Sonic Automotive (SA8A) Q3 2026 Earnings Report
DE:SA8A Q3 2026 EPS Results
- Actual EPS
- EUR 1.16
- Consensus EPS
- EUR 1.48
- Beat/Miss
- Missed by -EUR 0.32
- One Year Ago EPS
- EUR 1.26
DE:SA8A Q3 2026 Revenue Results
- Actual Revenue
- EUR 3.56B
- Expected Revenue
- EUR 3.60B
- Beat/Miss
- Missed by -EUR 37.28M
- YoY Revenue Growth
- +0.38%
Earnings Announcement Details
- Quarter
- Q3 2026
- Date
- 10/29/2026
- Time
- Before Open
- Conference Call
- Thursday, October 29, 2026
Sonic Automotive's next earnings date is estimated for February 17, 2027, based on past reporting schedules.
Q3 2026 Earnings Call Audio
Q3 2026 Earnings Slide Deck
Q3 2026 Earnings Call Summary
The call was broadly positive, with record consolidated revenue and gross profit, strong EchoPark and Powersports growth, improved new vehicle GPU, rising service repair orders, reported AI savings, and substantial liquidity. The main challenges were lower franchise revenue and volume, weaker used vehicle and EchoPark F&I economics, slower fixed operations growth, and higher SG&A. Management characterized these issues as active areas of focus while maintaining full-year SG&A guidance and continuing planned investments.
Management expects fourth-quarter fixed operations growth to be “around” the 3% range, “maybe a little better,” with “a little improvement” in the fourth quarter and “continuing that improvement” next year; ASR penetration currently ranges between 20% and 25%, with the best brands running in the 30%-35% range, while returning to the “upper single digit range” is not expected in the first quarter but “maybe as we get into the midsummer months and into the back half of next year.” For EchoPark, fourth-quarter adjusted EBITDA is expected to be between $2 million and $4 million, including $5 million-$7 million in incremental brand marketing expense; the company plans to open two to four new EchoPark locations in 2027. Management said loaner-car reductions of $3.5 million-$4 million a month are expected to flow through “maybe through the fourth quarter,” with reductions showing up in Q1, although changes are “not going to be material in the fourth quarter,” and back-office bots and AI have generated about $2.6 million year to date, with incremental savings expected. For 2027, franchise growth is expected to be in the “mid-single digit range,” with budgeting potentially in the 5%-7% range, “maybe eight,” and the company continues to target an average of 100 used retail units per dealership per month, representing approximately a 20% organic volume growth potential from current levels.
- Record Quarterly Revenue and Gross ProfitSonic Automotive reported all-time record quarterly total revenues of $4 billion and all-time record quarterly gross profit of $617.5 million. GAAP EPS was $1.28 per diluted share and non-GAAP adjusted EPS was $1.30 per diluted share.
- Franchise New Vehicle Margin and Market Share Held UpReported new vehicle gross profit per unit was $3,048, up 2% year-over-year, while same-store new vehicle GPU was $3,000, flat year-over-year. The company maintained market share despite difficult comparisons and focused on optimizing new vehicle GPU.
- Franchise New Volume Was Flat Excluding Prior-Year EV Pull-ForwardSame-store new vehicle unit volume declined 7%, largely due to higher EV exposure within luxury brands and California stores. Management estimated that approximately 2,200 additional new retail EV units were sold in the prior-year quarter; excluding those units, new retail sales volume would have been flat year-over-year.
- Used Vehicle Retail Volume IncreasedSame-store retail used vehicle volume increased 3%, driven by improving used vehicle supply and a strategic focus on increasing used vehicle throughput. Sonic continues to target an average of 100 used retail units per dealership per month, representing approximately 20% organic volume growth potential from current levels.
- Fixed Operations Gross Profit Reached a RecordReported fixed operations gross profit increased 2% to an all-time quarterly record of $265.4 million. Same-store fixed operations gross profit increased 1%, with warranty gross profit up 1% and customer-pay gross profit flat year-over-year.
- Service Repair Order Trends ImprovedFollowing the launch of a value-priced service offering and an expanded service-based marketing strategy, same-store customer-pay repair order volume increased 1% year-over-year and 3% sequentially. Same-store warranty repair order volume increased 4% year-over-year and 4% sequentially.
- Franchise F&I GPU IncreasedSame-store franchise F&I gross profit was flat year-over-year, while same-store F&I GPU ended the quarter at $2,630, up 2% year-over-year. Management also described the quarter as a record third quarter for franchise F&I.
- EchoPark Revenue, Gross Profit, and Volume GrowthEchoPark third-quarter revenue increased 14% to $596 million, and segment gross profit increased 8% to a third-quarter record of $58.9 million. EchoPark retail used vehicle volume increased 22% to 19,923 units, outpacing the broader industry, supported by consumer demand, improved non-auction sourcing, and strong guest-experience execution.
