Diageo (GUI) Stock Forecast & Price Target
GUI Analyst Ratings
Moderate Buy
8Buy4Hold1Sell
Based on 13 analysts giving stock ratings to Diageo in the past 3 months
GUI Stock 12 Month Forecast
Average Price Target
EUR 23.68▲(9.68% Upside)Based on 13 Wall Street analysts offering 12 month price targets for Diageo in the last 3 months. The average price target is EUR 23.68 with a high forecast of EUR 29.24 and a low forecast of EUR 18.82. The average price target represents a 9.68% change from the last price of EUR 21.59.
Past 12 Months12 Month ForecastJan2026Oct2026
HighEUR 29.24
AverageEUR 23.68
LowEUR 18.82
Highest Price TargetHighestEUR 29.24Average Price TargetEUR 23.68Lowest Price TargetLowestEUR 18.82
Detailed List of Analyst Forecasts
Analyst Type
Ranks
Analyst Rating
Upside/ Downside
Action
| Price Target | Follow | Article | ||||||
|---|---|---|---|---|---|---|---|---|
| Ed Mundy | Jefferies | EUR 26.37 | buy | 22.12%Upside | Reiterated | 11/02/26 | ||
| Mitch Collett | Deutsche Bank | EUR 20.78 | hold | -3.75%Downside | Reiterated | 10/27/26 | ||
| Sarah Simon | Morgan Stanley | EUR 18.28→EUR 18.82 | sell | -12.85%Downside | Reiterated | 10/26/26 | ||
| Trevor Stirling | Bernstein | EUR 29.24 | buy | 35.44%Upside | Reiterated | 10/22/26 | ||
| Laurence Whyatt | Barclays | EUR 26.73 | buy | 23.79%Upside | Reiterated | 10/15/26 | ||
| Sanjeet Aujla | UBS | EUR 22.17 | hold | 2.69%Upside | Reiterated | 10/14/26 | ||
| Celine Pannuti CFA | J.P. Morgan | EUR 21.57 | hold | -0.08%Downside | Reiterated | 10/13/26 | ||
| James Edwardes Jones | RBC Capital | EUR 23.97 | buy | 11.02%Upside | Reiterated | 08/24/26 | ||
| Seamus Cassidy | TD Cowen | EUR 20.97→EUR 24.45 | buy | 13.24%Upside | Assigned | 08/10/26 | ||
| Javier Gonzalez Lastra | Berenberg Bank | EUR 26.64 | buy | 23.40%Upside | Reiterated | 08/07/26 | ||
| Robert Ottenstein | Evercore ISI | EUR 21.57 | buy | -0.08%Downside | Reiterated | 08/07/26 | ||
| Olivier Nicolai | Goldman Sachs | EUR 21.57→EUR 22.77 | hold | 5.47%Upside | Reiterated | 08/07/26 | ||
| Andrea Pistacchi | Bank of America Securities | EUR 22.17→EUR 22.77 | buy | 5.47%Upside | Reiterated | 08/06/26 | ||
| Richard Withagen | Kepler Capital | EUR 27.56→EUR 23.97 | buy | 11.02%Upside | Reiterated | 07/27/26 | ||
| Simon Hales | Citi | EUR 26.37→EUR 25.77 | buy | 19.35%Upside | Reiterated | 07/13/26 |
| Price Target | Follow | Article | ||||||
|---|---|---|---|---|---|---|---|---|
| Ed Mundy | 11/02/26 | EUR 26.37 | buy | 22.12%Upside | Reiterated | Jefferies | ||
| Mitch Collett | 10/27/26 | EUR 20.78 | hold | -3.75%Downside | Reiterated | Deutsche Bank | ||
| Sarah Simon | 10/26/26 | EUR 18.28→EUR 18.82 | sell | -12.85%Downside | Reiterated | Morgan Stanley | ||
| Trevor Stirling | 10/22/26 | EUR 29.24 | buy | 35.44%Upside | Reiterated | Bernstein | ||
| Laurence Whyatt | 10/15/26 | EUR 26.73 | buy | 23.79%Upside | Reiterated | Barclays | ||
| Sanjeet Aujla | 10/14/26 | EUR 22.17 | hold | 2.69%Upside | Reiterated | UBS | ||
| Celine Pannuti CFA | 10/13/26 | EUR 21.57 | hold | -0.08%Downside | Reiterated | J.P. Morgan | ||
| James Edwardes Jones | 08/24/26 | EUR 23.97 | buy | 11.02%Upside | Reiterated | RBC Capital | ||
| Seamus Cassidy | 08/10/26 | EUR 20.97→EUR 24.45 | buy | 13.24%Upside | Assigned | TD Cowen | ||
| Javier Gonzalez Lastra | 08/07/26 | EUR 26.64 | buy | 23.40%Upside | Reiterated | Berenberg Bank | ||
| Robert Ottenstein | 08/07/26 | EUR 21.57 | buy | -0.08%Downside | Reiterated | Evercore ISI | ||
| Olivier Nicolai | 08/07/26 | EUR 21.57→EUR 22.77 | hold | 5.47%Upside | Reiterated | Goldman Sachs | ||
| Andrea Pistacchi | 08/06/26 | EUR 22.17→EUR 22.77 | buy | 5.47%Upside | Reiterated | Bank of America Securities | ||
| Richard Withagen | 07/27/26 | EUR 27.56→EUR 23.97 | buy | 11.02%Upside | Reiterated | Kepler Capital | ||
| Simon Hales | 07/13/26 | EUR 26.37→EUR 25.77 | buy | 19.35%Upside | Reiterated | Citi |
Stocks with the Highest Top Analyst Consensus in the Consumer Defensive Sector
Best Analysts Covering Diageo
3 Months
Success Rate23/35 ratings generated profit
66%
Average Return
+1.71%
Copying James Edwardes Jones's trades and holding each position for 3 Months would result in 65.71% of your transactions generating a profit, with an average return of +1.71% per trade.
