CEO Jim Farley stated: “The cornerstone of Ford+ is pretty straightforward, a more resilient business model, higher growth, higher margin and more capital efficiency. And I would say quarter 1 had a lot of great green shoots in that plan. It sets us up for a very strong 2024 and beyond. Before John goes through the quarter, I wanted to highlight 4 key strategic areas: how our growth drivers are changing, our progress in Several years ago, we normally would be reducing our volume and our mix and having good news on pricing. What’s changed in the last year and especially in Q1, you could see, is our top line and bottom line profitability are increasing, driven by improved volumes and mix, and we’re actually seeing pricing headwinds. And that new portfolio and geographic footprint is really tremendous to see at Ford.” Comments taken from Q1 earnings conference call.
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