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Apple (AAPL) AI Stock Analysis
Apple
(NASDAQ:AAPL)
AAPL scores well primarily due to elite profitability and very strong free-cash-flow generation, supported by an improving (though still leveraged) balance sheet. Technicals are constructive with the stock above key moving averages and moderate positive momentum. The main drag is valuation (high P/E and low yield), while the latest earnings call adds a balanced view—strong demand and records, but meaningful near-term supply, cost, FX, and margin headwinds.
Apple Key Performance Indicators (KPIs)
Revenue by GeographyBreaks down revenue across different regions, revealing where the company is strongest and where it may face risk or growth potential due to local economic conditions or market share shifts.
Apple’s geographic recovery is broad-based—Dec 2025 marks a clear inflection as Greater China and Europe rebound hardest, turning earlier softness into meaningful revenue upside alongside the Americas and Asia Pacific, fueled by iPhone 17 demand and record Services in March. Management confirmed March records across every region, but cautioned that SoC-driven supply limits (notably Macs) and rising memory costs could constrain near-term product upside and compress margins even as top-line momentum continues.
The FlyApple (AAPL) vs. SPDR S&P 500 ETF (SPY)
- Market Cap
- $5.03T
- Dividend Yield
- 0.31%
- Average Volume (3M)
- 41.77M
- Price to Earnings (P/E)
- 39.4
- Beta (1Y)
- 1.04
- Revenue Growth
- 14.24%
- EPS Growth
- 32.57%
- Country
- US
- Employees
- 166,000
- Sector
- Technology
- Sector Strength
- 61
- Industry
- Consumer Electronics
Apple Business Overview & Revenue Model
Company Description
Apple Inc. is a global technology corporation that specializes in the conceptualization, production, and sale of a diverse suite of electronic devices. Its comprehensive hardware lineup features the well-known iPhone smartphones, Mac personal compute...
How the Company Makes Money
Apple primarily makes money by selling hardware products and by monetizing its installed base through services. Hardware revenue is generated from device sales—most notably iPhone—along with Mac computers, iPad tablets, and wearables/home/accessories...
Apple Earnings Call Summary
The call highlighted strong demand and multiple record results — total company revenue (+16%), iPhone (+22%), Mac (+29%), and services (+12%) — along with robust profitability, cash generation, strategic U.S. investments and major AI product momentum (Siri AI). Key challenges include intensifying supply constraints tied to advanced SoC nodes, pronounced memory price inflation that pressures gross margins, FX headwinds, and some services/App Store softness (mobile gaming and regulatory impacts). Management provided conservative near-term guidance (September growth 9%-11%) reflecting these headwinds but emphasized continuing strong underlying demand and long-term AI and ecosystem opportunities.
Q3-2026 Updates
Positive Updates
Negative Updates
Company Guidance
For the September quarter Apple guided total company revenue growth of 9%–11% year‑over‑year, noting a ~2.5 percentage‑point sequential foreign‑exchange headwind from the June quarter and that supply constraints (impacting iPhone, Mac, and iPad) are expected to increase significantly; iPhone revenue was forecast to grow in the mid‑teens Y/Y (despite FX and supply headwinds) while services growth was expected to be largely similar to the June quarter after removing the ~2.5 percentage‑point FX drag. They forecast company gross margin of 47%–48% (including an expected ~1 percentage‑point benefit from tariff refunds), operating expenses of $19.1B–$19.4B, other income/expense around $350M (excluding mark‑to‑market on minority investments), and a tax rate near 16.5%, and reiterated that guidance assumes current tariff policies and no worsening of the global macro outlook.
Apple Financial Statement Overview
Summary
Overall fundamentals are strong: elite profitability (TTM gross margin ~47.9%, net margin ~27.2%) and very strong cash generation (TTM FCF ~$143.5B, ~11.1% FCF growth, ~92% of net income). Balance sheet is improved but still not conservative (TTM debt ~$84.3B; debt-to-equity ~0.80), and revenue growth is steady rather than high (~3.4% TTM).
