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Gross Margin by Type
Examines profitability across various product categories, offering insight into pricing power, cost control, and strategic focus areas.Services’ high, steadily rising margins are now the structural ballast pushing Apple’s overall gross margin higher even as Products margins oscillate with seasonal launches and mix; management called out memory-costs and Mac supply constraints that weighed on product margins and are baked into June guidance. In short, margin expansion is increasingly driven by Services durability and pricing power, while memory-price risk and product mix (iPhone/Mac supply) are the main near‑term downside to watch.
Date | Products | Services | Total |
|---|---|---|---|
Jun 30, 2026 | 40.07 | 75.62 | 50.06 |
Mar 31, 2026 | 38.69 | 76.68 | 49.27 |
Dec 31, 2025 | 40.68 | 76.52 | 48.16 |
Sep 30, 2025 | 36.22 | 75.28 | 47.18 |
Jun 30, 2025 | 34.52 | 75.57 | 46.49 |
Mar 31, 2025 | 35.92 | 75.76 | 47.05 |
Dec 31, 2024 | 39.30 | 75.00 | 46.90 |
Sep 30, 2024 | 36.29 | 74.03 | 46.20 |
Jun 30, 2024 | 35.30 | 73.90 | 46.30 |
Mar 31, 2024 | 36.60 | 74.60 | 46.60 |