EarningsQ2 2026 Earnings Report
DE:0WP Q2 2026 EPS Results
Actual EPS€0.18
Consensus EPS€0.14
Beat/MissBeat by +€0.03
One Year Ago EPS€0.23
DE:0WP Q2 2026 Revenue Results
Actual Revenue€7.44B
Expected Revenue€2.80B
Beat/MissBeat by +€4.63B
YoY Revenue Growth-4.35%
Earnings Announcement Details
QuarterQ2 2026
Date08/06/2026
TimeBefore Open
Conference CallThursday, August 6, 2026
DE:0WP Upcoming Earnings
WPP's next earnings date is estimated for February 25, 2027, based on past reporting schedules.
Q2 2026 Earnings Call Audio
No earnings call audio is available for this earnings event.
Q2 2026 Earnings Slide Deck
No slide deck is available for this earnings event.
Q2 2026 Earnings Call Summary
Earnings Call Sentiment|Positive
The call presented a cautiously optimistic tone: management emphasized that the business is stabilizing with clear leading‑indicator progress (strong new business momentum, strategic reorganizations, AI/partner integrations, cost savings and portfolio monetization) and improved quarter‑over‑quarter revenue trends. However, material near‑term headwinds remain (ongoing net new business drag from prior losses, EPS decline, seasonal H1 cash outflow, elevated leverage and second‑half margin reinvestment). On balance, the positive operational and strategic momentum, combined with tangible financial progress (net debt reduction, cash generation over 12 months, disposals), outweigh the short‑term challenges and support a constructive outlook toward returning to growth in 2027.Company Guidance
Stabilizing Organic Revenue Trend with Sequential Improvement
Like-for-like net sales declined 4.7% in H1 2026 but showed quarter-by-quarter improvement (Q1: -6.7% to Q2: -2.8%), indicating an improving trajectory and stabilization in revenue trends.
Strong New Business Momentum
WPP ranked #1 in JPMorgan net new business for H1 2026 (and the 9 months to Q2 2026) with landmark integrated wins including Estée Lauder Companies, Jaguar Land Rover, Henkel, Airbnb, Heineken and others — demonstrating success of the integrated 'one WPP' model.
Operating Profit and Margin Resilience
Headline operating profit was GBP 398 million in H1 with a headline operating margin of 8.4%, up 20 basis points year-on-year, benefiting from cost actions and lower severance.
Healthy 12‑Month Operating Cashflow and Debt Reduction
12‑month adjusted operating cash flow pre-working capital was reported at c. GBP 1.1 billion and adjusted net debt reduced by GBP 326 million year-on-year to GBP 2.9 billion, improving financial flexibility.
Progress on Cost Savings and Portfolio Monetization
Elevate28 target of GBP 500 million gross annualized savings over 3 years on track with GBP 100 million targeted for 2026; more than 15 non-core asset disposals announced for 2026 expected to generate at least GBP 200 million of proceeds (e.g., XTEL sale > GBP 100 million).
Strategic Launches and Operational Simplification
Reorganization completed into four operating units (Creative, Media, Production, Enterprise Solutions); WPP Enterprise Solutions launched July 1 and Commerce practice launched April — simplifying go-to-market and enabling integrated mandates.
Deepening Technology & AI Partnerships
Expanded strategic partnerships with Google (DeepMind research), Adobe (Firefly integration, Adobe investment in HEX), Meta (creative intelligence pilot), AWS (multiyear collaboration) and Microsoft (early access to generative models) integrated into WPP Open, strengthening client-facing AI capabilities.
Creative Recognition and Client Impact
Strong creative credentials (Cannes Lions triumph), with examples of high-impact campaigns (Nestlé KitKat: 600% search spike and 224M earned media equivalent; Dove: 1 billion earned impressions and >2x sales; Coca‑Cola World Cup activation: digital reach across 180 markets and contributed to Coca‑Cola quarterly growth +5%).
DE:0WP Earnings History
The table shows recent earnings report dates and whether the forecast was beat or missed. See the change in forecast and EPS from the previous year.
Beat
Missed