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Lamar Advertising Company (CH:6LA)
:6LA
Switzerland Market

Lamar Advertising (6LA) Stock Forecast & Price Target

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See the Price Targets and Ratings of:

6LA Analyst Ratings

Hold
5Ratings
Hold
1 Buy
4 Hold
0 Sell
Based on 5 analysts giving stock ratings to
Lamar
Advertising
in the past 3 months
TipRanks enables you to focus on the analyst rating consensus of all analysts or only the top performers​ in the past 3 months

6LA Stock 12 Month Forecast

Average Price Target

Based on 5 Wall Street analysts offering 12 month price targets for Lamar Advertising in the last 3 months. The average price target is CHF130.61 with a high forecast of CHF136.89 and a low forecast of CHF121.59. The average price target represents a change from the last price of .
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Highest Price TargetCHF136.89Average Price TargetCHF130.61Lowest Price TargetCHF121.59
The highest, average, and lowest price target of all analysts. Click on ‘Top Analysts’ to focus on the best performers.

Detailed List of Analyst Forecasts​

Detailed List of Analyst Forecasts​
Analyst Profile
Expert Firm
Price Target
Position
Upside / Downside
Action
Date
Follow
Article
Wells Fargo Analyst forecast on CH:6LA
Wells Fargo
Wells Fargo
CHF120.79CHF121.59
Hold
Assigned
08/12/26
Analysts Are Neutral on Top Real Estate Stocks: Lamar Advertising (LAMR), Wharf Real Estate Investment Co (WRFRF)
TD Cowen
CHF136.89
Buy
Reiterated
08/10/26
Analysts Offer Insights on Real Estate Companies: Cousins Properties (NYSE: CUZ), Lamar Advertising (NASDAQ: LAMR) and Compass (NYSE: COMP)
Morgan Stanley Analyst forecast on CH:6LA
Morgan Stanley
Morgan Stanley
CHF128.84CHF136.89
Hold
Assigned
08/07/26
Analysts Conflicted on These Real Estate Names: Lamar Advertising (NASDAQ: LAMR) and RLJ Lodging (NYSE: RLJ)
J.P. Morgan Analyst forecast on CH:6LA
J.P. Morgan
J.P. Morgan
CHF123.2CHF128.84
Hold
Reiterated
08/07/26
J.P. Morgan Remains a Hold on Lamar Advertising (LAMR)
Citi
CHF116.76CHF128.84
Hold
Downgraded
07/10/26
Lamar Advertising downgraded to Neutral from Buy at CitiLamar Advertising downgraded to Neutral from Buy at Citi
Mizuho Securities Analyst forecast on CH:6LA
Unknown Analyst
Mizuho Securities
Not Ranked
Mizuho Securities
CHF108.71CHF116.76
Buy
Reiterated
11/13/25
Mizuho Securities Sticks to Their Buy Rating for Lamar Advertising (LAMR)
Analyst Type
Any
Any
Human Analysts
Ranks
Any
Any
Analyst Rating
Any
Any
Upside/ Downside
Any
Any
Action
Any
Any
Analyst Profile
Expert Firm
Price Target
Position
Upside / Downside
Action
Date
Follow
Article
Wells Fargo Analyst forecast on CH:6LA
Wells Fargo
Wells Fargo
CHF120.79CHF121.59
Hold
Assigned
08/12/26
Analysts Are Neutral on Top Real Estate Stocks: Lamar Advertising (LAMR), Wharf Real Estate Investment Co (WRFRF)
TD Cowen
CHF136.89
Buy
Reiterated
08/10/26
Analysts Offer Insights on Real Estate Companies: Cousins Properties (NYSE: CUZ), Lamar Advertising (NASDAQ: LAMR) and Compass (NYSE: COMP)
Morgan Stanley Analyst forecast on CH:6LA
Morgan Stanley
Morgan Stanley
CHF128.84CHF136.89
Hold
Assigned
08/07/26
Analysts Conflicted on These Real Estate Names: Lamar Advertising (NASDAQ: LAMR) and RLJ Lodging (NYSE: RLJ)
J.P. Morgan Analyst forecast on CH:6LA
J.P. Morgan
J.P. Morgan
CHF123.2CHF128.84
Hold
Reiterated
08/07/26
J.P. Morgan Remains a Hold on Lamar Advertising (LAMR)
Citi
CHF116.76CHF128.84
Hold
Downgraded
07/10/26
Lamar Advertising downgraded to Neutral from Buy at CitiLamar Advertising downgraded to Neutral from Buy at Citi
Mizuho Securities Analyst forecast on CH:6LA
Unknown Analyst
Mizuho Securities
Not Ranked
Mizuho Securities
CHF108.71CHF116.76
Buy
Reiterated
11/13/25
Mizuho Securities Sticks to Their Buy Rating for Lamar Advertising (LAMR)
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Best Analysts Covering Lamar Advertising

