AXIL Brands (AXIL) AI Stock Analysis

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AXIL Brands

(NYSE MKT:AXIL)

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Rating:64Neutral

Price Target:$5.50▲(2.42% Upside)

Action:reiterated

Date:11/06/26

The score is driven primarily by solid financial fundamentals (high margins, strong ROE, and very low leverage), partially offset by revenue softness, cash-flow inconsistency, and heavy reliance on the Hearing Enhancement & Protection segment. Technical indicators are meaningfully negative (below major moving averages with weak momentum), which pulls the overall score down despite a reasonable P/E valuation.

Positive Factors

High ProfitabilityVery high gross margin and solid net margin indicate effective pricing and cost control in the current business model. If maintained, this profitability provides internal funding for marketing, product development, and channel expansion while supporting resilient earnings over the next several quarters.

Negative Factors

Revenue SoftnessRecent top-line contraction indicates that prior expansion has lost momentum, which can limit operating leverage and make future earnings growth more dependent on cost control. Persistent revenue softness would also reduce the company’s ability to broaden its customer base and scale its brand.

AXIL Brands Key Performance Indicators (KPIs)

Gross Profit by SegmentReveals the profitability of different business units, highlighting which segments drive earnings and where there may be challenges or opportunities for improvement.

Chart Insights

Data provided by:

The Fly

AXIL Brands (AXIL) vs. SPDR S&P 500 ETF (SPY)

Market Cap: $36.64M
Dividend Yield: ―
Average Volume (3M): 28.52K
Price to Earnings (P/E): 13.4
Beta (1Y): 0.97
Revenue Growth: 10.34%
EPS Growth: 105.04%
Country: US
Employees: 14
Sector: Technology
Sector Strength: 61
Industry: Household & Personal Products

AXIL Brands Business Overview & Revenue Model

Company Description

AXIL Brands, Inc. engages in the manufacture, marketing, distribution, and sale of hearing and audio enhancement and protection products in the United States, Canada, Europe, Australia, New Zealand, Africa, and Asia. The company operates through Hear...

How the Company Makes Money

AXIL Brands makes money primarily by selling its hearing protection and audio-related consumer products. The company’s key revenue stream is product sales, with an emphasis on direct-to-consumer (DTC) e-commerce transactions through its own websites/...

AXIL Brands Financial Statement Overview

Summary

Strong profitability and balance sheet (very high gross margin ~72%, solid net margin ~9%, very low leverage with debt-to-equity ~0.03 and ROE ~23%). Offsetting this are slightly declining TTM revenue (~-2.5%), volatile year-to-year cash flow despite a strong recent rebound, and segment concentration where Hearing Enhancement & Protection drives most profit and volatility while Hair Care/Skin Care has deteriorated.

Income Statement

78Positive

Balance Sheet

88Very Positive

Cash Flow

62Positive

Financial statement breakdown
Breakdown	TTM	May 2026	May 2024	May 2023	May 2022	Aug 2021
Income Statement
Total Revenue	30.08M	30.85M	26.26M	23.52M	2.34M	1.63M
Gross Profit	21.78M	21.38M	18.64M	17.71M	1.49M	997.09K
EBITDA	3.34M	3.22M	1.46M	2.15M	-168.50K	-281.71K
Net Income	2.79M	2.70M	854.99K	1.82M	-182.90K	-297.75K
Balance Sheet
Total Assets	18.58M	17.96M	12.87M	10.17M	893.91K	1.26M
Cash, Cash Equivalents and Short-Term Investments	7.93M	4.46M	4.77M	4.83M	373.73K	496.94K
Total Debt	352.48K	556.85K	757.44K	275.16K	205.67K	293.60K
Total Liabilities	4.70M	4.81M	3.21M	3.50M	709.20K	917.12K
Stockholders Equity	13.74M	13.14M	9.66M	6.67M	184.71K	345.65K
Cash Flow
Free Cash Flow	4.37M	-89.02K	1.53M	2.85M	-126.06K	33.00K
Operating Cash Flow	4.49M	-9,635	1.93M	2.92M	-126.06K	48.41K
Investing Cash Flow	-281.06K	-210.35K	-394.30K	1.00M	0	-15.41K
Financing Cash Flow	-369.29K	-87.83K	-18.39K	540.05K	2,849	54.91K

AXIL Brands Technical Analysis

Technical Analysis SentimentNegative

Last Price5.37

Price Trends

50DMA5.85Negative

100DMA5.96Negative

200DMA6.30Negative

Market Momentum

MACD-0.15Positive

RSI44.15Neutral

STOCH32.48Neutral

Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For AXIL, the sentiment is Negative. The current price of 5.37 is below the 20-day moving average (MA) of 5.53, below the 50-day MA of 5.85, and below the 200-day MA of 6.30, indicating a bearish trend. The MACD of -0.15 indicates Positive momentum. The RSI at 44.15 is Neutral, neither overbought nor oversold. The STOCH value of 32.48 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for AXIL.

AXIL Brands Risk Analysis

AXIL Brands disclosed 14 risk factors in its most recent earnings report. AXIL Brands reported the most risks in the "Finance & Corporate" category.

Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy

Latest Risks Added

2 New Risks

1.We are highly dependent on a small number of personnel.Q2, 2026

2.We generate a significant portion of our sales from a limited number of customers.Q2, 2026

AXIL Brands Peers Comparison

Overall Rating

UnderperformOutperform

Sector (61)

Financial Indicators

AXIL against its peers
Name	Overall Rating	Market Cap	P/E Ratio	ROE	Dividend Yield	Revenue Growth	EPS Growth
UEIC	65Neutral	$69.56M	-10.96	-5.01%	3.89%	-15.74%	66.41%
AXIL	64Neutral	$35.96M	13.43	22.55%	―	10.34%	105.04%
Sector *	61Neutral	$37.18B	12.37	-10.20%	1.83%	8.50%	-7.62%
GPRO	44Neutral	$183.17M	-0.70	-529.55%	―	-23.86%	-36.75%
KOSS	40Underperform	$30.77M	-35.98	-2.90%	―	-10.74%	-304.85%
WLDS	38Underperform	$3.91M	-0.03	-53.43%	―	66.59%	88.55%

* Technology Sector Average

Performance Comparison

AXIL and its peers over the selected period
Ticker	Company Name	Price	Change	% Change
AXIL	Axil Brands, Inc.	5.37	0.17	3.27%
MSN	Emerson Radio	0.29	-0.17	-36.48%
GPRO	GoPro Inc	0.69	-0.82	-54.44%
KOSS	Koss Corporation	3.31	-1.49	-31.04%
UEIC	Universal Electronics Inc.	6.17	3.35	118.56%
WLDS	Wearable Devices Ltd.	1.53	-17.73	-92.06%

Glossary

BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.

Date of analysis: Nov 06, 2026

AXIL Brands AI Stock Analysis