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Sony and Bandai Namco Forge Strategic Alliance to Boost Anime Engagement

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Sony and Bandai Namco Forge Strategic Alliance to Boost Anime Engagement

Meet Your ETF AI Analyst

Sony Group ( (SONY) ) has provided an update.

On July 24, 2025, Sony Group Corporation announced a strategic business alliance with Bandai Namco Holdings Inc., acquiring 16 million shares, representing approximately 2.5% of Bandai Namco’s total issued shares. This partnership aims to expand the global fan community for anime and manga, leveraging both companies’ strengths to create new experiences and maximize IP value. The collaboration will focus on enhancing engagement in the rapidly growing anime market and exploring joint development opportunities in entertainment technologies and services.

The most recent analyst rating on (SONY) stock is a Buy with a $21.60 price target. To see the full list of analyst forecasts on Sony Group stock, see the SONY Stock Forecast page.

Spark’s Take on SONY Stock

According to Spark, TipRanks’ AI Analyst, SONY is a Outperform.

Sony’s overall stock score is driven by its robust financial performance and a fair valuation, despite mixed technical indicators. The company’s strong fundamentals and reasonable valuation make it a stable investment, although the lack of clear technical trends and the absence of earnings call insights limit the score.

To see Spark’s full report on SONY stock, click here.

More about Sony Group

Sony Group Corporation is a leading Japanese multinational conglomerate known for its diverse range of products and services in the entertainment, electronics, and gaming industries. The company focuses on leveraging its technological capabilities to create innovative experiences and products, with a significant market presence in areas such as anime, music, and gaming.

Average Trading Volume: 5,700,645

Technical Sentiment Signal: Buy

Current Market Cap: $154.6B

Find detailed analytics on SONY stock on TipRanks’ Stock Analysis page.

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