Warner Bros. Discovery near using ‘Max’ as new streaming service name, CNBC says

Warner Bros. Discovery executives are near formalizing a new name for its platform that combines HBO Max and Discovery+, with the expected name being "Max," which is currently being vetted by the company’s lawyers, CNBC’s Alex Sherman and Lillian Rizzo report, citing people familiar with the matter. Management has not finalized a decision and the title of the combined platform could still be changed, but Max remains the likely choice, the authors note. Reference Link