Sports Entertainment Group Limited (SEG) AI Stock Analysis

• Market Cap: AU$75.84M
• Dividend Yield: 11.11%
• Average Volume (3M): 4.05K
• Price to Earnings (P/E): 21.8
• Beta (1Y): -0.72
• Revenue Growth: -11.83%
• EPS Growth: -318.10%
• Country: AU
• Employees: 55
• Sector: Communication Services
• Sector Strength: 97
• Industry: Broadcasting
• EPS (TTM): -0.02
• Shares Outstanding: 280,874,760
• 10 Day Avg. Volume: 8,992
• 30 Day Avg. Volume: 4,048
• PEG Ratio: 0.00
• Price to Book (P/B): 0.00
• Price to Sales (P/S): 0.00
• P/FCF Ratio: 0.00
• Enterprise Value/Market Cap: N/A
• Enterprise Value/Revenue: N/A
• Enterprise Value/Gross Profit: N/A
• Enterprise Value/Ebitda: N/A
• 1Y Price Target: AU$0.50
• Price Target Upside: 85.19% Upside
• Rating Consensus: Hold
• Number of Analyst Covering: 1

• Rating: 57 Neutral
• Price Target: AU$0.50 ▲(85.19% Upside)

The overall stock score of 57 reflects a mixed financial performance with strong profitability but declining revenue. Technical analysis shows weak bullish momentum with potential oversold conditions. Valuation is concerning due to a negative P/E ratio, though the high dividend yield is a positive factor. The absence of earnings call data and corporate events limits additional insights.

Sports Entertainment Group Limited Business Overview & Revenue Model

Company Description

Sports Entertainment Group Limited (SEG) is a diversified media and entertainment company operating within the sports and radio broadcasting sectors. The company offers a wide array of sports content across various platforms, including radio, digital media, and events. SEG's core services involve live sports broadcasting, sports commentary, and news coverage, catering to a broad audience of sports enthusiasts.

How the Company Makes Money

Sports Entertainment Group Limited generates revenue primarily through advertising sales on its radio and digital platforms. The company monetizes its extensive audience base by offering advertising space to businesses looking to reach sports fans. In addition to advertising, SEG earns money through sponsorship deals and partnerships with sports organizations and events. These partnerships often involve exclusive content rights and promotional collaborations. Furthermore, the company may also derive revenue from organizing and hosting sports-related events, enhancing its brand presence and engaging with its audience directly.

Sports Entertainment Group Limited Financial Statement Overview

Summary

Sports Entertainment Group Limited demonstrates a mixed financial performance. Despite improved profitability and a strong balance sheet with reduced leverage, the company faces challenges in revenue growth and cash conversion efficiency. The focus should be on boosting revenue and enhancing cash flow generation.

Income Statement

Sports Entertainment Group Limited has shown mixed performance in its income statement. The company experienced a decline in revenue growth rate of -7.21% in the most recent year, indicating a contraction in sales. However, the gross profit margin remains healthy at approximately 65.6%, suggesting efficient cost management. The net profit margin improved significantly to 20.85%, reflecting better profitability. Despite these improvements, the EBIT and EBITDA margins are relatively low, indicating potential challenges in operational efficiency.

Balance Sheet

The balance sheet of Sports Entertainment Group Limited shows a stable financial position. The debt-to-equity ratio has improved to 0.43, indicating a reduction in leverage and a stronger equity base. The return on equity is robust at 31.19%, showcasing effective utilization of shareholder funds. The equity ratio stands at 50.0%, reflecting a balanced capital structure. Overall, the company maintains a solid balance sheet with manageable debt levels.

Cash Flow

The cash flow statement reveals moderate performance. Free cash flow growth is positive at 2.09%, indicating some improvement in cash generation. The operating cash flow to net income ratio is 0.37, suggesting adequate cash flow coverage. However, the free cash flow to net income ratio is lower at 0.23, indicating potential constraints in converting profits into free cash flow. Overall, the cash flow position is stable but could benefit from stronger cash conversion efficiency.

