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Smith & Wesson Brands, Inc. (SWBI)
NASDAQ:SWBI
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Smith & Wesson Brands (SWBI) AI Stock Analysis

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SWBI

Smith & Wesson Brands

(NASDAQ:SWBI)

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Neutral 56 (OpenAI - 5.2)
Rating:56Neutral
Price Target:
$15.50
▲(5.87% Upside)
Action:Reiterated
Date:07/18/26
The score is held back primarily by materially weaker profitability versus prior peak years and inconsistent cash-flow history, despite a strong, low-risk balance sheet. Technicals are neutral-to-moderately constructive with improving longer-term trend but limited momentum. Valuation is a headwind due to a high P/E, partially offset by a solid dividend yield.
Positive Factors
Conservative balance sheet (zero debt)
Zero reported debt and stable equity provide durable financial flexibility: the company can fund operations, dividends, or opportunistic investments without near-term refinancing risk. This position supports resilience through industry cycles and preserves optionality for strategic execution over months.
Negative Factors
Sharply compressed profitability and margins
A dramatic fall in margins and normalized returns undermines long-term earnings power and suggests weaker pricing, mix or cost control versus peak years. Lower margins increase sensitivity to volume declines and input-cost fluctuations, making sustainable profit recovery more challenging across cycles.
Read all positive and negative factors
Positive Factors
Negative Factors
Conservative balance sheet (zero debt)
Zero reported debt and stable equity provide durable financial flexibility: the company can fund operations, dividends, or opportunistic investments without near-term refinancing risk. This position supports resilience through industry cycles and preserves optionality for strategic execution over months.
Read all positive factors

Smith & Wesson Brands Key Performance Indicators (KPIs)

Any
Any
Revenue by Segment
Revenue by Segment
Breaks down revenue across different business segments, highlighting which areas are driving growth and profitability, and where there might be opportunities or challenges.
Chart InsightsHandguns have re-emerged as the company’s primary growth and margin driver after pandemic volatility, powered by new-product adoption and ASP expansion—this concentration explains recent top‑line and profit momentum. Long guns remain a persistent weak spot, reducing product diversification and leaving results exposed to handgun cycles. Management’s upbeat sales/gross‑margin guide and production increases support near‑term upside, but channel stocking variability, tariff headwinds, rising operating expenses and modest cash versus remaining debt elevate execution risk if handgun demand cools.
Data provided by:The Fly

Smith & Wesson Brands (SWBI) vs. SPDR S&P 500 ETF (SPY)

Smith & Wesson Brands Business Overview & Revenue Model

Company Description
Smith & Wesson Brands, Inc. (SWBI) is a leading global enterprise engaged in the design, production, and worldwide sale of firearms. Their extensive product range features various handguns, including revolvers and semi-automatic pistols, along wit...
How the Company Makes Money
Smith & Wesson Brands primarily makes money by selling firearms—especially handguns (pistols and revolvers)—to a network of customers that typically includes wholesalers, distributors, and retailers who then sell to end consumers, as well as sales...

Smith & Wesson Brands Earnings Call Summary

Earnings Call Date:Mar 05, 2026
(Q3-2026)
|
% Change Since: |
Next Earnings Date:Sep 03, 2026
Earnings Call Sentiment Positive
The call was largely positive: the company reported strong top-line growth (+17.1%), improved profitability (EBITDAS +~21%, adjusted EPS up materially), robust handgun unit growth (+28%) and meaningful cash generation turnaround (operating cash flow of $20.5M vs a use of $9.8M prior-year). Management highlighted successful new-product adoption, ASP expansion, debt paydown and a constructive near-term outlook (Q4 sales guide +10–12%). Offsetting items include significant weakness in long guns (shipments -25%, ASP -11%), a tariff-related 160 bps drag on gross margin, rising operating expenses, a modest cash balance ($23.5M) versus remaining borrowings, and some channel inventory unit variability. On balance, the positive operational and financial momentum, guidance, and balance-sheet improvement outweigh the listed challenges.
Positive Updates
Revenue Growth
Net sales of $135.7 million, up $19.8 million or 17.1% year-over-year, driven by new handgun products and stronger sell-through.
Negative Updates
Long Gun Weakness
Long gun shipments into the sporting goods channel declined 25% year-over-year and overall long gun mix declined 5.6%; long gun ASPs were $535, down about 11% versus the prior year, primarily due to prior-year channel fill of higher-priced 1854 lever-action rifle introductions and relative outperformance of the hunting segment.
Read all updates
Q3-2026 Updates
Negative
Revenue Growth
Net sales of $135.7 million, up $19.8 million or 17.1% year-over-year, driven by new handgun products and stronger sell-through.
Read all positive updates
Company Guidance
Management guided Q4 sales to be up 10%–12% versus Q4 FY2025 with a small reduction in channel inventory, noting 8 additional operating days vs. Q3 and increased production to meet demand; they expect Q4 gross margin to rise by “several” percentage points over Q3 (and ~1–2 points above last year’s Q4) while operating expenses are likely ~10% higher than last year’s Q4 due to higher R&D, stock‑based compensation and profit‑related costs. They also forecast continued healthy cash generation, an effective tax rate of ~29%, full‑year capex of $25–30 million, and confirmed a $0.13 quarterly dividend (record March 19, pay April 2).

