a return to year-over-year growth in Gross Merchandise Sales (GMS) for both Etsy and Depop. The company’s revenue increased by 6.1% year-over-year, excluding the impact of the Reverb sale, and net income rose by $18.1 million, reflecting a significant foreign exchange gain. Notably, Depop showed strong performance with a 39.4% increase in GMS, driven by user growth and improved buyer conversion in the U.S. and Australia. Looking ahead, Etsy’s management is optimistic about further growth, with expectations for stable profitability and strategic investments in brand marketing for Depop to capitalize on the growing apparel resale market.

Etsy’s Earnings Call: Growth Amid Challenges
Oct 30, 2025

The recent earnings call for Etsy Inc. painted a balanced picture of the company’s current standing and future prospects. While there were notable achievements, such as surpassing financial expectations and impressive growth in Depop, there were also challenges, including a decline in Etsy’s marketplace gross merchandise sales (GMS) and a decrease in the active buyer count. The leadership transition was highlighted positively, with confidence expressed in the company’s growth under the new CEO.

Business Operations and StrategyExecutive/Board Changes
Etsy Announces Leadership Transition with New CEO
Neutral
Oct 29, 2025

On October 29, 2025, Etsy announced a leadership transition effective January 1, 2026, with Kruti Patel Goyal appointed as the new CEO and President, succeeding Josh Silverman who will transition to Executive Chair. This change is part of a strategic succession plan, with Goyal bringing extensive experience from her previous roles at Etsy and Depop, and is expected to guide Etsy’s future growth while maintaining its mission of ‘Keeping Commerce Human.’

The most recent analyst rating on (ETSY) stock is a Hold with a $65.00 price target. To see the full list of analyst forecasts on Etsy stock, see the ETSY Stock Forecast page.

Business Operations and StrategyDelistings and Listing Changes
Etsy Moves Stock Listing to NYSE
Positive
Sep 29, 2025

On September 29, 2025, Etsy announced its decision to transfer the listing of its Common Stock from the Nasdaq to the New York Stock Exchange (NYSE), with the transition expected to complete by October 13, 2025. This move is seen as a strategic alignment with Etsy’s commitment to transparency and excellence, and it positions the company alongside other respected and innovative firms, potentially enhancing its market presence and shareholder value.

The most recent analyst rating on (ETSY) stock is a Buy with a $70.00 price target. To see the full list of analyst forecasts on Etsy stock, see the ETSY Stock Forecast page.

Etsy Inc. Reports Q2 2025 Financial Results
Jul 31, 2025

Etsy Inc. operates as a two-sided online marketplace connecting creative buyers and sellers globally, primarily in the e-commerce sector, with a focus on unique and handmade items. In its second quarter of 2025, Etsy reported a revenue increase of 3.8% year-over-year to $672.7 million, driven by on-site ads and payments, despite a 4.8% decline in Gross Merchandise Sales (GMS) to $2.8 billion. The company completed the sale of Reverb and raised $700 million through convertible notes, ending the quarter with $1.5 billion in cash and investments. Key performance metrics included a net income of $28.8 million, a decrease from the previous year due to foreign exchange losses, and an adjusted EBITDA of $169 million. Etsy’s strategic initiatives focused on enhancing the shopping experience through AI technologies and personalized marketing, while Depop, its fashion resale marketplace, saw a significant GMS growth of 35.3% year-over-year. Looking ahead, Etsy’s management remains optimistic about its financial flexibility and growth potential, with plans to continue investing in its marketplaces and maintaining strong profitability.

Etsy Inc’s Earnings Call: Mixed Sentiments and Strategic Focus
Jul 31, 2025

Etsy Inc’s recent earnings call revealed a mixed sentiment, highlighting both achievements and challenges. While Depop’s growth acceleration and improved app engagement were significant positive notes, the core Etsy marketplace faced hurdles with a decline in Gross Merchandise Sales (GMS) and active buyers. The company’s emphasis on personalized marketing and maintaining financial health was well-received, yet the persistent decline in habitual buyers and GMS per buyer remains a concern.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Oct 31, 2025