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Average Transaction Value
Measures the average dollar amount spent per transaction, reflecting customer spending habits and potential for upselling or cross-selling opportunities.Average Transaction Value shows consistent seasonal Q2 spikes and a modest secular lift versus 2020, signaling Tractor Supply has leaned on pricing, mix and big‑ticket/digital strength to offset a decline in transactions. Management’s Q1 commentary—ticket +1.6%, double‑digit digital growth, record store openings and Final‑Mile expansion—supports that dynamic, but the companion‑animal headwind and softer new‑customer acquisition make ATV gains lumpy and dependent on new‑store productivity and H2 margin improvement; watch pet assortment fixes and Q2–Q4 comps for durability.
Date | Average Transaction Value |
|---|---|
Jun 30, 2026 | $63.70 |
Mar 31, 2026 | $57.71 |
Dec 31, 2025 | $59.48 |
Sep 30, 2025 | $59.48 |
Jun 30, 2025 | $63.68 |
Mar 31, 2025 | $56.87 |
Dec 31, 2024 | $59.39 |
Sep 30, 2024 | $58.87 |
Jun 30, 2024 | $63.46 |
Mar 31, 2024 | $58.66 |