Improved Financial Performance
Gross profit increased by 10% year-over-year, and operating expenses decreased by more than CNY 60 million, down 52% year-over-year. The net loss was narrowed by more than CNY 90 million, a 95% improvement year-over-year.
Content Ecosystem Expansion
The company expanded its content ecosystem, achieving 17 consecutive quarters of growth in followers, now totaling over 36.57 million. The introduction of diverse content formats, including text, video, audio, and live streaming, contributed to this growth.
Commercialization Breakthroughs
Revenue from Internet clients increased by 52% year-over-year, and revenue from the FMCG segment grew by 27% year-over-year. Subvertical media channels for younger audiences saw revenue increase by 30% year-over-year.
AI and Technological Advancements
AI-powered content production improved efficiency, covering 993 companies. The AI meeting product and corporate Omni Intelligence enhanced the company's reach and engagement, with a user base of 25,000.