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Credo Brands Marketing Limited (MUFTI) AI Stock Analysis

IN:MUFTI

Credo Brands Marketing Limited

(NSE:MUFTI)

Select Model
Rating:67Neutral
Price Target:INR 73.00â–²(4.61% Upside)
Action:downgraded
Date:09/06/26

Score driven primarily by solid financial performance with consistent growth and margins, offset by bearish technical indicators showing a downtrend; attractive low P/E and high dividend yield provide valuation support.

Positive Factors
Strong Free Cash FlowThe sharp improvement in free cash flow provides internal funding for operations, inventory, and expansion without relying as heavily on external capital. Operating cash flow near reported profits also supports the quality of current earnings and strengthens financial resilience over the next several quarters.
Negative Factors
Sharp Revenue DeclineA revenue contraction of this scale is a material challenge for a branded apparel retailer because it reduces operating leverage and can weaken the foundation for future profit growth. Sustained sales recovery will be important to restore the company’s medium-term growth trajectory.

Credo Brands Marketing Limited (MUFTI) vs. iShares MSCI India ETF (INDA)

-50%-40%-30%-20%-10%0%10%IN:MUFTI-36.34%INDA-12.02%Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26Sep '26Oct '26
Market Cap
INR 4.59B
Dividend Yield
2.87%
Average Volume (3M)
8,893
Price to Earnings (P/E)
10.6
Beta (1Y)
1.64
Revenue Growth
-2.74%
EPS Growth
-33.54%
Country
India
Employees
245
Sector
General
Sector Strength
55
Industry
Apparel - Retail

Credo Brands Marketing Limited Business Overview & Revenue Model

Company Description

Throughout India, Credo Brands Marketing Ltd. functions as a retailer of men's casual apparel, best recognized for its MUFTI brand. Their comprehensive collection includes a wide array of topwear, bottomwear, and outerwear pieces, such as shirts, t-s...

How the Company Makes Money

Credo Brands Marketing Limited makes money mainly by selling MUFTI-branded apparel and related products to end consumers and to trade partners. Key revenue streams typically include: (1) Direct-to-consumer retail sales through company-operated physic...

Credo Brands Marketing Limited Financial Statement Overview

Summary

Solid financial health with revenue growth to 6.24 billion by 2025, strong gross margins above 48%, improving balance sheet with lower debt-to-equity at 0.52, and positive cash flows, though 2026 revenue decline introduces risks.

Income Statement

72Positive

Balance Sheet

78Positive

Cash Flow

68Positive
Financial statement breakdown
BreakdownTTMMar 2026Mar 2025Mar 2024Mar 2023Mar 2022
Income Statement
Total Revenue5.97B5.92B6.24B5.67B4.98B3.41B
Gross Profit2.65B2.36B3.60B3.25B2.86B1.94B
EBITDA1.58B1.64B1.86B1.63B1.73B1.07B
Net Income434.06M474.24M683.71M591.98M775.14M357.40M
Balance Sheet
Total Assets08.02B7.69B7.10B5.74B4.76B
Cash, Cash Equivalents and Short-Term Investments726.08M726.08M453.92M16.64M81.35M506.54M
Total Debt02.28B2.37B2.53B1.92B1.54B
Total Liabilities-4.39B3.63B3.59B3.68B2.93B2.40B
Stockholders Equity4.39B4.39B4.10B3.42B2.81B2.36B
Cash Flow
Free Cash Flow273.13M1.13B1.45B203.35M379.56M631.51M
Operating Cash Flow324.01M1.33B1.66B562.63M724.10M783.82M
Investing Cash Flow-27.42M-382.87M-197.04M-345.55M-190.85M-279.54M
Financing Cash Flow-532.18M-870.79M-1.03B-277.68M-818.71M-390.36M

Credo Brands Marketing Limited Technical Analysis

Technical Analysis SentimentPositive
Last Price69.78

Price Trends

50DMA71.51Negative
100DMA77.30Negative
200DMA79.50Negative

Market Momentum

MACD-1.05Negative
RSI51.22Neutral
STOCH64.88Neutral

Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For IN:MUFTI, the sentiment is Positive. The current price of 69.78 is above the 20-day moving average (MA) of 68.45, below the 50-day MA of 71.51, and below the 200-day MA of 79.50, indicating a neutral trend. The MACD of -1.05 indicates Negative momentum. The RSI at 51.22 is Neutral, neither overbought nor oversold. The STOCH value of 64.88 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for IN:MUFTI.

