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Simply Better Brands
(SBBC)
Simply Better Brands (SBBC) vs. S&P 500 (SPY)
Simply Better Brands Business Overview & Revenue Model
Simply Better Brands Financial Statement Overview
| Breakdown | ||||
| Dec 2023 | Dec 2022 | Dec 2021 | Dec 2020 | Dec 2019 |
|---|---|---|---|---|
| Income Statement | Total Revenue | |||
| 79.86M | 65.41M | 15.63M | 13.77M | 25.31M | Gross Profit |
| 46.86M | 44.56M | 9.71M | 8.97M | 16.82M | EBIT |
| -10.47M | -9.27M | -8.72M | 1.45M | 5.78M | EBITDA |
| -18.23M | -4.54M | -8.06M | 1.50M | 5.78M | Net Income Common Stockholders |
| -24.25M | -12.35M | -12.82M | -2.20M | 2.89M |
| Balance Sheet | Cash, Cash Equivalents and Short-Term Investments | |||
| 2.33M | 2.34M | 2.23M | 8.31M | 1.06M | Total Assets |
| 19.54M | 36.63M | 21.81M | 12.09M | 3.72M | Total Debt |
| 19.44M | 19.15M | 20.66M | 16.45M | 128.73K | Net Debt |
| 17.11M | 16.81M | 18.43M | 8.14M | -933.02K | Total Liabilities |
| 27.18M | 25.49M | 23.86M | 25.80M | 1.31M | Stockholders Equity |
| -3.63M | 12.59M | -650.43K | -14.43M | 1.21M |
| Cash Flow | Free Cash Flow | |||
| -3.36M | -5.09M | -4.98M | 945.44K | 5.45M | Operating Cash Flow |
| -3.36M | -4.76M | -4.98M | 945.44K | 5.46M | Investing Cash Flow |
| -3.91K | 3.35M | -713.00K | -1.77M | -10.05K | Financing Cash Flow |
| 3.33M | 1.49M | -379.80K | 8.07M | -5.72M |
Simply Better Brands Technical Analysis
Simply Better Brands Peers Comparison
Name | Overall Rating | Market Cap | P/E Ratio | ROE | Dividend Yield | Revenue Growth | EPS Growth |
|---|---|---|---|---|---|---|---|
64 Neutral | $8.81B | 14.72 | 5.05% | 174.27% | 3.55% | 3.81% | |
54 Neutral | C$102.89M | ― | -273.69% | ― | -41.62% | 80.00% | |
50 Neutral | $348.51M | 27.31 | 4.78% | ― | 16.39% | -98.10% | |
49 Neutral | $190.65M | ― | -18.27% | ― | 7.33% | 84.41% | |
47 Neutral | $320.53M | ― | -84.50% | ― | -16.27% | ― |
Simply Better Brands Earnings Call Summary
Simply Better Brands Corporate Events
Simply Better Brands Corp. has announced the launch of its TRUBAR™ product line in all Costco Warehouse Club locations across Mexico, marking the brand’s second international market entry following its introduction in Canada. This expansion into Mexico, Costco’s third-largest market, is a strategic move to increase consumer awareness and trial of their clean-ingredient snacks, furthering their global reach and catering to health-conscious consumers.
Spark’s Take on TSE:SBBC Stock
According to Spark, TipRanks’ AI Analyst, TSE:SBBC is a Neutral.
Simply Better Brands’ overall score is driven by financial challenges and valuation concerns, despite positive momentum and strategic growth initiatives in the TRUBAR division. The financial instability due to negative earnings and cash flows is a significant risk, while the earnings call and corporate events highlight potential growth opportunities.
To see Spark’s full report on TSE:SBBC stock, click here.
Simply Better Brands Corp. reported a significant increase in revenue for fiscal 2024, driven by a 77% rise in TRUBAR™ sales, contributing to 96% of the company’s total revenue. The company plans to rebrand as TRUBAR Inc., focusing solely on its flagship brand, and has announced strategic expansions into major retailers like Sam’s Club and Target, indicating a strong market presence and growth potential.
