WPP said to weigh options for stake in Bain’s Kantar, Bloomberg reports

WPP is considering options to exit its 40% stake in market-research business Kantar as the British owner of advertising agencies seeks to raise cash and address a faltering share price, Bloomberg’s Dinesh Nair, Ryan Gould, and David Hellier report, citing people familiar with the matter. The company is working with an adviser as it studies potential alternatives, including an outright sale of the holding that it retained after selling 60% of Kantar to buyout firm Bain Capital in 2019, the people said. A deal could give an equity value of about $3B-$4B billion for Kantar, which also has around $4Bof debt, the people said.