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Firy (FIRY) AI Stock Analysis

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FIRY

Firy

(NYSE:FIRY)

Select Model
Rating:57Neutral
Price Target:$12.00▼(-0.41% Downside)
Action:reiterated
Date:10/30/26

The score is held down mainly by weak financial performance (large ongoing losses and sustained negative free cash flow, with previously elevated leverage). Offsetting this are constructive technical momentum and improved outlook signals from the earnings call and corporate actions, including strong RZR growth/profitability momentum and debt elimination supported by increased liquidity.

Positive Factors
RZR growth and profitabilityRZR's rapid growth and four consecutive profitable quarters provide a demonstrated operating engine within Firy, not merely a forecast. Continued margin expansion and near-doubling guidance could improve the earnings mix and support group-level cash generation as the business scales.
Negative Factors
Persistent operating lossesVery high gross margins have not translated into a viable earnings model: TTM net margin is about -71%, with losses persisting for years. Unless operating expenses and monetization improve materially, revenue growth may continue to consume resources and delay self-funding.

Firy Key Performance Indicators (KPIs)

Monthly Active UsersMeasures the number of unique users engaging with Skillz's platform each month, indicating the platform's popularity and user retention capabilities.

0.001.00M2.00M3.00MMar 21Jun 21Sep 21Dec 21Mar 22Jun 22Sep 22Dec 22Mar 23Jun 23Sep 23Dec 23Mar 24Jun 24Sep 24Dec 24Mar 25Jun 25Sep 25Dec 25Mar 26Jun 26
Chart Insights

MAUs have steadily eroded since 2021, stripping the platform of scale and weakening network effects; recent revenue gains stem more from RZR ad‑tech and higher monetization per payer than a recovery in active user reach. Management is shifting UA spend and product investment to grow paying users, but the departure of a major partner, past technical outages, and imminent debt maturities make a broad MAU rebound uncertain—watch PMAU conversion, partner transitions, and settlement/refinancing progress as the key read‑throughs for sustainable revenue.

Data provided by:The Fly

Firy (FIRY) vs. SPDR S&P 500 ETF (SPY)

-100%-50%0%50%100%150%FIRY+103.89%SPY+14.97%Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26Sep '26Oct '26Nov '26
Market Cap
$188.07M
Dividend Yield
―
Average Volume (3M)
170.03K
Price to Earnings (P/E)
-2.3
Beta (1Y)
2.77
Revenue Growth
27.63%
EPS Growth
9.93%
Country
US
Employees
370
Sector
Communication Services
Sector Strength
60
Industry
Electronic Gaming & Multimedia

Firy Business Overview & Revenue Model

Company Description

Firy Inc. operates a mobile game platform. The company's platform helps developers create franchises by enabling social competition in their games. It hosts casual eSports tournaments for mobile players.

Firy Earnings Call Summary

Earnings Call Date:Aug 13, 2026(Q2-2026)|% Change Since:19.07%|Next Earnings Date:May 15, 2026
Earnings Call SentimentNeutral

The call presents a mix of meaningful strategic and operational positives — notably strong RZR growth and profitability, a significant legal judgment in the company's favor, a solid cash position, and corporate restructuring that clarifies assets — alongside material near-term headwinds including large litigation expenses, higher G&A and R&D, a wider GAAP net loss, and operational weakness at Skillz. Management communicated clear pathways to improve Skillz, reduce litigation expense impact over time, and deploy capital prudently, but several financial and execution risks remain in the short term.

Positive Updates

Revenue Growth
GAAP revenue of $31.0M in Q2 2026, up 6% quarter-over-quarter (from $29.1M) and up 23% year-over-year (from $25.2M).

Negative Updates

Higher Net Loss
Net loss of $24.5M in Q2 2026 compared to $17.9M in Q2 2025, reflecting continued operating losses despite progress in some segments.

Company Guidance

Management guided that Q2 GAAP revenue was $31.0M (up 6% QoQ, 23% YoY) and reiterated that RZR—now >$10M of quarterly revenue—grew 6% QoQ and 75% YoY, processed >6M queries/sec across >10B devices, achieved four consecutive profitable quarters (168% net retention; grew from $11M to $27M last year) and is expected to nearly double revenue year‑over‑year with profitability building through H2 (CTV and iOS upside). At the corporate level they expect consolidated revenue to more than double from 2025 to 2028, modest positive operating cash flow in 2027 with acceleration in 2028, and declining litigation expenses (Q2 litigation costs neared $11M; Papaya judgment ≈ $730M, collectible only when realized). Balance‑sheet guidance: cash ≈ $164M, redeemed $80M of debt leaving ~$50M outstanding due Dec. 15 (to be paid/refinanced), federal NOLs ≈ $702M and state NOLs ≈ $280M, plus $15M remaining AviaGames proceeds (two $7.5M payments in spring ’27 and ’28). Skillz was guided to face slight Q3 headwinds but has a line‑of‑sight to sequential growth in Q4 (paying MAU down ~8%; Skillz revenue excluding $1.5M of one‑time items down ~3% QoQ).

Firy Financial Statement Overview

Summary

Financials remain the primary weakness: despite a meaningful TTM revenue rebound and very high gross margins, profitability is deeply negative (TTM net margin about -71%) and both operating cash flow (-$58.5M) and free cash flow (-$56.9M) are persistently negative. Balance-sheet risk is elevated given higher leverage (TTM debt-to-equity ~1.63) and strongly negative ROE.

