HANATOUR JAPAN CO.LTD. (6561) AI Stock Analysis

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HANATOUR JAPAN CO.LTD.

(TSE/TYO:6561)

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Rating:70Outperform

Price Target:JPY 794.00▲(5.44% Upside)

Action:reiterated

Date:11/07/26

The company's strong financial health, characterized by high profitability and a solid balance sheet, is the primary support for the score. Attractive valuation metrics, including a low P/E and high dividend yield, further enhance the outlook. However, the score is significantly weighed down by extremely weak technicals, with the stock in a persistent downtrend and deeply oversold, indicating strong negative market sentiment that conflicts with the fundamental strength.

Positive Factors

Strong profitabilityStrong operating and net margins show that the post-pandemic recovery has translated into meaningful profitability, not merely higher sales. Maintaining this earnings base gives HANATOUR JAPAN greater capacity to fund operations, support investment, and withstand moderate changes in travel demand.

Negative Factors

Moderating growthThe recovery has not yet developed into a consistently strong growth trajectory, with only modest top-line expansion following a limited increase in 2024. Slower revenue growth can restrict operating leverage, reduce the pace of earnings expansion, and make future profitability more dependent on maintaining high margins.

HANATOUR JAPAN CO.LTD. (6561) vs. iShares MSCI Japan ETF (EWJ)

Market Cap: JPY 9.45B
Dividend Yield: 5.31%
Average Volume (3M): 10.66K
Price to Earnings (P/E): 7.3
Beta (1Y): 0.80
Revenue Growth: 2.37%
EPS Growth: -23.50%
Country: Japan
Employees: 308
Sector: General
Sector Strength: 55
Industry: Travel Services

HANATOUR JAPAN CO.LTD. Business Overview & Revenue Model

Company Description

Hanatour Japan Co., Ltd. functions as a diversified travel and tourism firm with operations spanning both Japan and global markets. A core aspect of its business involves facilitating inbound tourism, welcoming visitors from South Korea, China, South...

HANATOUR JAPAN CO.LTD. Financial Statement Overview

Summary

Robust recovery with high margins (79.6% gross, 27.8% operating) and strong cash flow conversion (91% FCF/Net Income). Balance sheet is conservatively leveraged (D/E 0.95) with a 30.9% ROE. Tempered by decelerating revenue growth and a 15% net income decline.

Income Statement

78Positive

Balance Sheet

87Very Positive

Cash Flow

82Very Positive

Financial statement breakdown
Breakdown	TTM	Dec 2025	Dec 2024	Dec 2023	Dec 2022	Dec 2021
Income Statement
Total Revenue	7.00B	7.18B	6.66B	5.15B	2.01B	864.40M
Gross Profit	5.56B	5.72B	5.20B	3.78B	1.52B	511.06M
EBITDA	2.22B	2.34B	2.08B	1.23B	-137.94M	-1.41B
Net Income	1.29B	1.39B	1.63B	1.22B	-657.40M	-1.97B
Balance Sheet
Total Assets	10.68B	11.22B	10.74B	9.68B	8.92B	9.99B
Cash, Cash Equivalents and Short-Term Investments	3.14B	2.95B	2.55B	1.99B	1.94B	2.94B
Total Debt	4.09B	4.25B	5.27B	6.16B	7.21B	7.78B
Total Liabilities	5.98B	6.74B	7.26B	7.83B	8.27B	8.69B
Stockholders Equity	4.71B	4.49B	3.48B	1.85B	647.64M	1.31B
Cash Flow
Free Cash Flow	0	1.80B	1.60B	1.13B	-700.62M	-1.17B
Operating Cash Flow	0	1.97B	1.82B	1.29B	-676.47M	-1.02B
Investing Cash Flow	0	-881.92M	-375.00M	-74.12M	273.85M	-2.17M
Financing Cash Flow	0	-1.39B	-890.33M	-1.10B	-595.22M	966.26M

HANATOUR JAPAN CO.LTD. Technical Analysis

Technical Analysis SentimentNegative

Last Price753.00

Price Trends

50DMA803.32Negative

100DMA808.79Negative

200DMA815.12Negative

Market Momentum

MACD-20.82Positive

RSI42.12Neutral

STOCH45.50Neutral

Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For JP:6561, the sentiment is Negative. The current price of 753.00 is below the 20-day moving average (MA) of 769.85, below the 50-day MA of 803.32, and below the 200-day MA of 815.12, indicating a bearish trend. The MACD of -20.82 indicates Positive momentum. The RSI at 42.12 is Neutral, neither overbought nor oversold. The STOCH value of 45.50 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for JP:6561.

HANATOUR JAPAN CO.LTD. Peers Comparison

Overall Rating

UnderperformOutperform

Sector (55)

Financial Indicators

JP:6561 against its peers
Name	Overall Rating	Market Cap	P/E Ratio	ROE	Dividend Yield	Revenue Growth	EPS Growth
JP:9726	83Outperform	JPY 53.50B	6.53	―	0.52%	2.74%	-2.66%
JP:6191	76Outperform	JPY 33.53B	14.28	14.37%	10.78%	25.16%	94.39%
JP:6561	70Outperform	JPY 9.27B	7.34	―	5.31%	2.37%	-23.50%
JP:9376	56Neutral	JPY 2.74B	-58.47	―	6.80%	19.75%	-140.73%
Sector *	55Neutral	$6.65B	3.83	-15.92%	6.20%	10.91%	7.18%
JP:7048	55Neutral	JPY 4.61B	-142.35	―	―	-0.60%	85.59%

* General Sector Average

Performance Comparison

JP:6561 and its peers over the selected period
Ticker	Company Name	Price	Change	% Change
JP:6561	HANATOUR JAPAN CO.LTD.	753.00	-157.66	-17.31%
JP:6191	Airtrip Corp.	1484.00	795.11	115.42%
JP:7048	VELTRA Corporation	121.00	-75.00	-38.27%
JP:9376	EURASIA TRAVEL Co., Ltd.	735.00	-17.68	-2.35%
JP:9726	KNT-CT Holdings Co., Ltd.	1928.00	475.00	32.69%
JP:343A	Iace Travel Corp.	1325.00	-282.06	-17.55%

Glossary

BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.

Date of analysis: Nov 07, 2026

HANATOUR JAPAN CO.LTD. AI Stock Analysis