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Operating Expense Breakdown
Details core costs like R&D, marketing, and admin, offering insight into how efficiently Asana runs and where it’s prioritizing investment.After a heavy S&M and R&D build through 2021–22, Asana has visibly pulled those levers back since 2023—R&D and sales spending have flattened or declined, which helped lift non‑GAAP margins this quarter. G&A shows episodic spikes (notably late‑2025), creating noise consistent with the company’s recent M&A and elevated stock‑based comp called out on the call. Management still expects a temporary ~1ppt margin drag from Stack.ai, but the overall posture is deliberate cost discipline to fund AI monetization while preserving near‑term profitability.
Date | Sales and Marketing | Research and Development | General and Administrative |
|---|---|---|---|
Jun 30, 2026 | $104.38M | $81.73M | $41.21M |
Mar 31, 2026 | $92.46M | $66.09M | $36.37M |
Dec 31, 2025 | $100.19M | $73.18M | $41.18M |
Sep 30, 2025 | $100.24M | $73.81M | $74.66M |
Jun 30, 2025 | $106.68M | $79.38M | $40.12M |
Mar 31, 2025 | $99.84M | $75.13M | $36.98M |
Dec 31, 2024 | $102.26M | $84.24M | $45.82M |
Sep 30, 2024 | $104.71M | $83.29M | $36.27M |
Jun 30, 2024 | $108.65M | $91.15M | $36.22M |
Mar 31, 2024 | $104.33M | $82.79M | $33.69M |