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HUB CYBER SECURITY (ISRAEL) LTD (HUBC)
NASDAQ:HUBC
US Market
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Hub (HUBC) AI Stock Analysis

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HUBC

Hub

(NASDAQ:HUBC)

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Neutral 41 (OpenAI - Gpt-5.6Sol)
Rating:41Neutral
Price Target:
$0.95
▲(25.00% Upside)
Action:Upgraded
Date:09/30/26
HUBC scores low primarily due to very weak financial performance (large losses, persistent cash burn, and a stressed balance sheet with negative equity and rising debt). Technical indicators also remain strongly bearish with price well below key moving averages and negative MACD. Valuation provides limited offset because P/E and dividend yield data do not offer clear support.
Positive Factors
Revenue Rebound
The return to positive revenue growth in 2025 indicates some recovery in demand or business activity after several weaker years. If management can sustain this trend and convert it into better margins, the rebound could provide a foundation for improved operating performance over the next several quarters.
Negative Factors
Deepening Unprofitability
The company’s revenue rebound has not translated into healthier economics: operating and net margins remain deeply negative, while gross margin has been low and inconsistent. Continued losses reduce internally generated funding, constrain strategic flexibility, and make a durable recovery dependent on substantial operating improvement.
Read all positive and negative factors
Positive Factors
Negative Factors
Revenue Rebound
The return to positive revenue growth in 2025 indicates some recovery in demand or business activity after several weaker years. If management can sustain this trend and convert it into better margins, the rebound could provide a foundation for improved operating performance over the next several quarters.
Read all positive factors

Hub (HUBC) vs. SPDR S&P 500 ETF (SPY)

Hub Business Overview & Revenue Model

Company Description
Headquartered in Tel Aviv, Israel, and established in 2017, HUB Cyber Security Ltd. delivers comprehensive cybersecurity solutions to clients across Israel, the Americas, and Europe. The company operates through two primary divisions: Product and ...

Hub Earnings Call Summary

Earnings Call Date:May 01, 2025
(Q4-2024)
|
% Change Since: |
Next Earnings Date:Sep 01, 2027
Earnings Call Sentiment Positive
Despite a decline in revenue and increased liabilities, Hub Cybersecurity has demonstrated strong strategic realignment, cost reductions, and significant contract wins. The company's focus on high-margin business segments and operational efficiency has led to improved margins and a promising outlook for future growth.
Positive Updates
Strategic Realignment and Margin Improvement
Hub Cybersecurity's gross margin improved significantly to 25.6% in H2 2024, up by 15.4% compared with H2 2023 due to strategic realignment towards higher margin business segments.
Negative Updates
Revenue Decline
Revenue for the second half of 2024 was $13.8 million compared to $17.6 million in H2 2023, reflecting a deliberate strategic pivot.
Read all updates
Q4-2024 Updates
Negative
Strategic Realignment and Margin Improvement
Hub Cybersecurity's gross margin improved significantly to 25.6% in H2 2024, up by 15.4% compared with H2 2023 due to strategic realignment towards higher margin business segments.
Read all positive updates
Company Guidance
During the Hub Cybersecurity 2024 financial results call, several key metrics and strategic initiatives were highlighted. The company reported a revenue of $13.8 million for the second half of 2024, down from $17.6 million in the same period in 2023, while full-year revenue was $39.6 million compared to $42.7 million in 2023. Despite a leaner revenue base, the gross margin improved significantly to 25.6% in H2 2024, up by 15.4% compared to H2 2023, driven by strategic realignment towards higher-margin business segments. Operating expenses were reduced by 29% in H2 2024 compared to the prior year, aggregating to $14.7 million. The operating loss also improved by 38% in H2 2024, dropping from $77 million in 2022 to $26 million in 2024. Hub's secured data fabric platform, with margins of 80% to 90%, is set to be the primary growth driver, with the company expecting a marked transformation in its business mix starting in 2025. The focus remains on expanding their US presence and targeting high-priority sectors like transportation, with an anticipated first signed contract in 2025. Hub's commitment to compliance and transparency has been reinforced with a new leadership team and strengthened governance frameworks.

Hub Financial Statement Overview

Summary
Financial fundamentals are very weak: profitability is deeply negative with a larger net loss in 2025, cash flow remains meaningfully negative with deteriorating free cash flow, and the balance sheet shows elevated solvency risk with negative shareholders’ equity and sharply rising debt. The main offset is a modest revenue rebound in 2025, but it has not improved margins or cash burn.
Income Statement
12
Very Negative
Balance Sheet
8
Very Negative
Cash Flow
15
Very Negative
BreakdownTTMDec 2025Dec 2024Dec 2023Jun 2023Dec 2021
Income Statement
Total Revenue29.56M31.66M29.56M42.66M50.00M9.49M
Gross Profit4.10M3.13M5.05M750.00K4.09M1.55M
EBITDA-24.53M-72.22M-22.30M-69.96M-71.72M-3.64M
Net Income-39.76M-118.05M-39.76M-87.45M-81.59M-4.19M
Balance Sheet
Total Assets27.42M21.50M27.42M32.59M74.79M38.80M
Cash, Cash Equivalents and Short-Term Investments3.08M2.44M3.08M3.52M3.99M4.49M
Total Debt40.48M80.66M40.48M28.77M19.90M7.44M
Total Liabilities108.23M136.85M108.23M83.32M65.98M17.66M
Stockholders Equity-80.79M-115.64M-80.79M-53.51M6.41M20.82M
Cash Flow
Free Cash Flow-17.19M-31.43M-17.19M-16.50M-24.06M-1.84M
Operating Cash Flow-17.11M-31.40M-17.11M-16.20M-23.43M-1.70M
Investing Cash Flow-7.22M-133.00K-452.00K2.14M-6.55M-5.14M
Financing Cash Flow23.94M25.34M17.18M12.93M20.66M10.51M