- EchoPark Expansion and Brand InvestmentA new EchoPark location in Orlando, Florida, is scheduled to open in December, and the company currently plans to open two to four new EchoPark locations in 2027. Sonic also plans its largest-ever investment in building the EchoPark brand, including $5 million-$7 million of incremental brand marketing expense in the fourth quarter.
- EchoPark Has Significant Existing Store CapacityManagement said existing EchoPark stores have capacity for approximately 200 to 300 additional cars per store per month. The company expects increased brand awareness to support both existing and new markets, and cited Atlanta volume more than doubling following a naming-rights deal.
- EchoPark Customer Experience Ranked Number OneEchoPark was recently ranked number one in the industry for guest experience by Reputation.com, and management said the team has repeatedly ranked number one in the industry.
- Powersports Delivered Record ResultsPowersports revenue increased 35% to an all-time quarterly record of $113.7 million, while gross profit increased 26% to an all-time quarterly record of $29.3 million. Reported new retail unit volume increased 32% and used retail unit volume increased 35%.
- Powersports F&I and Adjusted EBITDA ImprovedPowersports reported F&I revenue increased 42% year-over-year to $4.7 million, with total F&I per unit up 8% to $1,148. Adjusted EBITDA increased 4% to $10.5 million.
- Record Sturgis Motorcycle Rally SalesDuring the 86th annual Sturgis Motorcycle Rally, Sonic sold 1,135 motorcycles, including more than 500 new Harley-Davidson motorcycles during the 10-day event, setting a new sales record.
- AI Initiatives Are Producing Reported SavingsSonic is applying AI across back-office functions, inventory management, fixed operations optimization, fixed pricing, and inventory pricing. Back-office bots and AI initiatives generated approximately $2.6 million of savings year-to-date, and management said the company is already seeing efficiency benefits.
- Planned SG&A Efficiency ActionsThe company began reducing its loaner-car fleet, with loaner expenses described as $3.5 million-$4 million per month. Management expects reductions to begin flowing through in the fourth quarter and show more fully in the first quarter. Other actions include personnel adjustments and making compensation plans more variable.
- Strong Liquidity and Capital Allocation FlexibilitySonic ended the quarter with approximately $585 million of total available liquidity resources, including approximately $201 million of cash and floor plan deposits. Management said this provides flexibility for organic investments, strategic acquisitions, and capital returns.
- Share Repurchase Capacity and Dividend ApprovalThe company has $528 million remaining under its share repurchase authorization and is weighing buybacks against acquisition opportunities. The board approved a cash dividend of $0.41 per share, payable January 15, 2027, to shareholders of record as of December 15, 2026.
- Positive Outlook for Powersports and New ProductsManagement said Powersports demand has held up well with no sign of a slowdown and described the business as performing strongly. Management also expressed excitement about upcoming BMW, Ford, Lexus, Land Rover, Audi, ICE, battery-electric, and hybrid products.
- Porsche Acquisition Performing WellManagement described the Walnut Creek Porsche acquisition as having performed amazingly so far and said Sonic remains interested in adding more Porsche stores and expanding its luxury-brand footprint.
DE:SA8A Earnings History
| Report Date | Fiscal Quarter | Forecast / EPS | Last Year's EPS | EPS YoY Change | Press Release |
|---|---|---|---|---|---|
| Feb 17, 2027 | 2026 (Q4) | 1.33- | 1.36 | ― | ― |
| Oct 29, 2026 | 2026 (Q3) | 1.481.16 | 1.26 | -7.80% (-0.10) | |
| Jul 30, 2026 | 2026 (Q2) | 1.561.62 | 1.95 | -16.89% (-0.33) | |
| Apr 30, 2026 | 2026 (Q1) | 1.251.45 | 1.32 | 9.46% (+0.12) | |
| Feb 18, 2026 | 2025 (Q4) | 1.331.36 | 1.35 | 0.66% (+0.01) | |
| Sep 30, 2025 | 2025 (Q3) | 1.551.26 | 1.12 | 11.90% (+0.13) | |
| Jun 30, 2025 | 2025 (Q2) | 1.461.95 | 1.31 | 48.98% (+0.64) | |
| Apr 24, 2025 | 2025 (Q1) | 1.301.32 | 1.21 | 8.82% (+0.11) | |
| Feb 12, 2025 | 2024 (Q4) | 1.301.35 | 1.45 | -7.36% (-0.11) | |
| Oct 24, 2024 | 2024 (Q3) | 1.281.12 | 1.8 | -37.62% (-0.68) |
The table shows recent earnings report dates and whether the forecast was beat or missed. See the change in forecast and EPS from the previous year.