Smith & Wesson Brands Financial Statement Overview

Summary
Financials are mixed. The balance sheet is a clear strength with zero debt and stable equity, but profitability has deteriorated sharply versus 2021–2022 (net margin ~3.5% in 2026 and negative EBITDA margin). Cash flow improved strongly in 2026 (strong operating cash flow and free cash flow), yet prior-year volatility (including negative FCF in 2025 and sharply negative FCF in 2023) reduces confidence in consistency. KPI insights suggest a seasonal recovery across segments, but demand remains cyclical and channel-dependent.
Income Statement
44
Neutral
Balance Sheet
74
Positive
Cash Flow
57
Neutral
BreakdownApr 2026Apr 2025Apr 2024Apr 2023Apr 2022
Income Statement
Total Revenue523.85M474.66M535.83M479.24M864.13M
Gross Profit141.10M127.18M158.09M154.54M374.56M
EBITDA61.19M55.71M84.01M81.10M281.64M
Net Income18.48M13.43M39.61M36.88M194.49M
Balance Sheet
Total Assets512.77M559.61M577.43M541.29M497.48M
Cash, Cash Equivalents and Short-Term Investments33.35M25.23M60.84M53.56M120.73M
Total Debt53.14M114.73M77.80M64.46M40.28M
Total Liabilities136.21M187.16M177.51M156.67M136.96M
Stockholders Equity376.56M372.45M399.91M384.62M360.51M
Cash Flow
Free Cash Flow90.35M-29.02M15.79M-73.17M113.56M
Operating Cash Flow114.19M-7.22M106.74M16.73M137.81M
Investing Cash Flow-28.24M-19.17M-81.49M-89.78M-24.12M
Financing Cash Flow-83.00M-9.21M-17.97M5.88M-105.99M

Smith & Wesson Brands Technical Analysis

Technical Analysis Sentiment
Negative
Last Price14.64
Price Trends
50DMA
15.02
Negative
100DMA
14.80
Negative
200DMA
12.48
Positive
Market Momentum
MACD
-0.10
Positive
RSI
44.48
Neutral
STOCH
8.87
Positive
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For SWBI, the sentiment is Negative. The current price of 14.64 is below the 20-day moving average (MA) of 15.03, below the 50-day MA of 15.02, and above the 200-day MA of 12.48, indicating a neutral trend. The MACD of -0.10 indicates Positive momentum. The RSI at 44.48 is Neutral, neither overbought nor oversold. The STOCH value of 8.87 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for SWBI.

Smith & Wesson Brands Risk Analysis

Smith & Wesson Brands disclosed 33 risk factors in its most recent earnings report. Smith & Wesson Brands reported the most risks in the "Production" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

Smith & Wesson Brands Peers Comparison

Overall Rating
UnderperformOutperform
Sector (63)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
71
Outperform
$312.41M19.0526.00%39.21%56.31%
65
Neutral
$624.11M48.40-4.24%1.02%7.64%138.23%
63
Neutral
$10.79B15.437.44%2.01%2.89%-14.66%
58
Neutral
$247.43M-37.94-1.52%
56
Neutral
$668.67M35.445.04%3.55%10.75%35.88%
52
Neutral
$103.48M-30.03-5.85%5.15%-124.82%
49
Neutral
$35.73M-14.79-5.07%-26.36%-260.65%
* Industrials Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
SWBI
Smith & Wesson Brands
14.55
7.02
93.28%
ISSC
Innovative Solutions And Support
18.29
0.83
4.75%
RGR
Sturm Ruger & Company
37.17
4.78
14.76%
VTSI
VirTra
3.09
-4.21
-57.67%
POWW
AMMO
2.14
1.02
91.07%
BYRN
Byrna Technologies
4.55
-17.31
-79.19%
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Jul 18, 2026