Trade Desk initiated with a Neutral at Seaport Research

Seaport Research analyst Aaron Kessler initiated coverage of Trade Desk with a Neutral rating and no price target. The analyst is positive on Trade Desk’s long-term fundamental outlook but believes the risk/reward is fairly balanced at current share levels. Digital brand advertising data points have been mixed in Q4, which could limit upside and the company’s guidance, the analyst tells investors in a research note.