Hub Technical Analysis

Technical Analysis Sentiment
Negative
Last Price0.76
Price Trends
50DMA
16.57
Negative
100DMA
41.85
Negative
200DMA
29444.40
Negative
Market Momentum
MACD
-6.82
Negative
RSI
21.12
Positive
STOCH
1.00
Positive
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For HUBC, the sentiment is Negative. The current price of 0.76 is below the 20-day moving average (MA) of 8.61, below the 50-day MA of 16.57, and below the 200-day MA of 29444.40, indicating a bearish trend. The MACD of -6.82 indicates Negative momentum. The RSI at 21.12 is Positive, neither overbought nor oversold. The STOCH value of 1.00 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for HUBC.

Hub Risk Analysis

Hub disclosed 78 risk factors in its most recent earnings report. Hub reported the most risks in the "Finance & Corporate" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

Hub Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
61
Neutral
$37.18B12.37-10.20%1.83%8.50%-7.62%
54
Neutral
$13.83M-3.98-40.30%―20.31%90.57%
49
Neutral
$10.21M-7.26-14.51%―1.61%58.69%
44
Neutral
$4.40M-0.05-59.16%―-30.68%80.50%
44
Neutral
$3.54M-0.02-103.65%1.17%-6.48%-100.27%
41
Neutral
$1.79M―135.87%―7.10%84.60%
* Technology Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
HUBC
Hub
1.00
-746,249.26
-100.00%
BLIN
Bridgeline Digital
0.82
-0.50
-37.80%
TAOP
Taoping
0.41
-2.64
-86.56%
CETX
Cemtrex
2.09
-55.61
-96.38%
DTSS
Datasea
0.81
-1.23
-60.25%

Hub Corporate Events

HUB Cyber Security Warned by Nasdaq Over Market Value Listing Deficiency
Sep 28, 2026
On September 23, 2026, HUB Cyber Security Ltd. received notice from Nasdaq that its Market Value of Listed Securities had fallen below the US$35 million threshold required for continued listing on the Nasdaq Capital Market. The company has 180 cal...
HUB Cyber Security Executes 1-for-25 Reverse Share Split to Preserve Nasdaq Listing
Sep 17, 2026
On September 10, 2026, HUB Cyber Security announced a 1-for-25 reverse share split of its ordinary shares, effective at 11:59 p.m. Eastern Time on September 11, 2026, with split-adjusted trading on Nasdaq under the HUBC ticker beginning September ...
Hub Cyber Security Shareholders Back Capital Moves but Reject Governance Changes at 2026 AGM
Sep 8, 2026
Hub Cyber Security Ltd., an Israel-based cybersecurity provider serving enterprise and public-sector customers, reports to U.S. investors as a foreign private issuer and is listed under Commission File Number 001-41634. The company’s operati...
HUB Cyber Security Calls September Shareholder Vote on Capital Structure and Governance Changes
Aug 4, 2026
On August 4, 2026, HUB Cyber Security Ltd. announced it will hold its 2026 Annual General Meeting of Shareholders on September 8, 2026, at its Or Yehuda offices in Israel. Shareholders of record as of August 4, 2026 are invited to attend in person...
Hub Cyber Security to Divest QPoint Group in NIS 26.5m Deal
Aug 4, 2026
On August 4, 2026, Hub Cyber Security Ltd. agreed to sell 100% of the share capital of its QPoint Group subsidiaries to Martens Computer Consultants and Malam Training for approximately NIS 26.5 million ($8.7 million), based on a 2x multiple of th...
Hub Cyber Security Acquires Evofem Rights and Hires Advisor as Ferrox Deal Is Dropped
Aug 4, 2026
On July 20–21, 2026, Hub Cyber Security acquired purchase rights for up to 259.74 million shares of Evofem Biosciences at $0.0154 per share, paying $15.2 million in a mix of ordinary shares and pre-funded warrants priced at $1.50. The deal c...
Hub Cyber Security Regains Nasdaq Compliance, Secures Continued Listing
Aug 3, 2026
Hub Cyber Security Ltd. announced that it regained compliance with Nasdaq’s Market Value of Listed Securities requirement on July 31, 2026, after the exchange confirmed the company’s market value remained at or above the $35 million th...
HUB Cyber Security Acquires Evofem Notes in All-Stock Deal as Part of Wider Restructuring
Jul 1, 2026
On June 26, 2026, HUB Cyber Security Ltd. agreed to acquire all of certain investors’ senior subordinated convertible notes and purchase rights in Evofem Biosciences Inc., paying an aggregate purchase price of about $49.3 million in newly is...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Sep 30, 2026