Truist analyst Terry Tillman raised the firm’s price target on Zeta Global to $30 from $23 and keeps a Buy rating on the shares. The company’s Q2 results were “impressive” with a strong earnings beat and guidance raise, the analyst tells investors in a research note. Zeta’s formerly weak auto and insurance verticals accelerated, large agency holdcos drove strong new brand additions/expansion sales, and AI/GenAI is driving user engagement, Truist added.
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