Spark’s Take on TSE:SBBC Stock
According to Spark, TipRanks’ AI Analyst, TSE:SBBC is a Neutral.
Simply Better Brands’ overall score is driven by financial challenges and valuation concerns, despite positive momentum and strategic growth initiatives in the TRUBAR division. The financial instability due to negative earnings and cash flows is a significant risk, while the earnings call and corporate events highlight potential growth opportunities.
To see Spark’s full report on TSE:SBBC stock, click here.
Simply Better Brands Corp. has announced the nationwide rollout of its TRUBAR protein bars in select Target stores and online at target.com. This expansion marks a significant step in the brand’s North American distribution strategy, adding to the 15,000 new distribution points secured in 2024. The inclusion of Target as a retail partner aligns with the company’s mission to provide convenient, healthy snacking options to a broader audience, further solidifying its position in the protein-based nutrition market.
Spark’s Take on TSE:SBBC Stock
According to Spark, TipRanks’ AI Analyst, TSE:SBBC is a Neutral.
Simply Better Brands’ overall score is driven by financial challenges and valuation concerns, despite positive momentum and strategic growth initiatives in the TRUBAR division. The financial instability due to negative earnings and cash flows is a significant risk, while the earnings call and corporate events highlight potential growth opportunities.
To see Spark’s full report on TSE:SBBC stock, click here.
Simply Better Brands Corp. announced that its TRUBAR™ brand achieved a record milestone by surpassing $1.2 million in monthly direct-to-consumer sales in March 2025, marking a significant increase from the previous year. This growth was driven by the launch of four new flavors and strong performance on Amazon, highlighting the brand’s popularity and commitment to product innovation. The company will announce its fourth quarter and year-end 2024 financial results on April 22, 2025, followed by an investor webinar on April 23, 2025.
Spark’s Take on TSE:SBBC Stock
According to Spark, TipRanks’ AI Analyst, TSE:SBBC is a Neutral.
Simply Better Brands’ overall score is driven by financial challenges and valuation concerns, despite positive momentum and strategic growth initiatives in the TRUBAR division. The financial instability due to negative earnings and cash flows is a significant risk, while the earnings call and corporate events highlight potential growth opportunities.
To see Spark’s full report on TSE:SBBC stock, click here.
Simply Better Brands Corp. announced its participation in the 37th Annual ROTH Conference, a premier event for growth sectors, where CEO J.R. Kingsley Ward will engage with investors and industry peers. The company will highlight its strategic initiatives and the success of its TRUBAR™ brand, while also supporting the Duane Roth Legacy Bicycle Ride, benefiting the Challenged Athletes Foundation.
Simply Better Brands Corp. has announced significant growth in its direct-to-consumer sales for 2024, driven primarily by the success of its TRUBAR™ products on Amazon. The company reported a 365% increase in DTC sales from Q1 to Q4-2024, with continued strong performance into January 2025. The growth has led to two TRUBAR™ flavors being ranked among the top 15 trending bars in the Sports Nutrition Protein Bars category on Amazon. This momentum highlights the rising demand for ‘Better-for-You’ snacks and enhances the brand’s digital and retail presence.
Simply Better Brands Corp. has announced the expansion of its TRUBAR™ brand in Canada, marked by its launch in Costco Canada’s West Region. This strategic move is part of the company’s efforts to enhance its market presence and consumer awareness in Canada. To support this growth, Carmen Fadi has been appointed as Director of Canadian Sales for TRUBAR™, bringing extensive experience in sales and business development. Additionally, TRUBAR™ has expanded its retail footprint by partnering with Nature’s Emporium and Freson Bros., further strengthening its accessibility to health-conscious consumers across Canada.
Simply Better Brands Corp. has been recognized on the 2025 TSX Venture 50™ list, ranking seventh among top-performing companies based on its 2024 performance metrics, including significant market capitalization growth and share price appreciation. The company’s restructuring efforts, new banking relationships, and the continued expansion of its TRUBAR product have contributed to its success, highlighting its strategic focus on delivering attractive shareholder returns and leading in the plant-based protein category.