Income Statement

26Negative

Balance Sheet

34Negative

Cash Flow

18Very Negative
Financial statement breakdown
BreakdownTTMMar 2026Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue114.81M104.50M95.47M152.08M269.71M380.15M
Gross Profit100.44M91.45M82.06M136.70M238.99M354.91M
EBITDA-59.86M-53.67M-92.69M-96.31M-394.80M-194.18M
Net Income-81.98M-70.41M-48.23M-101.36M-438.88M-187.93M
Balance Sheet
Total Assets271.69M293.45M374.27M395.83M621.29M1.02B
Cash, Cash Equivalents and Short-Term Investments163.99M194.51M271.92M302.03M489.78M560.39M
Total Debt132.59M128.72M137.00M136.70M288.38M297.01M
Total Liabilities190.27M181.63M201.23M185.34M342.89M411.96M
Stockholders Equity81.42M111.82M173.04M210.49M278.40M609.16M
Cash Flow
Free Cash Flow-65.61M-70.33M-9.58M-84.99M-181.49M-183.39M
Operating Cash Flow-61.55M-68.93M-7.07M-71.76M-179.60M-180.15M
Investing Cash Flow-7.21M-6.14M-1.63M168.30M311.39M-643.92M
Financing Cash Flow-5.12M-10.97M-21.29M-149.95M-10.61M802.68M

Firy Technical Analysis

Technical Analysis SentimentPositive
Last Price12.05

Price Trends

50DMA11.62Positive
100DMA10.50Positive
200DMA7.88Positive

Market Momentum

MACD0.15Positive
RSI51.04Neutral
STOCH69.55Neutral

Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For FIRY, the sentiment is Positive. The current price of 12.05 is above the 20-day moving average (MA) of 11.91, above the 50-day MA of 11.62, and above the 200-day MA of 7.88, indicating a bullish trend. The MACD of 0.15 indicates Positive momentum. The RSI at 51.04 is Neutral, neither overbought nor oversold. The STOCH value of 69.55 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for FIRY.

Firy Risk Analysis

Firy disclosed 48 risk factors in its most recent earnings report. Firy reported the most risks in the "Finance & Corporate" category.

Higher RiskSector Avg.Lower RiskFinance & CorporateTech & InnovationLegal & RegulatoryProductionAbility to SellMacro & Political
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy

Latest Risks Added

1 New Risk
1.If we were deemed to be an investment company under the Investment Company Act of 1940, as amended (the "1940 Act"), applicable restrictions could make it impractical for us to continue our business as contemplated and could have a material adverse effect on our business, financial condition and results of operationsQ4, 2023

Firy Peers Comparison

Overall Rating

UnderperformOutperform
Sector (60)

Financial Indicators

FIRY against its peers
NameOverall RatingMarket CapP/E RatioROEDividend YieldRevenue GrowthEPS Growth
DDIDDI82Outperform$778.98M6.2212.93%―13.89%18.17%
GDEVGDEV62Neutral$173.40M2.00-88.88%―――
Sector *60Neutral$48.67B4.58-11.27%4.14%2.83%-41.78%
FIRYFIRY57Neutral$212.10M-2.31-77.59%―27.63%9.93%
PLTKPLTK54Neutral$979.65M-3.3868.21%16.06%3.72%-420.57%
MYPSMYPS52Neutral$50.63M-1.27-22.93%―-12.02%-29.83%
SNALSNAL46Neutral$20.60M-1.8566.84%―-5.65%46.36%

* Communication Services Sector Average

Performance Comparison

-50%0%50%100%FIRYDDIGDEVMYPSPLTKSNALDec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26Sep '26Oct '26Nov '26
FIRY and its peers over the selected period
Show on chartTickerCompany NamePriceChange% Change
FIRYFiry Inc.12.056.08101.84%
DDIDoubledown Interactive Co., Ltd.15.706.5170.84%
GDEVNexters Inc.8.34-12.27-59.54%
MYPSPlaystudios, Inc4.81-2.05-29.86%
PLTKPlaytika Holding Corp.2.49-1.34-35.04%
SNALSnail, Inc. Class A2.28-2.32-50.43%

Firy Corporate Events

Business Operations and StrategyPrivate Placements and Financing

Firy Redeems Secured Notes, Strengthening Capital Structure

Positive
Oct 16, 2026

On October 15, 2026, Firy Inc. completed the full redemption of its $49,671,000 aggregate principal amount of 10.250% Secured Notes due 2026, paying 100% of principal plus accrued and unpaid interest up to, but excluding, the redemption date. Followi...

Business Operations and StrategyFinancial Disclosures

Firy Completes Debt Redemption, Entering 2027 Debt-Free

Positive
Oct 6, 2026

On October 5, 2026, Firy Inc. delivered notice to fully redeem the remaining $49.7 million of its 10.25% secured notes due 2026, with the redemption scheduled for October 15, 2026 at par plus accrued interest. The move follows an earlier August 2026...

Business Operations and StrategyM&A Transactions

Firy Completes Exit Games Stake Sale, Boosts Liquidity

Positive
Oct 5, 2026

On October 2, 2026, Firy Inc. completed the sale of its entire 14,708-share equity stake in Hamburg-based Exit Games, representing approximately 10.5% of Exit Games’ outstanding share capital, for $55 million in cash. The transaction, announced publi...

Executive/Board Changes

Firy Announces Board Changes and New Independent Director

Neutral
Sep 15, 2026

On September 11, 2026, Firy Inc. director Gary Vecchiarelli notified the board of his decision to resign, including his roles on the audit and compensation committees, with the departure effective October 1, 2026 and not arising from any disagreement...

Business Operations and StrategyPrivate Placements and Financing

Firy Cuts Secured Debt to Enhance Financial Flexibility

Positive
Aug 17, 2026

On August 14, 2026, Firy Inc. redeemed $80.0 million in aggregate principal amount of its outstanding 10.250% secured notes due 2026, paying a redemption price equal to 100 percent of principal plus accrued and unpaid interest. Following this debt re...

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.

Date of analysis: Oct 30, 2026