1 Year
Success Rate30/35 ratings generated profit
86%
Average Return
+12.37%
Copying James Edwardes Jones's trades and holding each position for 1 Year would result in 85.71% of your transactions generating a profit, with an average return of +12.37% per trade.
2 Years
Success Rate32/35 ratings generated profit
91%
Average Return
+19.25%
Copying James Edwardes Jones's trades and holding each position for 2 Years would result in 91.43% of your transactions generating a profit, with an average return of +19.25% per trade.
GUI Analyst Recommendation Trends
| Rating | Jun 26 | Jul 26 | Aug 26 | Sep 26 | Oct 26 |
|---|---|---|---|---|---|
| Strong Buy | 3 | 4 | 4 | 3 | 2 |
| Buy | 26 | 24 | 21 | 18 | 9 |
| Hold | 10 | 11 | 15 | 15 | 9 |
| Sell | 1 | 1 | 1 | 2 | 2 |
| Strong Sell | 0 | 0 | 0 | 0 | 0 |
| total | 40 | 40 | 41 | 38 | 22 |
In the current month, GUI has received 11 Buy Ratings, 9 Hold Ratings, and 2 Sell Ratings. GUI average Analyst price target in the past 3 months is 23.68.
GUI Financial Forecast
HighEUR 0.89
ConsensusEUR 0.88
LowEUR 0.87
GUI Earnings Forecast
Next quarter’s earnings estimate for GUI is EUR 0.88 with a range of EUR 0.87 to EUR 0.89. The previous quarter’s EPS was EUR 0.63. Its overall industry beat the EPS estimate 38.89% of the time in the past 12 months.
HighEUR 9.4B
ConsensusEUR 9.18B
LowEUR 8.97B
GUI Sales Forecast
Next quarter’s sales forecast for GUI is EUR 9.18B with a range of EUR 8.97B to EUR 9.40B. The previous quarter’s sales results were EUR 8.18B. Its overall industry beat sales estimates 57.45% of the time in the past 12 months.
GUI Stock Forecast FAQ
What is DE:GUI’s average 12-month price target, according to analysts?
Based on analyst ratings, Diageo’s 12-month average price target is €23.68.
What is DE:GUI’s upside potential, based on the analysts’ average price target?
Diageo has 9.68% upside potential, based on the analysts’ average price target.
Can I see which stocks the top-ranking analysts are rating?
Yes, go to the Analysts’ Top Stocks tool to see stocks with a Strong Buy or Strong Sell analyst rating consensus, according to the top performers.
How can I follow the stock ratings of top Wall Street analysts?
Head over to our Expert Center to see a list of the top 100 Wall Street analysts and follow the analysts of your choice. Visit their profiles for more details about their stock ratings and see how they perform on a stock-by-stock basis.
Is Diageo a Buy, Sell or Hold?
Diageo has a consensus rating of Moderate Buy, which is based on 8 buy ratings, 4 hold ratings and 1 sell ratings.
What is Diageo’s share price target?
The average share price target for Diageo is €23.68. This is based on 13 Wall Street analysts’ 12-month price targets, issued in the past 3 months. The highest analyst share price target is €29.24, and the lowest forecast is €18.82. The average share price target represents a 9.68% increase from the current price of €21.59.
What do analysts say about Diageo?
Diageo’s analyst rating consensus is a Moderate Buy. This is based on the ratings of 13 Wall Street analysts.
How can I buy shares of Diageo?
To buy shares of DE:GUI, you can open a brokerage account. See exclusive account opening deals on our Best Online Brokers page.
