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Sleep Number (SNBRQ)
OTHER OTC:SNBRQ
US Market
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Sleep Number (SNBRQ) AI Stock Analysis

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SNBRQ

Sleep Number

(OTC:SNBRQ)

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Neutral 41 (OpenAI - 5.2)
Rating:41Neutral
Price Target:
$0.02
▼(-99.13% Downside)
Action:Upgraded
Date:07/02/26
The score is held down primarily by very weak financial performance (declining sales, losses, negative cash flow) and a stressed balance sheet with negative equity. Technicals also indicate a severe downtrend (price well below key moving averages), with only oversold readings suggesting a possible near-term bounce rather than a confirmed reversal. The latest earnings call adds some offset from early product and demand improvements plus short-term lender relief, but guidance remains cautious and financing/cash-flow risk is still a central overhang.
Positive Factors
High gross margins
Sustained gross margins near 58–60% reflect strong product-level economics from Sleep Number's proprietary smart beds and DTC model. High product margins provide a durable buffer for SG&A, fund marketing/product investment, and help restore profitability as volumes recover, supporting longer-term cash generation.
Negative Factors
Material, multi‑period revenue decline
A sustained revenue contraction (TTM ~-27.8% and Q1 -19% YoY) erodes scale and fixed-cost absorption, pressuring margins and cash flow. Persistent top-line weakness increases reliance on structural fixes (cost cuts, product mix) and limits room to reinvest in marketing or store footprint expansion over the medium term.
Read all positive and negative factors
Positive Factors
Negative Factors
High gross margins
Sustained gross margins near 58–60% reflect strong product-level economics from Sleep Number's proprietary smart beds and DTC model. High product margins provide a durable buffer for SG&A, fund marketing/product investment, and help restore profitability as volumes recover, supporting longer-term cash generation.
Read all positive factors

Sleep Number (SNBRQ) vs. SPDR S&P 500 ETF (SPY)

Sleep Number Business Overview & Revenue Model

Company Description
Sleep Number Corporation, together with its subsidiaries, designs, manufactures, markets, distributes, retails, and services sleep solutions in the United States. It offers smart beds and adjustable bases, pillows, sheets, and other bedding produc...
How the Company Makes Money
Sleep Number primarily makes money by selling products directly to consumers, with revenue largely driven by smart bed systems (its core Sleep Number branded beds) and associated components. A meaningful portion of sales also comes from complement...

Sleep Number Financial Statement Overview

Summary
Weak fundamentals: revenue is down sharply (TTM ~-27.8%), profitability is negative in the most recent annual period and TTM, and both operating cash flow and free cash flow are negative. The balance sheet adds major risk with negative shareholders’ equity and sizable debt, limiting financial flexibility despite relatively strong gross margins (~58–60%).
Income Statement
24
Negative
Balance Sheet
18
Very Negative
Cash Flow
22
Negative
Breakdown
Income Statement
Total Revenue
Gross Profit
EBITDA
Net Income
Balance Sheet
Total Assets
Cash, Cash Equivalents and Short-Term Investments
Total Debt
Total Liabilities
Stockholders Equity
Cash Flow
Free Cash Flow
Operating Cash Flow
Investing Cash Flow
Financing Cash Flow

Sleep Number Technical Analysis

Technical Analysis Sentiment
Negative
Last Price2.53
Price Trends
50DMA
0.84
Negative
100DMA
2.05
Negative
200DMA
4.83
Negative
Market Momentum
MACD
-0.21
Negative
RSI
29.36
Positive
STOCH
40.00
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For SNBRQ, the sentiment is Negative. The current price of 2.53 is above the 20-day moving average (MA) of 0.05, above the 50-day MA of 0.84, and below the 200-day MA of 4.83, indicating a bearish trend. The MACD of -0.21 indicates Negative momentum. The RSI at 29.36 is Positive, neither overbought nor oversold. The STOCH value of 40.00 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for SNBRQ.

Sleep Number Risk Analysis

Sleep Number disclosed 2 risk factors in its most recent earnings report. Sleep Number reported the most risks in the "Legal & Regulatory" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

Sleep Number Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
70
Outperform
$1.59B16.019.83%2.39%0.83%4.17%
69
Neutral
$579.67M14.428.46%7.86%-4.79%-30.21%
61
Neutral
$18.38B12.79-2.54%3.03%1.52%-15.83%
58
Neutral
$1.51B6.8123.12%1.84%-8.33%
56
Neutral
$1.49B16.530.83%4.16%4.68%
41
Neutral
$610.80K-0.0231.47%-16.69%-698.31%
41
Neutral
$31.57M-0.50189.80%-2.49%6.65%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
SNBRQ
Sleep Number
0.03
-7.17
-99.64%
ETD
Ethan Allen
22.78
-4.22
-15.63%
MLKN
MillerKnoll
21.82
3.29
17.75%
LZB
La-Z-Boy Incorporated
39.87
3.18
8.67%
LEG
Leggett & Platt
11.03
1.32
13.58%
PRPL
Purple Innovation
0.29
-0.47
-61.97%
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Jul 02, 2026