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The latest update is out from Yerbae Brands ( ($TSE:YERB.U) ).
Yerbaé Brands Corp. has announced its launch on TikTok Shop to expand its digital reach and enhance direct-to-consumer sales. This strategic move aligns with the company’s digital-first growth strategy and aims to leverage TikTok’s vast user base and social commerce capabilities. By partnering with content creators and integrating into viral trends, Yerbaé seeks to boost brand awareness and sales, particularly among younger, health-conscious consumers. This initiative also supports Yerbaé’s proposed merger with Safety Shot, potentially strengthening its market position in the competitive beverage industry.
More about Yerbae Brands
Yerbaé Brands Corp., founded in 2017 by Todd Gibson and Karrie Gibson, is a company in the functional beverage industry. It offers plant-based, zero sugar, zero calorie beverages using ingredients like yerba mate, known for its vitamins, minerals, and caffeine content. Yerbaé targets wellness-conscious consumers with its non-GMO, gluten-free products.
Technical Sentiment Signal: Buy
Current Market Cap: $4.17M
Learn more about YERB.U stock on TipRanks’ Stock Analysis page.