Customer AcquisitionTMUS continues to drive strong customer acquisition growth through a combination of its powerful marketing initiatives, its ultra-high-speed network, and the compelling value of its customer offerings.
Service Revenue GrowthThere are potentially positive contributions from price actions leading to service revenue growth of 5.7% year over year.
Strategic InvestmentsTMUS's wireless and wireline subscriber growth, expanding broadband services, and strategic acquisitions combined with increasing investments in AI-driven technologies to enhance network performance and customer experience will continue to drive accelerating business performance trends.