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Bally's Corporation
(NYSE:BALY)
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Rating:44Neutral
Price Target:
$9.50
▼(-30.76% Downside)
Action:Upgraded
Date:08/21/26
The score is primarily weighed down by weak financial performance (large losses, negative operating/free cash flow, and elevated leverage). Technicals also remain bearish with the stock below all key moving averages and negative MACD. Corporate events provide some offset via improved covenant consistency and strategic activity, but valuation support is limited due to ongoing losses and no dividend.
Positive Factors
Steady Revenue Growth
A growing top line indicates Bally’s continues to attract gaming and hospitality demand. Sustained revenue expansion provides a foundation for operating improvements if the company can restore margins and control property-level costs.
Negative Factors
Severe Profitability Deterioration
Large net losses and negative operating margins show that revenue is not currently translating into sustainable earnings. Persistent losses can constrain reinvestment, weaken the equity base and require restructuring or operating changes to restore profitability.
Read all positive and negative factors
Positive Factors
Negative Factors
Steady Revenue Growth
A growing top line indicates Bally’s continues to attract gaming and hospitality demand. Sustained revenue expansion provides a foundation for operating improvements if the company can restore margins and control property-level costs.
Read all positive factors
Bally's Corporation (BALY) vs. SPDR S&P 500 ETF (SPY)
Market Cap
$446.15M
Dividend YieldN/A
Average Volume (3M)134.34K
Price to Earnings (P/E)―
Beta (1Y)1.06
Revenue Growth20.38%
EPS Growth-24.51%
CountryUS
Employees11,700
SectorGeneral
Sector StrengthN/A
IndustryGambling, Resorts & Casinos
Share Statistics
EPS (TTM)-12.18
Shares Outstanding50,469,520
10 Day Avg. Volume164,492
30 Day Avg. Volume134,339
Financial Highlights & Ratios
PEG Ratio-0.05
Price to Book (P/B)1.01
Price to Sales (P/S)0.38
P/FCF Ratio-3.64
Enterprise Value/Market Cap<0.01
Enterprise Value/Revenue<0.01
Enterprise Value/Gross Profit<0.01
Enterprise Value/Ebitda<0.01
Forecast
1Y Price Target
$10.25Price Target Upside-25.29% Downside
Rating ConsensusHold
Number of Analyst Covering4
EPS Forecast (FY)-6.29
Revenue Forecast (FY)$3.14B
Bally's Corporation Business Overview & Revenue Model
Company Description
Bally’s Corporation is a fast-growing global entertainment brand with 19 casinos across 11 US states and one casino in Newcastle, UK, along with a golf course in New York and a horse racetrack in Colorado. Bally’s also owns Bally Bet, a first-in-c...
How the Company Makes Money
Bally's primarily generates revenue from (1) casino gaming, (2) hospitality and other on-property services, and (3) interactive (online) betting and casino gaming.
1) Casino gaming (core revenue driver): Bally’s earns the majority of its revenue ...
Bally's Corporation Earnings Call Summary
Earnings Call Date:Nov 06, 2024
(Q3-2024)
| Next Earnings Date:Oct 29, 2026
Earnings Call Sentiment Neutral
The earnings call presented a mixed performance for Bally's Corporation. While there were significant achievements such as strong growth in the North America Interactive segment and successful operations in the UK, there were notable challenges, including revenue declines in certain segments and specific regional difficulties in Rhode Island and Atlantic City. The company is focused on strategic developments and operational improvements to enhance future growth.Positive Updates
North America Interactive Revenue Growth
The North America Interactive segment experienced a 55% increase in revenue, reaching $46 million. This growth was driven by strong performance in iGaming operations, particularly in Rhode Island, contributing $9.7 million in gross gaming revenue.
Negative Updates
Revenue Decline in International Interactive Segment
The International Interactive segment experienced a 5% decline in revenue, primarily due to underperformance outside the UK.
Read all updates
Q3-2024 Updates
Positive
Negative
North America Interactive Revenue Growth
The North America Interactive segment experienced a 55% increase in revenue, reaching $46 million. This growth was driven by strong performance in iGaming operations, particularly in Rhode Island, contributing $9.7 million in gross gaming revenue.
