Taboola announces Taboola Select

Taboola announced Taboola Select, a new offering created exclusively for large advertisers that provides access to a curated selection of Taboola’s premium editorial partnerships. Taboola Select offers advertisers a way to connect with millions of daily active users on premium destinations. Taboola Select allows advertisers to tap into standalone placements on nearly every part of esteemed publisher sites, including homepages, in mid-article sections and in a new position called Featured Placements. “Taboola is giving advertisers access to the most trusted publishers in the world, to reach consumers,” said Adam Singolda, CEO at Taboola. “Reliable and effective performance advertising has always been crucial, as these types of campaigns continue to help brands stay resilient and drive results regardless of industry headwinds. Taboola Select is one of the industry’s most unique packages for large advertisers to tap into, to run performance campaigns and to reach consumers at scale. We’re combining brand safe environments via our direct relationships with the world’s most premium publishers, with prominent ad placements that brands simply can’t get anywhere else.”