Dick’s Sporting pricing turning more competitive, says Loop Capital

Loop Capital analyst Anthony Chukumba keeps a Hold rating and $150 price target on Dick’s Sporting while noting that the firm’s quarterly pricing study of the company’s prices relative to several competing sporting goods, apparel, and footwear retailers were just 0.7% more expensive than its competitors on average, as compared to 5.1% more expensive in February. Loop adds however that it sees the upside potential and downside risk on Dick’s Sporting shares remaining fairly balanced at current levels.