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Booking Holdings (BKNG) Stock Price & Analysis

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BKNG Stock Chart & Stats

$155.67$1.92(1.25%)
At close: 4:00 PM EST
$150$175$200Aug 10Aug 24Sep 8Sep 21Oct 5Oct 19Nov 2
Day’s Range
$150.94 - $158.13
52-Week Range
$146.28 - $220.81
Previous Close
$153.75
Volume
N/A
Average Volume (3M)
7.59M
Market Cap
$115.52B
Enterprise Value
$127.20B
Total Cash (Recent Filing)
$15.81B
Total Debt (Recent Filing)
$20.58B
Price to Earnings (P/E)
16.8
Beta
1.07
Next Earnings
Feb 25, 2027 (Est.)
Dividend Yield
1.06%

Bulls Say, Bears Say

Bulls Say

Strong Profitability And Cash Generation

High margins and substantial operating and free cash flow demonstrate that Booking Holdings converts its marketplace scale into durable earnings and liquidity. Strong cash generation can fund technology, marketing, product investment and shareholder returns while reducing reliance on external financing.

Broad Global Travel Marketplace

A broad portfolio spanning accommodations, flights, cars, restaurants and travel discovery gives Booking Holdings multiple ways to serve customers and suppliers. Its global digital marketplace footprint supports cross-selling, geographic reach and resilience across individual travel segments.

AI-Enabled Conversion And Efficiency

Early AI results show potential to improve customer conversion, booking value and operating productivity at the same time. If these gains scale across the portfolio, they could reinforce platform competitiveness, support margin sustainability and lower service costs over the next several quarters.

Bears Say

Negative Equity And Meaningful Leverage

Negative equity combined with meaningful debt makes the capital structure less flexible than the company’s strong profitability alone suggests. This can amplify downside risk during a travel slowdown, constrain capital allocation choices and increase sensitivity to refinancing or cash-flow pressure.

Sharp TTM Revenue Decline

The sharp trailing revenue decline introduces uncertainty about the durability of recent operating performance and the pace of future expansion. Even with strong margins, weaker top-line momentum can reduce operating leverage, complicate planning and limit the resources available for sustained growth investment.

B2B Marketing Deleverage

Marketing costs growing faster than gross bookings indicate pressure on customer-acquisition efficiency, particularly in the B2B affiliate channel. If revenue-share commissions continue to scale faster than bookings, incremental growth may produce less profit and weaken the sustainability of operating leverage.

Booking Holdings News

BKNG FAQ

What was Booking Holdings’s price range in the past 12 months?
Booking Holdings lowest stock price was $146.28 and its highest was $220.81 in the past 12 months.
What is Booking Holdings’s market cap?
Booking Holdings’s market cap is $115.52B.
When is Booking Holdings’s upcoming earnings report date?
Booking Holdings’s next earnings report is estimated for Feb 25, 2027 (not yet confirmed), which is in 113 days.
How were Booking Holdings’s earnings last quarter?
Booking Holdings released its earnings results on Nov 03, 2026. The company reported $4.66 earnings per share for the quarter, beating the consensus estimate of $4.493 by $0.167.
Is Booking Holdings overvalued?
According to Wall Street analysts Booking Holdings’s price is currently Undervalued.
Does Booking Holdings pay dividends?
Booking Holdings pays a Quarterly dividend of $0.42 which represents an annual dividend yield of 1.06%. See more information on Booking Holdings dividends here
What is Booking Holdings’s EPS estimate?
Booking Holdings’s EPS estimate is 2.18.
How many shares outstanding does Booking Holdings have?
Booking Holdings has 751,380,500 shares outstanding.
What happened to Booking Holdings’s price movement after its last earnings report?
Booking Holdings reported an EPS of $4.66 in its last earnings report, beating expectations of $4.493. Following the earnings report the stock price went same ―.
Which hedge fund is a major shareholder of Booking Holdings?
Hedge funds hold Booking Holdings shares: the largest hedge-fund position in Booking Holdings is 71,887,362 shares, and hedge funds increased their holdings by 4.1M shares last quarter.
What is the TipRanks Smart Score and how is it calculated?
Smart Score combines eight research factors - such as analyst recommendations, hedge fund trends, and technical indicators - to measure a stock’s outlook. These signals are unified into a single score that reflects bullish or bearish momentum. See detailed methodology