Income Statement
92Very PositiveBalance Sheet
78PositiveCash Flow
88Very Positive| Breakdown | TTM | Sep 2025 | Sep 2024 | Sep 2023 | Sep 2022 | Sep 2021 |
|---|---|---|---|---|---|---|
Income Statement | ||||||
| Total Revenue | 466.82B | 416.16B | 391.04B | 383.29B | 394.33B | 365.82B |
| Gross Profit | 227.12B | 195.20B | 180.68B | 169.15B | 170.78B | 152.84B |
| EBITDA | 169.01B | 144.43B | 134.93B | 129.19B | 133.14B | 123.14B |
| Net Income | 128.93B | 112.01B | 93.74B | 97.00B | 99.80B | 94.68B |
Balance Sheet | ||||||
| Total Assets | 383.27B | 359.24B | 364.98B | 352.58B | 352.75B | 351.00B |
| Cash, Cash Equivalents and Short-Term Investments | 62.40B | 54.70B | 65.17B | 61.55B | 48.30B | 62.64B |
| Total Debt | 84.31B | 112.38B | 119.06B | 123.93B | 132.48B | 136.52B |
| Total Liabilities | 275.75B | 285.51B | 308.03B | 290.44B | 302.08B | 287.91B |
| Stockholders Equity | 107.52B | 73.73B | 56.95B | 62.15B | 50.67B | 63.09B |
Cash Flow | ||||||
| Free Cash Flow | 136.68B | 98.77B | 108.81B | 99.58B | 111.44B | 92.95B |
| Operating Cash Flow | 146.72B | 111.48B | 118.25B | 110.54B | 122.15B | 104.04B |
| Investing Cash Flow | -21.40B | 15.20B | 2.94B | 3.71B | -22.35B | -14.54B |
| Financing Cash Flow | -122.05B | -120.69B | -121.98B | -108.49B | -110.75B | -93.35B |
Apple Technical Analysis
Price Trends
Market Momentum
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For AAPL, the sentiment is Positive. The current price of 344.63 is above the 20-day moving average (MA) of 342.08, above the 50-day MA of 333.04, and above the 200-day MA of 296.27, indicating a bullish trend. The MACD of 3.79 indicates Positive momentum. The RSI at 55.35 is Neutral, neither overbought nor oversold. The STOCH value of 58.96 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for AAPL.
Apple Risk Analysis
Apple disclosed 27 risk factors in its most recent earnings report. Apple reported the most risks in the "Finance & Corporate" category.
Latest Risks Added
0 New RisksApple Peers Comparison
Overall Rating
- AAPL78Outperform
SONY72Outperform
SONO61Neutral
TBCH54Neutral
GPRO46Neutral
ZEPP39Underperform
Financial Indicators
| Name | Overall Rating | Market Cap | P/E Ratio | ROE | Dividend Yield | Revenue Growth | EPS Growth |
|---|---|---|---|---|---|---|---|
| AAPL | 78Outperform | $5.03T | 39.39 | 137.18% | 0.31% | 14.24% | 32.57% |
| SONY | 72Outperform | $148.57B | -107.70 | -2.74% | 0.72% | -1.74% | -118.42% |
| Sector * | 61Neutral | $37.18B | 12.37 | -10.20% | 1.83% | 8.50% | -7.62% |
| SONO | 61Neutral | $1.91B | -52.16 | -9.55% | ― | 5.64% | ― |
| TBCH | 54Neutral | $287.45M | -86.99 | -2.96% | ― | -17.54% | -118.65% |
| GPRO | 46Neutral | $202.12M | -0.94 | -529.55% | ― | -23.86% | -36.75% |
| ZEPP | 39Underperform | $32.30M | -0.05 | -27.93% | ― | 38.14% | 43.05% |
* Technology Sector Average
Performance Comparison
| Show on chart | Ticker | Company Name | Price | Change | % Change |
|---|---|---|---|---|---|
| AAPL | Apple Inc | 344.63 | 76.57 | 28.56% | |
| GPRO | GoPro Inc | 0.93 | -0.91 | -49.46% | |
| TBCH | Turtle Beach Corp | 16.05 | -0.58 | -3.49% | |
| SONY | Sony Group Corporation | 25.30 | -2.65 | -9.48% | |
| ZEPP | Zepp Health Corporation | 2.20 | -36.70 | -94.34% | |
| SONO | Sonos Inc | 16.17 | -0.64 | -3.81% |
Disclaimer
This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.
Date of analysis: Nov 01, 2026