Credo Brands Marketing Limited Peers Comparison

Overall Rating

UnderperformOutperform
Sector (55)

Financial Indicators

IN:MUFTI against its peers
NameOverall RatingMarket CapP/E RatioROEDividend YieldRevenue GrowthEPS Growth
IN:TRENTIN:TRENT67NeutralINR 1.61T68.40―0.20%18.45%16.89%
IN:MUFTIIN:MUFTI67NeutralINR 4.56B10.58―2.87%-2.74%-33.54%
IN:STYLEBAAZAIN:STYLEBAAZA65NeutralINR 26.76B56.08――34.89%174.22%
IN:MANYAVARIN:MANYAVAR64NeutralINR 116.19B30.12―1.62%1.95%-2.63%
IN:V2RETAILIN:V2RETAIL57NeutralINR 54.31B29.11――63.30%117.94%
Sector *55Neutral$6.65B3.83-15.92%6.20%10.91%7.18%
IN:ABLBLIN:ABLBL51NeutralINR 85.91B48.63―0.71%――

* General Sector Average

Performance Comparison

-40%-20%0%20%IN:MUFTIIN:MANYAVARIN:STYLEBAAZAIN:TRENTIN:V2RETAILIN:ABLBLDec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26Sep '26Oct '26
IN:MUFTI and its peers over the selected period
Show on chartTickerCompany NamePriceChange% Change
IN:MUFTICredo Brands Marketing Limited69.78-39.49-36.14%
IN:MANYAVARVedant Fashions Limited478.20-155.61-24.55%
IN:STYLEBAAZABaazar Style Retail Limited351.5028.408.79%
IN:TRENTTrent Limited3015.10-122.13-3.89%
IN:V2RETAILV2 Retail Limited148.95-100.56-40.30%
IN:ABLBLAditya Birla Lifestyle Brands Limited70.39-64.94-47.99%

Credo Brands Marketing Limited Corporate Events

Credo Brands Files SEBI Demat Compliance Certificate for September Quarter

Oct 7, 2026

Credo Brands Marketing Limited has submitted to both BSE and NSE a compliance certificate under Regulation 74(5) of the SEBI (Depositories and Participants) Regulations, 2018 for the quarter ended September 30, 2026, as issued by its registrar and tr...

Credo Brands Extends Kamal Khushlani’s Tenure as Chairman & MD

Sep 11, 2026

Credo Brands Marketing Limited has announced that shareholders approved the re-appointment of promoter Kamal Khushlani as Chairman and Managing Director for a further five-year term, effective from March 8, 2027 to March 7, 2032. The decision, endors...

Credo Brands’ AGM Clears FY26 Accounts, Dividend and Leadership Reappointments

Sep 11, 2026

Credo Brands Marketing Limited held its 27th Annual General Meeting on September 11, 2026 via video conferencing in compliance with corporate governance regulations. The meeting confirmed that requisite quorum and remote/during-AGM e-voting facilitie...

Credo Brands Unveils Investor Presentation on Q1 FY27 Unaudited Results

Aug 11, 2026

Credo Brands Marketing Limited has released an investor presentation detailing its unaudited financial results for the quarter ended June 30, 2026, and has made the document available on its website and to stock exchanges. The presentation underpins...

MUFTI Posts Modest Q1 Revenue Growth Amid Margin Pressure, Accelerates Premium Push

Aug 11, 2026

Credo Brands Marketing Limited (MUFTI) reported unaudited results for the quarter ended 30 June 2026, posting a 5% year-on-year rise in total revenue to Rs 125.3 crore, with gross profit up 5% and gross margins steady at 61.6%. Profitability weakened...

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.

Date of analysis: Sep 06, 2026