Want to see TRUP full AI Analyst Report?
Pets Enrolled
Tracks the number of pets covered by Trupanion's insurance plans, indicating market penetration, customer growth, and potential for future revenue.Subscription enrollments are the clear growth engine and now represent a larger, higher‑value share of the base—supporting improved per‑pet economics, AOI margin expansion, and capacity to reinvest. That quality shift masks a peak and gradual decline in total enrollments driven by weaker partner enrollments and softer vet/adoption trends. With rising customer acquisition costs, the key tradeoff is whether management can sustain subscription momentum through disciplined AOI reinvestment without eroding margins—watch partner enrollments and CAC as the primary downside risks.
Date | Subscription | Total |
|---|---|---|
Jun 30, 2026 | 1.12M | 1.63M |
Mar 31, 2026 | 1.11M | 1.64M |
Dec 31, 2025 | 1.10M | 1.65M |
Sep 30, 2025 | 1.08M | 1.65M |
Jun 30, 2025 | 1.07M | 1.66M |
Mar 31, 2025 | 1.05M | 1.67M |
Dec 31, 2024 | 1.04M | 1.68M |
Sep 30, 2024 | 1.03M | 1.69M |
Jun 30, 2024 | 1.02M | 1.70M |
Mar 31, 2024 | 1.01M | 1.71M |