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Sega Sammy Holdings Reports Quarterly Loss Amid Strategic Shifts

Sega Sammy Holdings Reports Quarterly Loss Amid Strategic Shifts

Sega Sammy Holdings Inc. (SGAMY) ( (SGAMY) ) has released its Q1 earnings. Here is a breakdown of the information Sega Sammy Holdings Inc. (SGAMY) presented to its investors.

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Sega Sammy Holdings Inc., a prominent player in the entertainment and gaming industry, is known for its diverse portfolio, including video games, pachinko machines, and animation content. The company operates primarily in the entertainment sector, leveraging its iconic intellectual properties like Sonic the Hedgehog.

In the latest earnings report for the quarter ending June 30, 2025, Sega Sammy Holdings Inc. reported net sales of ¥81,026 million, a decrease from the previous year’s ¥104,755 million. The company faced an operating loss of ¥519 million and a net loss attributable to owners of the parent of ¥3,387 million, contrasting with the previous year’s profit. Despite these challenges, the company launched new titles and expanded its IP portfolio.

Key financial metrics revealed a significant decline in net sales and operating income compared to the previous year. The Entertainment Contents segment saw a 6.7% drop in sales, while the Pachislot & Pachinko Machines segment experienced a 61.8% decrease. The Gaming Business, however, showed a promising 99.7% increase in sales, driven by strong performance in North America and strategic acquisitions of Stakelogic and GAN.

Looking ahead, Sega Sammy Holdings Inc. plans to focus on a transmedia strategy to enhance IP value and expand revenue streams. This includes diversifying its global IP portfolio and launching new game titles and animation productions. The company remains committed to strengthening its gaming equipment sales and expanding its presence in the online gaming market.

Sega Sammy Holdings Inc. maintains its full-year forecast for the fiscal year ending March 31, 2026, with expectations of net sales reaching ¥475,000 million and a profit attributable to owners of the parent of ¥37,500 million. The company aims to navigate the challenges of the current market environment while capitalizing on growth opportunities in the entertainment and gaming sectors.

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