JD Sports Fashion (9JD) Stock Price & Analysis
9JD Stock Chart & Stats
- Day’s Range
- EUR 1.11 - EUR 1.14
- 52-Week Range
- EUR 0.75 - EUR 1.14
- Previous Close
- EUR 1.11
- Volume
- N/A
- Average Volume (3M)
- 117
- Market Cap
- EUR 5.19B
- Enterprise Value
- EUR 7.76B
- Total Cash (Recent Filing)
- EUR 703.00M
- Total Debt (Recent Filing)
- EUR 3.64B
- Price to Earnings (P/E)
- 8.4
- Beta
- 1.13
- Next Earnings
- Jul 13, 2027 (Est.)
- EPS Estimate
- 0.08
- Next Dividend Ex-Date
- N/A
- Dividend Yield
- 1.34%
Bulls Say, Bears Say
Bulls Say
Strong Long-term Revenue Growth
JD has more than doubled revenue across the period, demonstrating substantial scale expansion and sustained customer demand. This broader revenue base can support investment in stores, digital capabilities and international growth, while improving operating leverage when trading conditions normalize.
Strong Cash Generation
Consistently strong operating cash flow and sharply improved free cash flow provide internal funding for store development, technology, debt management and shareholder returns. This cash-generative model gives JD greater resilience and flexibility than a retailer dependent on external financing.
Exclusive Products Strengthen Differentiation
A high proportion of exclusive merchandise can make JD less directly comparable with competing retailers and support distinctive customer propositions. Exclusive and own-brand ranges may also improve responsiveness to trends, protect traffic and reduce reliance on identical branded assortments.
Bears Say
Elevated Lease-adjusted Leverage
Lease-adjusted leverage remains material, increasing JD’s sensitivity to weaker profits or prolonged retail pressure. Fixed lease and financing commitments can limit flexibility during downturns and compete with investment, deleveraging or shareholder returns for available cash.
Margin Pressure From Promotional Trading
Persistent price investment and promotional conditions threaten gross-margin sustainability even where sales remain resilient. If discounting continues, JD may need stronger volume growth or cost savings to offset lower product profitability, leaving earnings more exposed to execution risk.
North America And Footwear Weakness
Weak North American trading and declining footwear sales affect important parts of JD’s core proposition. Continued consumer pressure, a changing footwear product cycle and softer high-heat product demand could constrain comparable growth and operating leverage over the next several months.
JD Sports Fashion News
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JD Sports Fashion Stock Smart Score
Company Description
JD Sports Fashion
JD Sports Fashion plc stands as a leading global retailer, specializing in athletic and outdoor apparel, footwear, and accessories. The company serves a diverse customer base of men, women, and children through its dedicated Sports Fashion and Outdoor divisions. Beyond its primary offerings, JD Sports also sells a broad spectrum of leisure and sports merchandise, encompassing fishing gear, watches, jewelry, camping supplies, boats, and bicycles, alongside distributing various sports and fashion items. The group manages an extensive portfolio of prominent brands, including its flagship JD, as well as others like Size?, Footpatrol, Finish Line, and Go Outdoors. In addition to its significant physical presence across 3,402 stores, the company maintains a strong online retail operation. Further diversifying its activities, JD Sports is involved in licensing fashion brands, operating fitness centers, managing an online women's fashion brand under its own label, and both manufacturing and distributing professional fitness equipment. Founded in 1981 and headquartered in Bury, UK, this global enterprise conducts business across numerous international markets, including the United Kingdom, a wide array of European countries, North America, Asia, Australia, and the Middle East. JD Sports Fashion plc is a subsidiary of Pentland Group Limited.
- Sector
- Consumercyclical
- Industry
- Apparel - Retail
- CEO
- Régis Andre Schultz
- Employees
- 96,084
- Website
- www.jdplc.com
- Address
- Hollinsbrook Way, Bury, LAN, BL9 8RR, GB
JD Sports Fashion (9JD) Earnings & Revenues
9JD Earnings Call
Earnings Call SentimentPositive
The call had a cautiously positive tone. Management reported declines in group sales, footwear, operating profit and margins amid a difficult consumer and promotional environment, particularly in North America. However, the company emphasized resilient trading, strong online and apparel growth, substantial cash generation, improved balance-sheet strength, disciplined cost management, unchanged guidance, strategic progress in stores and e-commerce, and measurable early results from AI and loyalty initiatives.
View all DE:9JD earnings summaries9JD Stock 12 Month Forecast
Average Price Target
Technical Analysis
Overall Consensus
| Indicator | Bullish | Neutral | Bearish |
|---|---|---|---|
| Overall Consensus | 15 | 3 | 4 |
| Technical Analysis | 3 | 3 | 4 |
| Moving Averages | 12 | 0 | 0 |
