Like-for-like Sell-out Momentum
Like-for-like sell-out grew 7% for the quarter (branded channels +8%). Company-owned stores and e-commerce delivered double-digit growth; Win Cities (New York, London, Paris, Hong Kong) combined sell-out grew 19%, marking the sixth consecutive quarter of double-digit growth.
Strong Gross Margin Expansion
Group gross margin increased to 57.9%, up 4.2 percentage points from 53.7% a year ago. Regionally, APAC margin rose to 59.7% (from 47.4%), Americas to 56.4% (from 48.0%), and EMEA to 51.0% (from 49.3%), reflecting a shift toward higher‑margin product mix.
Successful Product & Sustainability Initiatives
Launched three product initiatives: Beo Grace earpieces, Beosound Premiere soundbar and the Reloved refurbished program. Reloved initial drops sold out quickly (3 of 5 drops sold out within the first week), supporting product longevity and resale value.
Retail Network Optimization and Flagship Openings
Opened a Paris flagship (Culture store concept) and the largest global partner-operated store in San Francisco (Union Square). Actions in the quarter included 2 new store openings, 2 strategic relocations, 8 store uplifts and 8 selective closures, plus 2 pop-ups to test markets.
Improved Regional Performance in APAC
APAC reported revenue increase of 6.1% in local currencies (reported DKK 185 million), driven by company-owned and monobrand stores and the takeover of the Tmall flagship, contributing strongly to margin expansion in the region.
Strategic Clarity and Narrowed Outlook
Management narrowed FY '25-'26 revenue growth guidance to +1% to +5% (from +1% to +8%) and narrowed free cash flow guidance to -DKK 100m to -DKK 50m, reflecting increased visibility while keeping EBIT margin before special items guidance at -3% to +1%.
Inventory and Working Capital Improvements
Net working capital decreased by DKK 27 million to DKK 289 million. Management expects channel inventory to decline in H2 and reported that channel inventory hotspots are limited to a specific market (Korea).