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Nike (NKE) Stock Price & Analysis
NKE Stock Chart & Stats
- Day’s Range
- $37.96 - $39.18
- 52-Week Range
- $31.97 - $69.14
- Previous Close
- $39.56
- Volume
- N/A
- Average Volume (3M)
- 35.59M
- Market Cap
- $58.76B
- Enterprise Value
- $60.68B
- Total Cash (Recent Filing)
- $8.37B
- Total Debt (Recent Filing)
- $11.07B
- Price to Earnings (P/E)
- 18.5
- Beta
- 0.92
- Next Earnings
- Dec 17, 2026 (Est.)
- EPS Estimate
- 0.38
- Last Dividend Ex-Date
- Sep 01, 2026
- Dividend Yield
- 4.25%
Bulls Say, Bears Say
Bulls Say
Performance Portfolio Growth
Broad-based Performance growth across several sports reduces reliance on a single product category and demonstrates continued consumer relevance. Running share gains, product innovation and strong football momentum can support a durable recovery as the portfolio expands over the next several quarters.
Gross Margin And Expense Discipline
Improving gross margin alongside lower SG&A shows that management is controlling costs while continuing demand-creation investment. This discipline provides a foundation for margin recovery, although sustained improvement will depend on better product mix and successful execution of the operating reset.
Balance Sheet Strength
A net cash position gives Nike financial flexibility to fund product innovation, brand investment and restructuring without relying heavily on additional borrowing. Strong liquidity also provides resilience while regional demand remains uneven and the company works through its multi-year transition.
Bears Say
Declining Revenue And EBIT Outlook
The outlook indicates that Nike's recovery remains several periods away, with lower revenue and fixed-cost deleverage likely to pressure operating profit. A decline in EBIT exceeding revenue would reduce earnings quality and limit the resources available for investment, dividends and strategic initiatives.
Greater China Weakness
China is facing a prolonged marketplace reset involving fewer digital storefronts, refreshed physical retail and inventory improvements. Continuing revenue and profitability pressure across multiple seasons makes the region a material drag on consolidated growth and delays the benefits of Nike's broader performance momentum.
Weaker Cash Generation And Profitability
The sharp reduction in operating cash flow and profitability weakens Nike's ability to fund reinvestment and shareholder returns from internal resources. Although free cash flow remains positive, lower cash conversion and margins reduce the cushion available during the ongoing restructuring and demand recovery.
Nike News
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Nike Stock Smart Score
Company Description
Nike
NIKE, Inc., through its various subsidiaries, operates as a global enterprise focused on the design, development, marketing, and sale of athletic footwear, apparel, equipment, and accessories for all ages and genders. Beyond its primary offerings, the company provides a range of athletic and casual footwear, clothing, and accessories under the notable Jumpman trademark. It also distributes a variety of casual sneakers, apparel, and accessories, featuring well-known brands like Converse, Chuck Taylor, All Star, One Star, Star Chevron, and Jack Purcell. Under the NIKE brand itself, the company supplies a comprehensive line of performance sports gear and accessories, such as bags, socks, sports balls, eyewear, timepieces, digital devices, bats, gloves, and protective equipment. Additionally, NIKE sells various plastic products to other manufacturers. The company also markets sportswear adorned with licensed logos from college and professional sports teams and leagues. Furthermore, it engages in licensing arrangements, allowing unaffiliated parties to manufacture and sell apparel, digital devices, applications, and other sports equipment under NIKE-owned trademarks. Its extensive product catalog reaches consumers globally through diverse channels, including specialized footwear, sporting goods, athletic specialty, department, skate, tennis, and golf stores. Distribution occurs via NIKE's proprietary retail outlets, digital e-commerce platforms, independent distributors, authorized licensees, and sales representatives. Founded in 1964, the company was originally named Blue Ribbon Sports, Inc., before officially becoming NIKE, Inc. in 1971, and maintains its corporate headquarters in Beaverton, Oregon.
- Sector
- Consumercyclical
- Industry
- Apparel - Footwear & Accessories
- CEO
- Elliott J. Hill
- Employees
- 73,000
- Website
- www.nike.com
- Address
- One Bowerman Drive, Beaverton, OR, 97005-6453, US
Nike (NKE) Earnings & Revenues
NKE Earnings Call
Earnings Call SentimentNeutral
The call presented clear operational progress in the Performance portfolio, including broad-based sports growth, product innovation, improved gross margin, expense discipline, a strong balance sheet and a detailed productivity program. However, these positives were outweighed in near-term financial impact by the 4% reported revenue decline, significant Sportswear, Jordan Brand and Greater China weakness, expectations for a high single-digit fiscal 2027 revenue decline, further China deterioration and EBIT pressure. Management expressed confidence in the long-term strategy but acknowledged that the business remains in transition and that the turnaround will take time.
View all NKE earnings summariesNKE Net sales Breakdown
- 41.66% North America
- 26.49% EMEA
- 14.69% Greater China
- 13.10% APAC & LATAM
- 4.14% Other
NKE Stock 12 Month Forecast
Average Price Target
Technical Analysis
Overall Consensus
| Indicator | Bullish | Neutral | Bearish |
|---|---|---|---|
| Overall Consensus | 7 | 6 | 9 |
| Technical Analysis | 3 | 6 | 1 |
| Moving Averages | 4 | 0 | 8 |