3 Months
Success Rate
6/12 ratings generated profit
50%
Average Return
+3.72%
Copying Lance Vitanza's trades and holding each position for 3 Months would result in 50.00% of your transactions generating a profit, with an average return of +3.72% per trade.
1 Year
Success Rate
10/12 ratings generated profit
83%
Average Return
+14.70%
Copying Lance Vitanza's trades and holding each position for 1 Year would result in 83.33% of your transactions generating a profit, with an average return of +14.70% per trade.
2 Years
Success Rate
11/12 ratings generated profit
92%
Average Return
+28.73%
Copying Lance Vitanza's trades and holding each position for 2 Years would result in 91.67% of your transactions generating a profit, with an average return of +28.73% per trade.
The Best Analyst Covering tool allows you to follow the analysts who have the best success rates and average returns on a specific stock. Only analysts that gave a Buy or Sell rating on the stock in the past 12 months are eligible for inclusion in this tool. Follow the analysts of your choice to receive real-time updates when they publish a new rating.

6LA Analyst Recommendation Trends

Rating
Apr 26
May 26
Jun 26
Jul 26
Aug 26
Strong Buy
0
0
0
0
0
Buy
1
1
1
1
1
Hold
3
3
3
5
6
Sell
0
0
0
0
0
Strong Sell
0
0
0
0
0
total
4
4
4
6
7
In the current month, 6LA has received 1 Buy Ratings, 6 Hold Ratings, and 0 Sell Ratings. 6LA average Analyst price target in the past 3 months is 130.61.
Each month's total comprises the sum of three months' worth of ratings.

6LA Financial Forecast

6LA Earnings Forecast

Next quarter’s earnings estimate for 6LA is CHF1.34 with a range of CHF1.30 to CHF1.37. The previous quarter’s EPS was CHF1.29. 6LA beat its EPS estimate ― of the time in the past 12 months, while its overall industry beat the EPS estimate 54.52% of the time in the same period. In the last calendar year 6LA has Performed in-line its overall industry.
Next quarter’s earnings estimate for 6LA is CHF1.34 with a range of CHF1.30 to CHF1.37. The previous quarter’s EPS was CHF1.29. 6LA beat its EPS estimate ― of the time in the past 12 months, while its overall industry beat the EPS estimate 54.52% of the time in the same period. In the last calendar year 6LA has Performed in-line its overall industry.

6LA Sales Forecast

Next quarter’s sales forecast for 6LA is CHF505.07M with a range of CHF502.74M to CHF506.07M. The previous quarter’s sales results were CHF501.80M. 6LA beat its sales estimates ― of the time in past 12 months, while its overall industry beat sales estimates 73.09% of the time in the same period. In the last calendar year 6LA has Performed in-line its overall industry.
Next quarter’s sales forecast for 6LA is CHF505.07M with a range of CHF502.74M to CHF506.07M. The previous quarter’s sales results were CHF501.80M. 6LA beat its sales estimates ― of the time in past 12 months, while its overall industry beat sales estimates 73.09% of the time in the same period. In the last calendar year 6LA has Performed in-line its overall industry.

6LA Stock Forecast FAQ

What is CH:6LA’s average 12-month price target, according to analysts?
Based on analyst ratings, Lamar Advertising Company’s 12-month average price target is 130.61.
    What is CH:6LA’s upside potential, based on the analysts’ average price target?
    Currently there's no upside potential for CH:6LA, based on the analysts’ average price target.
    Can I see which stocks the top-ranking analysts are rating?
    Yes, go to the Analysts’ Top Stocks tool to see stocks with a Strong Buy or Strong Sell analyst rating consensus, according to the top performers.
      How can I follow the stock ratings of top Wall Street analysts?
      Head over to our Expert Center to see a list of the top 100 Wall Street analysts and follow the analysts of your choice. Visit their profiles for more details about their stock ratings and see how they perform on a stock-by-stock basis.
        Is Lamar Advertising Company a Buy, Sell or Hold?
        Lamar Advertising Company has a consensus rating of Hold, which is based on 1 buy ratings, 4 hold ratings and 0 sell ratings.
          What is Lamar Advertising Company’s share price target?
          The average share price target for Lamar Advertising Company is 130.61. This is based on 5 Wall Streets Analysts 12-month price targets, issued in the past 3 months.
          The highest analyst share price target is CHF136.89 ,and the lowest forecast is CHF121.59. The average share price target represents N/A Increase from the current price of N/A.
            What do analysts say about Lamar Advertising Company?
            Lamar Advertising Company’s analyst rating consensus is a Hold. This is based on the ratings of 5 Wall Streets Analysts.
              How can I buy shares of Lamar Advertising Company?
              To buy shares of CH:6LA, you can open a brokerage account. See exclusive account opening deals on our Best Online Brokers page.