JD Shop Now released the "2023 Report of on-demand Consumption in Spring Festival." During the Chinese Spring Festival, JD Shop Now sales have increased by 90% compared to the Spring Festival last year. The search volume for Spring Festival decorations such as couplets, lucky characters, and red paper cuttings rapidly increased, more than 3.5 times that of the same festive period last year. Data from JD Shop Now shows that gift boxes, fruits, alcoholic beverages, and mobile phones are the most popular during the Spring Festival. On New Year Eve, the consumer’s order amount increased by 171% year-on-year. Data from JD Shop Now shows that during the Chinese New Year period, sales of mobile phones increased by more than 70% compared to the previous year, cosmetics and perfume sales increased by more than 120%, sales of home appliances increased by 226%.Sales of smart health monitoring products on JD Shop Now increased by more than 10 times, and sales of massagers, electric health pots, and air purifiers increased by more than 2 times. The data shows that the sales of kitchen appliances such as floor-cleaning robots, cooking machines, and air fryers experienced explosive growth, and increased by more than 8 times compared to the previous year. In October 2021, Dada Group (DADA) and JD.com (JD) jointly launched the Shop Now service.
Published first on TheFly
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