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Amuse Group Holding Ltd. (8545) AI Stock Analysis
Amuse Group Holding Ltd.
(HKEX:8545)
The score is held back primarily by profitability and revenue decline (negative EBIT/net income) and weak technical trend signals (below key moving averages, negative MACD). Offsetting these risks are a strong, low-leverage balance sheet and a meaningful rebound in operating/free cash flow.
Amuse Group Holding Ltd. (8545) vs. iShares MSCI Hong Kong ETF (EWH)
- Market Cap
- HKD 39.35M
- Dividend Yield
- ―
- Average Volume (3M)
- 876.00K
- Price to Earnings (P/E)
- -21.8
- Beta (1Y)
- 0.82
- Revenue Growth
- 12.58%
- EPS Growth
- 44.44%
- Country
- Hong Kong
- Employees
- 38
- Sector
- Consumer Cyclical
- Sector Strength
- 61
- Industry
- Leisure
Amuse Group Holding Ltd. Business Overview & Revenue Model
Company Description
Amuse Group Holding Limited, an investment firm, specializes in the global design, marketing, distribution, and retail of toys and associated merchandise. Its extensive operational reach covers markets such as Hong Kong, Japan, the United States, mai...
How the Company Makes Money
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Amuse Group Holding Ltd. Financial Statement Overview
Summary
Overall financials are mixed: revenue has declined over the past three years and the latest year shows negative EBIT and net income (net margin -1.5%), but the balance sheet is strong (84.5% equity ratio, 0.03 debt-to-equity) and operating/free cash flow recovered in 2025 despite prior volatility.
Income Statement
45NeutralBalance Sheet
70PositiveCash Flow
60Neutral| Breakdown | TTM | Mar 2025 | Mar 2024 | Mar 2023 | Mar 2022 | Mar 2021 |
|---|---|---|---|---|---|---|
Income Statement | ||||||
| Total Revenue | 133.69M | 161.15M | 143.14M | 219.19M | 235.96M | 216.49M |
| Gross Profit | 26.75M | 29.34M | 27.00M | 37.84M | 45.74M | 34.87M |
| EBITDA | 5.37M | -1.76M | 6.30M | 11.71M | 14.88M | 12.51M |
| Net Income | -1.28M | -1.23M | -2.11M | 486.00K | 5.76M | 1.48M |
Balance Sheet | ||||||
| Total Assets | 249.41M | 249.41M | 230.13M | 221.88M | 256.84M | 224.95M |
| Cash, Cash Equivalents and Short-Term Investments | 161.92M | 161.92M | 128.81M | 106.70M | 139.31M | 155.50M |
| Total Debt | 6.29M | 6.29M | 6.35M | 6.91M | 10.81M | 4.23M |
| Total Liabilities | 56.13M | 56.13M | 35.64M | 25.28M | 60.73M | 44.59M |
| Stockholders Equity | 193.26M | 193.26M | 194.49M | 196.60M | 196.11M | 180.35M |
Cash Flow | ||||||
| Free Cash Flow | 36.87M | 0 | 12.13M | -28.78M | -911.00K | 34.49M |
| Operating Cash Flow | 37.13M | 0 | 12.40M | -28.15M | 10.26M | 38.51M |
| Investing Cash Flow | -47.43M | 0 | 20.80M | -60.56M | -42.66M | 44.62M |
| Financing Cash Flow | -8.78M | 0 | -3.58M | -4.27M | -2.74M | -3.53M |
Amuse Group Holding Ltd. Technical Analysis
Price Trends
Market Momentum
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For HK:8545, the sentiment is Negative. The current price of 0.03 is below the 20-day moving average (MA) of 0.04, below the 50-day MA of 0.04, and below the 200-day MA of 0.04, indicating a bearish trend. The MACD of -0.00 indicates Positive momentum. The RSI at 0.01 is Positive, neither overbought nor oversold. The STOCH value of -17.78 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for HK:8545.
Amuse Group Holding Ltd. Peers Comparison
Overall Rating
HK:999280Outperform
HK:086964.3Neutral
HK:854551Neutral
HK:383047Neutral
HK:018040Underperform
HK:225538Underperform
Financial Indicators
| Name | Overall Rating | Market Cap | P/E Ratio | ROE | Dividend Yield | Revenue Growth | EPS Growth |
|---|---|---|---|---|---|---|---|
| 80Outperform | HKD 177.66B | 11.70 | 57.49% | 2.02% | 86.78% | 101.48% | |
| 64Neutral | HKD 540.86M | -75.00 | -0.68% | 14.58% | -23.66% | -152.03% | |
| Sector * | 61Neutral | $18.38B | 12.79 | -2.54% | 3.03% | 1.52% | -15.83% |
| 51Neutral | HKD 39.35M | -21.80 | -0.94% | ― | 12.58% | 44.44% | |
| 47Neutral | HKD 175.00M | -28.23 | -36.67% | ― | 1.90% | 11.43% | |
| 40Underperform | HKD 215.78M | -0.91 | -14.23% | ― | 4.04% | -16.43% | |
| 38Underperform | HKD 3.04B | -2.18 | -38.34% | ― | -15.56% | 18.85% |
* Consumer Cyclical Sector Average
Performance Comparison
| Show on chart | Ticker | Company Name | Price | Change | % Change |
|---|---|---|---|---|---|
| HK:8545 | Amuse Group Holding Ltd. | 0.03 | -0.01 | -15.38% | |
| HK:0869 | Playmates Toys | 0.48 | -0.06 | -11.11% | |
| HK:0180 | Kader Holdings Co. Ltd. | 0.23 | 0.03 | 17.01% | |
| HK:9992 | Pop Mart International Group Limited | 134.90 | -87.75 | -39.41% | |
| HK:2255 | Haichang Ocean Park Holdings Ltd. | 0.23 | -0.50 | -68.49% | |
| HK:3830 | Kiddieland International Ltd. | 0.17 | 0.11 | 182.26% |
Disclaimer
This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.
Date of analysis: Feb 25, 2026