PUM Stock Chart & Stats
CHF23.86
-CHF1.90(-7.45%)
At close: 4:00 PM EDT
CHF23.86
-CHF1.90(-7.45%)
Day’s Range― - ―
52-Week RangeCHF14.98 - CHF112.20
Previous CloseN/A
Volume200.00
Average Volume (3M)1.00
Market Cap
CHF3.05B
Enterprise ValueCHF6.20K
Total Cash (Recent Filing)CHF372.50M
Total Debt (Recent Filing)CHF2.66B
Price to Earnings (P/E)―
Beta-0.22
Next Earnings
Oct 30, 2026EPS Estimate
-0.29Next Dividend Ex-DateN/A
Dividend Yield2.67%
Share Statistics
EPS (TTM)-3.01
Shares Outstanding148,007,920
10 Day Avg. Volume4
30 Day Avg. Volume1
Financial Highlights & Ratios
PEG Ratio0.02
Price to Book (P/B)1.87
Price to Sales (P/S)0.45
P/FCF Ratio-5.19
Enterprise Value/Market CapN/A
Enterprise Value/RevenueN/A
Enterprise Value/Gross ProfitN/A
Enterprise Value/EbitdaN/A
Forecast
1Y Price Target
CHF27.60Price Target Upside15.66% Upside
Rating ConsensusModerate Buy
Number of Analyst Covering11
EPS Forecast (FY)-1.44
Revenue Forecast (FY)CHF6.45B
Bulls Say, Bears Say
Bulls Say
Global Multi-channel Sportswear PlatformPUMA’s combination of wholesale and direct-to-consumer distribution provides broad market access while retaining multiple routes to customers. This channel diversity can support scale, improve brand reach, and reduce reliance on any single selling format over the next several quarters.
Direct-to-consumer Margin OpportunityPUMA’s owned stores and e-commerce channels offer the potential to capture retail mark-ups rather than only wholesale economics. A larger or more productive DTC mix could support gross-margin quality and give the company greater control over customer relationships and merchandising.
Diversified Brand And Geographic EcosystemThe PUMA brand is supported by a broad marketing ecosystem and exposure to multiple regions, sports, and lifestyle categories. Geographic and category breadth can balance demand cycles, while endorsements and collaborations may strengthen sell-through and premium positioning in selected lines.
Bears Say
Sharp Revenue And Profitability DeteriorationThe 2025 reversal indicates that PUMA’s recent earnings base is under significant pressure, with lower sales no longer covering operating costs despite improved gross margin. Persistent weakness would reduce reinvestment capacity and make brand, product, and distribution spending harder to sustain.
Material Cash Burn Reduces FlexibilityNegative operating and free cash flow represents a meaningful deterioration in internal funding capacity. Continued cash burn could constrain investment in products, marketing, stores, and digital channels, while increasing dependence on borrowing or other external financing to support operations.
Higher Leverage And Weaker Balance-sheet ResilienceThe sharp increase in leverage leaves PUMA with less balance-sheet cushion while profitability is under pressure. Higher debt relative to equity can restrict capital-allocation flexibility and make the company less resilient if the operating loss and negative cash generation persist.
PUMA SE NPV News
PUM FAQ
What was PUMA SE NPV’s price range in the past 12 months?
PUMA SE NPV lowest stock price was CHF14.98 and its highest was CHF112.20 in the past 12 months.
What is PUMA SE NPV’s market cap?
PUMA SE NPV’s market cap is CHF3.05B.
When is PUMA SE NPV’s upcoming earnings report date?
PUMA SE NPV’s upcoming earnings report date is Oct 30, 2026 which is in 26 days.
How were PUMA SE NPV’s earnings last quarter?
PUMA SE NPV released its earnings results on Jul 31, 2026. The company reported -CHF0.457 earnings per share for the quarter, beating the consensus estimate of -CHF0.481 by CHF0.024.
Is PUMA SE NPV overvalued?
According to Wall Street analysts PUMA SE NPV’s price is currently Undervalued.
Does PUMA SE NPV pay dividends?
PUMA SE NPV pays a Annually dividend of CHF0.421 which represents an annual dividend yield of 2.67%. See more information on PUMA SE NPV dividends here
What is PUMA SE NPV’s EPS estimate?
PUMA SE NPV’s EPS estimate is -0.29.
How many shares outstanding does PUMA SE NPV have?
PUMA SE NPV has 148,007,920 shares outstanding.
What happened to PUMA SE NPV’s price movement after its last earnings report?
PUMA SE NPV reported an EPS of -CHF0.457 in its last earnings report, beating expectations of -CHF0.481. Following the earnings report the stock price went same 0%.
Which hedge fund is a major shareholder of PUMA SE NPV?
Currently, no hedge funds are holding shares in CH:PUM
What is the TipRanks Smart Score and how is it calculated?
Smart Score combines eight research factors - such as analyst recommendations, hedge fund trends, and technical indicators - to measure a stock’s outlook. These signals are unified into a single score that reflects bullish or bearish momentum. See detailed methodology
PUMA SE NPV Stock Smart Score
Neutral
1
2
3
4
5
6
7
8
9
10
Analyst Consensus
Moderate Buy
Average Price Target:
CHF27.60 (15.66% Upside)
CHF27.60 (15.66% Upside)
Blogger Sentiment
Neutral
CH:PUM Sentiment 100%
Sector Average 60%
Sector Average 60%
News Sentiment
Bullish
Bullish news 67%
Bearish news 33%
Bearish news 33%
Technicals
SMA
Negative
20 days / 200 days
Momentum
-6.18%
12-Months-Change
Fundamentals
Return on Equity
2.67%
Trailing 12-Months
Asset Growth
-12.21%
Trailing 12-Months
Learn more about TipRanks Smart Score
Company Description
PUMA SE NPV
PUMA SE, along with its subsidiary entities, specializes in the conception, production, sale, and promotion of footwear, apparel, and accessories. These offerings cater to men, women, and children across a wide global footprint, including Europe, the Middle East, Africa, the Americas, Greater China, and the Asia Pacific region. The company provides a comprehensive array of high-performance athletic gear and sport-influenced lifestyle products, encompassing categories such as football, cricket, handball, rugby, volleyball, running, training and fitness, golf, and motorsports. Furthermore, PUMA grants licenses to independent collaborators for the design, development, manufacturing, and distribution of associated goods like watches, eyewear, protective footwear, and gaming peripherals, exemplified by the Playseat. Its merchandise reaches consumers through PUMA's dedicated retail stores, factory outlets, and digital online storefronts. The principal brand names under which its products are sold are PUMA and Cobra Golf. Established in 1924, the company maintains its main corporate offices in Herzogenaurach, Germany.
PUM Company Deck
PUM Earnings Call
Q2 2026
0:00 / 0:00
Earnings Call Sentiment|Neutral
The call presents meaningful operational progress — margin expansion, adjusted EBIT improvement, inventory and working‑capital cleanup, D2C momentum, product sellouts and range rationalization — demonstrating measurable progress on the transformation agenda. However, top‑line pressure (currency‑adjusted sales declines), regional weakness (notably EMEA and wholesale), FX headwinds, a seasonal negative free cash flow in Q1 and an FY26 EBIT guidance showing an expected operating loss temper near‑term enthusiasm. Overall, positives around structural improvements and margin recovery are balanced by near‑term sales and profitability headwinds and external uncertainties.View all CH:PUM earnings summariesPUM Stock 12 Month Forecast
Average Price Target
CHF27.60
▲(15.66% Upside)