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Wayfair price target lowered to $65 from $70 at Truist

Truist lowered the firm’s price target on Wayfair to $65 from $70 but keeps a Buy rating on the shares. The firm’s Truist Card Data shows softening demand for Home Decor & Furnishing products for the company and the category at large, though Wayfair’s aggressive action to further reduce its operating expense through a 13% reduction in its workforce in January should help strengthen the company’s operational execution, protect free cash flows and improve margins, the analyst tells investors in a research note.

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