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Burberry Group (BB2A) AI Stock Analysis

DE:BB2A

Burberry Group

(Frankfurt:BB2A)

Rating:―N/A
Action:N/A
Date:―

No summary available

Positive Factors
Margin and profit recoveryThe sharp improvement in gross margin and adjusted operating profit indicates that inventory actions, fuller-price sell-through, and execution are restoring operating leverage. If sustained, this recovery can strengthen earnings quality and provide more resources for brand investment over the coming quarters.
Negative Factors
Uneven revenue and channel performanceThe reported revenue decline and weakness in wholesale and licensing show that the recovery is not yet broad-based across Burberry’s distribution model. Continued softness in these channels could limit overall growth and make the turnaround more dependent on direct retail performance.

Burberry Group (BB2A) vs. iShares MSCI Germany ETF (EWG)

-20%-15%-10%-5%0%5%10%15%DE:BB2A-11.19%EWG+4.43%Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26Sep '26Oct '26
Market Cap
EUR 5.04B
Dividend Yield
―
Average Volume (3M)
―
Price to Earnings (P/E)
183.4
Beta (1Y)
1.43
Revenue Growth
-4.52%
EPS Growth
―
Country
Germany
Employees
7,299
Sector
Consumer Cyclical
Sector Strength
61
Industry
Luxury Goods

Burberry Group Business Overview & Revenue Model

Company Description

Burberry Group Plc operates as a holding company, manufactures, designs and distributes apparels and accessories under the Burberry brand. It operates through the following segments: Retail and Wholesale, and Licensing. The Retail and Wholesale segme...

Burberry Group Earnings Call Summary

Earnings Call Date:May 13, 2026(Q4-2026)|% Change Since:-8.46%|Next Earnings Date:Nov 11, 2026
Earnings Call SentimentPositive

The call emphasized a clear operational turnaround: comparable sales recovery, sizeable gross margin expansion (+530 bps to 67.9%), a meaningful increase in adjusted operating profit (GBP 160m versus GBP 26m), stronger free cash flow and reduced leverage (net debt/EBITDA 1.6x). Brand and category momentum (scarves, outerwear), successful marketing campaigns, e-commerce acceleration and delivered cost savings underpin confidence. Headwinds include a reported revenue decline (-2%), annual wholesale (-4%) and licensing (-9%) weakness, traffic/tourism pressures in some regions (Japan, parts of EMEA), modest AUR pressure and expected one-off restructuring costs (~GBP 5m in FY '27). On balance, the positive financial improvements, operational momentum and deleveraging outweigh the remaining challenges, and management is positioned to invest for further growth while targeting continued margin expansion.

Positive Updates

Return to Comparable Sales Growth
Comparable retail sales returned to growth: +2% for FY '26 with sequential momentum and a Q4 comp of +5%. Greater China and the Americas each delivered double-digit Q4 comps of +10%.

Negative Updates

Reported Revenue Slightly Down
Total revenue was stable at constant exchange rates but declined 2% on a reported basis for FY '26.

Company Guidance

Management guided that FY‑27 should deliver revenue growth and margin expansion, while flagging macro/geopolitical uncertainty; key modeling cues are: retail space broadly stable, wholesale expected to grow mid‑single‑digit % in H1, annualized cost savings of c. GBP 100m by FY‑27 (GBP 80m delivered in FY‑26) with FY‑27 adjusting items of ~GBP 5m (total one‑offs ~GBP 50m), capital expenditure c. GBP 120m, and a currency headwind of c. GBP 10m to both revenue and adjusted operating profit; the effective tax rate is guided at 27–30%. Management reiterated medium‑term ambitions of returning to ~GBP 3bn sales with c. 70% gross margin and high‑teens operating margin; FY‑26 financial anchors to note are gross margin 67.9% (+530bps), adjusted operating profit GBP 160m, adjusted EPS 15.2p, free cash flow GBP 141m and net debt/adjusted EBITDA 1.6x (vs 2.3x a year ago).

Burberry Group Peers Comparison

Overall Rating

UnderperformOutperform
Sector (61)

Financial Indicators

DE:BB2A against its peers
NameOverall RatingMarket CapP/E RatioROEDividend YieldRevenue GrowthEPS Growth
TPRTPR70Outperform$23.08B15.51262.81%1.43%14.17%956.15%
CPRICPRI68Neutral$2.12B10.46214.43%―-13.93%―
ZGNZGN65Neutral$5.72B41.957.60%1.02%10.78%-15.63%
PVHPVH62Neutral$4.16B-25.32-3.49%0.17%1.64%-140.84%
Sector *61Neutral$18.38B12.79-2.54%3.03%1.52%-15.83%
LANVLANV44Neutral$98.60M-0.8742.92%―-23.34%-12.90%

* Consumer Cyclical Sector Average

Performance Comparison

-50%-25%0%25%50%DE:BB2ATPRCPRIPVHZGNLANVDec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26Sep '26Oct '26
DE:BB2A and its peers over the selected period
Show on chartTickerCompany NamePriceChange% Change
DE:BB2ABurberry Group PLC11.90-1.90-13.77%
TPRTapestry116.2911.3110.78%
CPRICapri Holdings18.68-2.04-9.85%
PVHPVH Corp90.1913.6617.85%
ZGNErmenegildo Zegna Group13.493.6336.87%
LANVLanvin Group Holdings Limited0.79-1.29-62.26%
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.