Breakdown	TTM	Dec 2025	Dec 2024	Dec 2023	Dec 2022	Dec 2021
Income Statement
Total Revenue	110.24M	110.24M	107.89M	117.03M	108.09M	70.03M
Gross Profit	72.29M	72.29M	59.97M	66.43M	62.01M	36.97M
EBITDA	9.70M	9.70M	8.97M	9.26M	14.78M	10.94M
Net Income	22.99M	22.99M	3.12M	-9.29M	3.17M	2.04M
Balance Sheet
Total Assets	147.37M	147.37M	147.16M	148.83M	148.91M	121.51M
Cash, Cash Equivalents and Short-Term Investments	18.13M	18.13M	10.74M	5.92M	12.63M	5.32M
Total Debt	31.83M	31.83M	43.52M	51.28M	48.41M	37.18M
Total Liabilities	73.86M	73.86M	90.95M	99.82M	90.03M	72.83M
Stockholders Equity	73.69M	73.69M	55.70M	49.02M	58.88M	48.69M
Cash Flow
Free Cash Flow	5.36M	5.36M	2.47M	3.46M	1.49M	-3.26M
Operating Cash Flow	8.47M	8.47M	4.26M	8.12M	9.95M	6.58M
Investing Cash Flow	12.66M	12.66M	3.98M	-15.22M	-11.42M	-10.46M
Financing Cash Flow	-16.92M	-16.92M	-3.43M	399.00K	8.95M	1.55M

Sports Entertainment Group Limited Technical Analysis

• Technical Analysis Sentiment: Negative
• Last Price: 0.27
• 50DMA: Negative
• 100DMA: Negative
• 200DMA: Positive
• MACD: Positive
• RSI: Neutral
• STOCH: Positive

Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For AU:SEG, the sentiment is Negative. The current price of 0.27 is below the 20-day moving average (MA) of 0.31, below the 50-day MA of 0.31, and above the 200-day MA of 0.25, indicating a neutral trend. The MACD of -0.01 indicates Positive momentum. The RSI at 31.96 is Neutral, neither overbought nor oversold. The STOCH value of 8.33 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for AU:SEG.

Sports Entertainment Group Limited Peers Comparison

Name	Overall Rating	Market Cap	P/E Ratio	ROE	Dividend Yield	Revenue Growth	EPS Growth
PPL	64 Neutral	AU$47.96M	31.54	23.87%	―	18.95%	1200.00%
Sector *	60 Neutral	$48.67B	4.58	-11.27%	4.14%	2.83%	-41.78%
BBL	59 Neutral	AU$131.37M	17.56	15.24%	1.60%	13.97%	21.30%
SEG	57 Neutral	AU$75.84M	21.77	-7.82%	11.11%	-11.83%	-318.10%
GTN	56 Neutral	AU$63.87M	12.86	-2.90%	78.37%	-2.19%	-210.32%
MXO	54 Neutral	AU$12.41M	―	-1.65%	―	12.07%	98.72%
ST1	49 Neutral	AU$106.50M	―	-1.60%	―	-18.64%	92.67%

Sports Entertainment Group Limited Corporate Events

SEG Acquires RSN, Becomes Sole Racing Broadcaster in Victoria

Sports Entertainment Group Limited (SEG) has announced its acquisition of the brand and broadcasting assets of 3UZ Pty Ltd (RSN), positioning itself as the sole dedicated broadcaster of racing in Victoria across all three codes. This strategic move, funded by SEG’s cash reserves, is expected to be earnings accretive by FY26 and aligns with the company’s growth strategy, enhancing its audio and digital ecosystem while preserving RSN’s legacy. The acquisition, which is subject to customary conditions, will also see SEG providing RSN programming on simulcast to racing.com, further expanding its reach and impact in the racing industry.

Sports Entertainment Group Projects Strong Financial Growth and Strategic Expansion

Sports Entertainment Group Limited has upgraded its FY25 financial guidance, forecasting EBITDA growth of at least 40% compared to FY24, driven by strong cost governance and growth in its ‘Complementary Services’ units. The company has also undertaken strategic initiatives, such as producing Channel 7’s football shows and securing TV production rights for Harness Racing Victoria, positioning itself for continued growth in FY26.

Sports Entertainment Group Announces Director’s Interest Change

Sports Entertainment Group Limited announced a change in the director’s interest, with Jodie Simm acquiring 931,193 performance rights under the company’s Performance Rights Share Plan. This change reflects an estimated valuation of $223,486 and indicates a strategic move to align the director’s interests with the company’s performance, potentially impacting the company’s governance and stakeholder confidence.

Sports Entertainment Group Announces Director’s Interest Change

Sports Entertainment Group Limited announced a change in the director’s interest, specifically involving Craig Hutchison. The change includes the acquisition of 2,363,668 performance rights by Craig Hutchison Media Pty Ltd, valued at approximately $567,280. This move underlines the company’s commitment to aligning its leadership’s interests with its performance goals, potentially impacting its strategic direction and shareholder value.

Sports Entertainment Group Updates Director’s Interest with Performance Rights

Sports Entertainment Group Limited announced a change in the director’s interest notice, involving Chris Giannopoulos. He has been granted 1,007,658 performance rights under the company’s Performance Rights Share Plan, with an estimated valuation of $241,838. This change reflects the company’s strategy to incentivize and retain key personnel, potentially impacting its operational dynamics and stakeholder interests.