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Maxim sees Amazon exploiting consumer internet trends, starts at Buy

As previously reported, Maxim analyst Tom Forte initiated coverage of Amazon.com with a Buy rating and $218 price target. The firm believes the company will be able to exploit consumer internet trends that include advertising, artificial intelligence, cloud computing, healthcare, logistics, and over-the-top, or OTT, video. The firm projects a compound annual sales growth rate of 6.5% from 2023-2026, which it notes compares to 14.2% in the prior three-year period.

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