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Felissimo Corporation (3396) AI Stock Analysis

JP:3396

Felissimo Corporation

(TSE/TYO:3396)

Select Model
Rating:72Outperform
Price Target:JPY 981.00â–²(17.34% Upside)
Action:upgraded
Date:04/09/26

Felissimo scores 72, reflecting a solid balance sheet and improving cash flows, combined with positive technical momentum and fair valuation. The main strengths are the debt-free balance sheet and bullish price trend, while the primary risk is the company's still-weak revenue and profitability.

Positive Factors
Very low leverageThe highly conservative financing structure limits solvency risk and interest burdens, giving Felissimo financial flexibility to withstand demand cycles, fund operations, and pursue product or channel initiatives without relying heavily on external borrowing.
Negative Factors
Multi-year revenue declinePersistent top-line contraction suggests challenges in customer acquisition, retention, or category demand. Without a durable return to growth, declining scale could constrain operating leverage and weaken the long-term earnings base.

Felissimo Corporation (3396) vs. iShares MSCI Japan ETF (EWJ)

-5%0%5%10%15%20%25%JP:3396+0.63%EWJ+15.87%Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26Sep '26Oct '26
Market Cap
JPY 5.97B
Dividend Yield
2.39%
Average Volume (3M)
4,573
Price to Earnings (P/E)
16.0
Beta (1Y)
0.07
Revenue Growth
-1.29%
EPS Growth
-0.27%
Country
Japan
Employees
425
Sector
Consumer Cyclical
Sector Strength
61
Industry
Specialty Retail

Felissimo Corporation Business Overview & Revenue Model

Company Description

Operating within Japan, Felissimo Corporation offers an extensive array of lifestyle merchandise. Its primary offerings encompass fashion and apparel, home goods, do-it-yourself craft kits, beauty products, and various foodstuffs. The company reaches...

How the Company Makes Money

Felissimo makes money mainly through direct-to-consumer sales of its own planned/curated products via mail-order and e-commerce. Its core revenue stream is merchandise sales across categories such as apparel/fashion, household and lifestyle goods, an...

Felissimo Corporation Financial Statement Overview

Summary

Felissimo's financial performance is mixed: a very strong balance sheet (score 90) and positive cash flow (75) are offset by weak revenue trends and thin profitability (income statement score 48). Overall financial health is moderate, supported by low debt and improving cash generation.

Income Statement

48Neutral

Balance Sheet

90Very Positive

Cash Flow

75Positive
Financial statement breakdown
BreakdownTTMFeb 2026Feb 2025Feb 2024Feb 2023Feb 2022
Income Statement
Total Revenue29.07B29.18B29.45B29.61B32.16B33.73B
Gross Profit15.11B15.07B15.01B15.59B17.05B18.21B
EBITDA1.19B1.09B1.01B-125.00M1.46B2.18B
Net Income374.00M358.00M136.00M-858.00M671.00M1.65B
Balance Sheet
Total Assets27.27B28.05B28.89B29.06B31.55B31.93B
Cash, Cash Equivalents and Short-Term Investments8.94B10.06B9.52B9.29B12.55B13.94B
Total Debt04.00M9.00M15.00M20.00M26.00M
Total Liabilities7.60B8.40B9.62B10.12B11.67B12.37B
Stockholders Equity19.68B19.65B19.27B18.94B19.88B19.55B
Cash Flow
Free Cash Flow0704.00M426.00M-1.88B-917.00M-1.35B
Operating Cash Flow0830.00M691.00M-877.00M191.00M1.84B
Investing Cash Flow02.11B-1.90B-1.42B-641.00M-3.41B
Financing Cash Flow0-112.00M-112.00M-112.00M-112.00M-3.11B

Felissimo Corporation Technical Analysis

Technical Analysis SentimentNegative
Last Price836.00

Price Trends

50DMA858.34Negative
100DMA858.11Negative
200DMA856.44Negative

Market Momentum

MACD-5.66Negative
RSI36.73Neutral
STOCH41.67Neutral

Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For JP:3396, the sentiment is Negative. The current price of 836.00 is below the 20-day moving average (MA) of 844.55, below the 50-day MA of 858.34, and below the 200-day MA of 856.44, indicating a bearish trend. The MACD of -5.66 indicates Negative momentum. The RSI at 36.73 is Neutral, neither overbought nor oversold. The STOCH value of 41.67 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for JP:3396.

Felissimo Corporation Peers Comparison

Overall Rating

UnderperformOutperform
Sector (61)

Financial Indicators

JP:3396 against its peers
NameOverall RatingMarket CapP/E RatioROEDividend YieldRevenue GrowthEPS Growth
JP:3560JP:356077OutperformJPY 11.98B14.71―1.94%23.56%81.61%
JP:7110JP:711075OutperformJPY 13.06B12.61―3.10%21.85%44.61%
JP:3396JP:339672OutperformJPY 5.55B15.96―2.39%-1.29%-0.27%
Sector *61Neutral$18.38B12.79-2.54%3.03%1.52%-15.83%
JP:9997JP:999761NeutralJPY 96.69B8.207.79%4.25%4.81%22.61%
JP:3192JP:319243NeutralJPY 1.31B-656.67――――
JP:8165JP:816543NeutralJPY 4.46B0.74――-7.63%-125.49%

* Consumer Cyclical Sector Average

Performance Comparison

-50%0%50%100%JP:3396JP:9997JP:3192JP:3560JP:7110JP:8165Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26Sep '26Oct '26
JP:3396 and its peers over the selected period
Show on chartTickerCompany NamePriceChange% Change
JP:3396Felissimo Corporation838.003.300.40%
JP:9997Belluna Co., Ltd.1000.0026.532.73%
JP:3192Shirohato Co., Ltd.197.00-48.00-19.59%
JP:3560Hobonichi Co., Ltd.5160.002010.1063.81%
JP:7110Kurashicom Inc.1772.00-291.34-14.12%
JP:8165Senshukai Co., Ltd.95.00-131.00-57.96%
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.

Date of analysis: Aug 04, 2026