Read all positive updates
Company Guidance
During Bally’s Corporation's third-quarter 2024 earnings call, the company provided guidance on several key metrics and strategic developments. Overall, third-quarter revenue slightly decreased by less than 1% year-over-year to $630 million, with notable performance variations across segments. The North America Interactive segment experienced significant growth, with a 55% increase in revenue, while the Casinos & Resorts segment saw a 2% decline, primarily due to challenges in Rhode Island and Atlantic City. The International Interactive segment faced a 5% revenue decline, although the UK operations alone reported a 12% increase. Adjusted EBITDA margins improved by approximately 400 basis points for the International Interactive segment, reflecting operational efficiency. The company plans to continue expanding its North America Interactive business, aiming for positive EBITDA. Bally’s also shared updates on its development projects, including the flagship casino in Chicago, expected to open in September 2026, and its strategic efforts in Las Vegas and New York. The acquisition of Aspers Casino Newcastle aims to enhance Bally's UK presence, leveraging its online player database for increased engagement. Additionally, the company is restructuring its operations in Asia and other markets to focus on high-margin licensing revenue. The call emphasized Bally's commitment to improving efficiency and profitability while navigating market-specific challenges.Bally's Corporation Financial Statement Overview
Summary
Income Statement
34
Negative
Balance Sheet
22
Negative
Cash Flow
18
Very Negative
| Breakdown | TTM | Dec 2025 | Dec 2024 | Dec 2023 | Dec 2022 | Dec 2021 |
|---|---|---|---|---|---|---|
Income Statement | ||||||
| Total Revenue | 2.96B | 2.66B | 2.45B | 2.45B | 2.26B | 1.32B |
| Gross Profit | 1.37B | 1.14B | 1.33B | 1.34B | 1.25B | 787.36M |
| EBITDA | 196.36M | 344.23M | 341.30M | 310.23M | 470.24M | 290.71M |
| Net Income | -764.14M | -701.10M | -567.75M | -187.50M | -425.55M | -114.70M |
Balance Sheet | ||||||
| Total Assets | 10.81B | 11.23B | 5.86B | 6.86B | 6.30B | 6.55B |
| Cash, Cash Equivalents and Short-Term Investments | 390.18M | 798.42M | 171.23M | 163.19M | 212.51M | 206.19M |
| Total Debt | 2.31B | 6.43B | 4.94B | 5.07B | 4.52B | 3.98B |
| Total Liabilities | 8.64B | 8.69B | 5.83B | 6.23B | 5.49B | 4.94B |
| Stockholders Equity | 644.78M | 994.66M | 30.90M | 635.43M | 805.82M | 1.61B |
Cash Flow | ||||||
| Free Cash Flow | -498.15M | -275.49M | -85.83M | -122.87M | -141.28M | -79.98M |
| Operating Cash Flow | -335.75M | -91.20M | 114.00M | 188.61M | 270.97M | 82.75M |
| Investing Cash Flow | 2.08B | 1.82B | 97.83M | -207.79M | -302.92M | -2.30B |
| Financing Cash Flow | -1.49B | -1.04B | -287.84M | 65.75M | 43.24M | 2.40B |
Bally's Corporation Risk Analysis
Bally's Corporation disclosed 2 risk factors in its most recent earnings report. Bally's Corporation reported the most risks in the "Legal & Regulatory" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks
Bally's Corporation Peers Comparison
UnderperformOutperform
Sector (55)
Name | Overall Rating | Market Cap | P/E Ratio | ROE | Dividend Yield | Revenue Growth | EPS Growth |
|---|---|---|---|---|---|---|---|
72 Outperform | $5.96B | 84.38 | 20.44% | ― | 34.29% | 14.69% | |
58 Neutral | $10.87B | 25.85 | 16.96% | ― | 3.19% | -8.14% | |
56 Neutral | $22.51B | -74.32 | -26.30% | ― | 15.03% | 46.89% | |
55 Neutral | $6.65B | 3.83 | -15.92% | 6.20% | 10.91% | 7.18% | |
55 Neutral | $6.03B | -13.00 | -12.62% | ― | 2.41% | -146.70% | |
49 Neutral | $2.49B | -2.91 | -48.48% | ― | 6.14% | -1168.84% | |
44 Neutral | $446.15M | -0.81 | -103.53% | ― | 20.38% | -24.51% |
* General Sector Average
BALY
Bally's Corporation
9.82
0.46
4.91%
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DKNG
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25.03
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RSI
Rush Street Interactive
25.61
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26.97%
Bally's Corporation Corporate Events
Business Operations and StrategyPrivate Placements and Financing
Bally’s amends credit agreement to align debt covenants
Positive
Aug 5, 2026
On July 29, 2026, Bally’s Corporation executed a Fifth Amendment to its Deutsche Bank-led credit agreement, aligning certain negative covenant provisions with those in its Ares Credit Agreement. The move standardizes key restrictions across ...
M&A TransactionsPrivate Placements and Financing
Bally’s Backs Intralot’s All-Share Acquisition of Evoke
Positive
Jun 11, 2026
On June 5, 2026, Bally’s Intralot S.A., majority-owned by Bally’s Corporation, and London-listed Evoke PLC agreed on terms for a recommended all-share acquisition of Evoke, to be implemented via a Gibraltar scheme of arrangement. Evoke...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
Disclaimer
This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.